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Automation & Integration · head to head

Paragon vs Tealium

Paragon logo

Paragon

Automation & Integration

Embedded integration platform for SaaS

From
$299/month
Rated
-
Full reviewWebsite
Tealium logo

Tealium

Automation & Integration

The customer data platform built for data-driven marketing

From
$1000/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Paragon no price is published for either plan, and both require a quote; Tealium tealium's historical Tag Management pricing was tiered by monthly visit volume rather than by feature set alone: Bronze was $149/month capped at 20,000 visits, Silver $249/month capped at 40,000 visits, and Gold $449/month capped at 75,000 visits, so cost scaled with traffic even before adding users or tags (archived pricing page, 14 March 2015)
  • They diverge on capability: Paragon covers Embedded workflows, Tealium covers Data collection.

Where they differ

Only the attributes on which Paragon and Tealium actually diverge.

Attributes where Paragon and Tealium differ
AttributeParagonTealium
Starting price$299/month$1000/month
PlatformsWeb, EmbeddedWeb, Mobile
Founded20212008

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated), category (Automation & Integration).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Paragon

  • Embedded workflows
  • Native integrations
  • Workflow builder
  • Error handling
  • Monitoring
  • Webhooks
  • 500+ apps
  • Custom integrations

Only in Tealium

  • Data collection
  • Tag management
  • Audience segmentation
  • Activation
  • Privacy management
  • Real-time personalization
  • 1000+ integrations
  • Advertising platforms

Both cover

  • Analytics
  • GDPR
  • Cloud deployment
  • Web support
  • JavaScript language support

What people use each for

The jobs each tool is most often brought in to do.

Paragon

  • Embedding third party integrations into a SaaS productnot Tealium
  • Managing customer facing connectors without building each onenot Tealium

Tealium

  • Workflow Automationnot Paragon
  • Data Integrationnot Paragon
  • Process Automationnot Paragon
  • App Integrationnot Paragon
  • API Connectivitynot Paragon

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Paragon

  • No price is published for either plan, and both require a quote
  • Cost scales with the number of customer tenants using the integrations, so the bill follows an end customer count rather than the vendor's own usage
  • SAML SSO, self hosting, dynamic field mapping and SLAs are all Enterprise only

Tealium

  • Tealium's historical Tag Management pricing was tiered by monthly visit volume rather than by feature set alone: Bronze was $149/month capped at 20,000 visits, Silver $249/month capped at 40,000 visits, and Gold $449/month capped at 75,000 visits, so cost scaled with traffic even before adding users or tags (archived pricing page, 14 March 2015)

Pricing, plan by plan

Paragon

$299/month
  • Starter$299/month
    • 50 integrations
    • Basic support
  • Growth$999/month
    • 200 integrations
    • Priority support
  • Enterprise$5000/month
    • Unlimited integrations
    • Dedicated support

Tealium

$1000/month
  • Starter$1000/month
    • Basic CDP features
  • Professional$3000/month
    • Advanced features
    • Priority support
  • Enterprise$10000/month
    • Custom solutions
    • Dedicated support

Which should you pick?

Choose Paragon if

  • You need embedded workflows.
  • You work on Web, Embedded.
  • You also want native integrations.
Paragon review

Choose Tealium if

  • You need data collection.
  • You work on Web, Mobile.
  • You also want tag management.
Tealium review

Questions people ask

Is Paragon or Tealium better?
Neither clearly leads. Paragon starts at $299/month and Tealium at $1000/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Paragon or Tealium?
Paragon starts at $299/month and Tealium at $1000/month.
Does Paragon or Tealium run on more platforms?
Paragon runs on Web, Embedded. Tealium runs on Web, Mobile.
What is Paragon best used for?
Paragon is most often used for embedding third party integrations into a saas product, managing customer facing connectors without building each one. Of those, embedding third party integrations into a saas product and managing customer facing connectors without building each one are not what Tealium is typically brought in for.
What can Paragon do that Tealium cannot?
Paragon covers Embedded workflows, Native integrations, Workflow builder, Error handling. Tealium covers Data collection, Tag management, Audience segmentation, Activation. Both handle Analytics, GDPR, Cloud deployment, Web support.
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