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Software · head to head

AB Tasty vs Todoist

AB Tasty logo

AB Tasty

Software

Conversion optimization platform

From
€500/month
Rated
-
Todoist logo

Todoist

Software

The world's #1 task manager and to-do list app

From
Free
Rated
-

The short version

  • Only Todoist has a free tier, so it costs nothing to try first.
  • Each has a real cost: AB Tasty pricing is not published and requires a demo or a sales conversation; Todoist no built-in time tracking for tasks; requires third-party integration like Toggl
  • They diverge on capability: AB Tasty covers A/B testing, Todoist covers Natural language input.

Where they differ

Only the attributes on which AB Tasty and Todoist actually diverge.

Attributes where AB Tasty and Todoist differ
AttributeAB TastyTodoist
Starting price€500/monthFree
Pricing modelquoteUnknown
Free tierNoYes
PlatformsWebWeb, iOS, Android, macOS, Windows
Founded20112007

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AB Tasty

  • A/B testing
  • Multivariate testing
  • Personalization
  • Visual editor
  • Google Analytics
  • Salesforce
  • Web support
  • Multiple languages language support

Only in Todoist

  • Natural language input
  • Recurring tasks
  • Projects and sub-tasks
  • Labels and filters
  • Priority levels
  • Productivity tracking
  • Templates
  • Notifications

Both cover

  • SSL encryption
  • Cloud deployment

What people use each for

The jobs each tool is most often brought in to do.

AB Tasty

  • A/B and multivariate testing on web and mobilenot Todoist
  • Feature flagging and progressive rolloutsnot Todoist
  • Personalising content for identified and anonymous visitorsnot Todoist
  • Search, recommendations and merchandising for ecommercenot Todoist
  • Conversion optimisation experiments across channelsnot Todoist

Todoist

  • Personal task managementnot AB Tasty
  • Team project coordinationnot AB Tasty
  • Goal trackingnot AB Tasty
  • Habit buildingnot AB Tasty
  • Daily planningnot AB Tasty

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AB Tasty

  • Pricing is not published and requires a demo or a sales conversation

Todoist

  • No built-in time tracking for tasks; requires third-party integration like Toggl
  • Free plan limited to 5 personal projects only
  • No Gantt charts, resource allocation, or advanced project management features for large enterprises
  • Phone support not available; email and help center only
  • Calendar view and advanced filtering only available on paid plans

Pricing, plan by plan

AB Tasty

€500/month
  • Standard$500/month
    • A/B testing
    • Basic personalization
    • Analytics

Todoist

Free
  • BeginnerFree
    • 5 personal projects
    • Smart Quick Add
    • Task reminders
  • Pro$5/month
    • 300 personal projects
    • Calendar layout
    • Custom task reminders
  • Business$8/month
    • Everything in Pro
    • Shared team workspace
    • Up to 500 team projects

Which should you pick?

Choose AB Tasty if

  • You need a/b testing.
  • You also want multivariate testing.

Choose Todoist if

  • You need natural language input.
  • You want to start without paying.
  • You work on Web, iOS, Android, macOS, Windows.
  • You also want recurring tasks.

Questions people ask

Is AB Tasty or Todoist better?
Neither clearly leads. AB Tasty starts at €500/month and Todoist at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AB Tasty or Todoist?
Todoist has a free tier; the other does not. Paid plans start at €500/month for AB Tasty and Free for Todoist.
Does AB Tasty or Todoist run on more platforms?
AB Tasty runs on Web. Todoist runs on Web, iOS, Android, macOS, Windows.
Can I use Todoist for free?
Yes. Todoist has a free tier, so you can try it without paying. AB Tasty starts at €500/month.
What is AB Tasty best used for?
AB Tasty is most often used for a/b and multivariate testing on web and mobile, feature flagging and progressive rollouts, personalising content for identified and anonymous visitors, search, recommendations and merchandising for ecommerce. Of those, a/b and multivariate testing on web and mobile and feature flagging and progressive rollouts are not what Todoist is typically brought in for.
What can AB Tasty do that Todoist cannot?
AB Tasty covers A/B testing, Multivariate testing, Personalization, Visual editor. Todoist covers Natural language input, Recurring tasks, Projects and sub-tasks, Labels and filters. Both handle SSL encryption, Cloud deployment.

Answered from the vendors’ own pages

Todoist: Does Todoist work offline?

Basic editing and task management work offline, but advanced features like syncing reminders and shared updates require internet connectivity.

Source
Todoist: Does Todoist have a free plan and what does it include?

Yes, Todoist offers a free Beginner plan with 5 personal projects, Smart Quick Add, task reminders, flexible layouts, 3 filter views, and 1 week activity history. More advanced features require the Pro or Business plans.

Source
Todoist: Can I use Todoist on mobile devices?

Yes, Todoist offers native apps for both iOS and Android with over 30 million downloads. Mobile apps provide full task management functionality across devices.

Source
Todoist: What integrations does Todoist support?

Todoist integrates with over 100 apps including Slack, Google Calendar, Outlook, Microsoft Teams, Gmail, and Toggl Track. Additional integrations are available through Zapier, Make, and IFTTT automation platforms.

Source
Todoist: How much does Todoist cost?

Free plan is $0. Pro plan costs $5/month (billed annually) or $7/month (monthly billing). Business plan costs $8/month per user (annual) or $10/month per user (monthly), as of December 2025.

Source

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