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AB Tasty vs Focus@Will

AB Tasty logo

AB Tasty

Software

Conversion optimization platform

From
€500/month
Rated
-
Full reviewWebsite
Focus@Will logo

Focus@Will

Software

Music and sounds designed to enhance focus and productivity

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Focus@Will has a free tier, so it costs nothing to try first.
  • Each has a real cost: AB Tasty pricing is not published and requires a demo or a sales conversation; Focus@Will the App Store listing (seller Dulcetta Inc) states the free trial is limited to 7 days, after which a paid subscription is required to continue using the music and features
  • They diverge on capability: AB Tasty covers A/B testing, Focus@Will covers Curated focus music.

Where they differ

Only the attributes on which AB Tasty and Focus@Will actually diverge.

Attributes where AB Tasty and Focus@Will differ
AttributeAB TastyFocus@Will
Starting price€500/monthFree
Pricing modelquotefreemium
Free tierNoYes
PlatformsWebWeb, IOS, Android, MacOS, Windows

Identical on both: user rating (Not yet rated), category (Unknown), founded (2011).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AB Tasty

  • A/B testing
  • Multivariate testing
  • Personalization
  • Visual editor
  • Google Analytics
  • Salesforce
  • SSL encryption
  • Cloud deployment

Only in Focus@Will

  • Curated focus music
  • Multiple music channels
  • Built-in focus timer
  • Focus statistics
  • Different music genres
  • Offline access
  • Cross-platform sync
  • Volume control

What people use each for

The jobs each tool is most often brought in to do.

AB Tasty

  • A/B and multivariate testing on web and mobilenot Focus@Will
  • Feature flagging and progressive rolloutsnot Focus@Will
  • Personalising content for identified and anonymous visitorsnot Focus@Will
  • Search, recommendations and merchandising for ecommercenot Focus@Will
  • Conversion optimisation experiments across channelsnot Focus@Will

Focus@Will

  • Productivitynot AB Tasty
  • Collaborationnot AB Tasty
  • Task managementnot AB Tasty
  • Organizationnot AB Tasty

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AB Tasty

  • Pricing is not published and requires a demo or a sales conversation

Focus@Will

  • The App Store listing (seller Dulcetta Inc) states the free trial is limited to 7 days, after which a paid subscription is required to continue using the music and features
  • The same listing states a 30 day money-back guarantee applies to the subscription, implying no refund is available after that window

Pricing, plan by plan

AB Tasty

€500/month
  • Standard$500/month
    • A/B testing
    • Basic personalization
    • Analytics

Focus@Will

Free
  • FreeFree
    • Limited access to music
    • Basic 25-min timer
    • Ads
  • Basic$4.95/month
    • Unlimited music access
    • Custom timers
    • No ads
  • Pro$9.95/month
    • Everything in Basic
    • Advanced analytics
    • Priority support

Which should you pick?

Choose AB Tasty if

  • You need a/b testing.
  • You also want multivariate testing.
AB Tasty review

Choose Focus@Will if

  • You need curated focus music.
  • You want to start without paying.
  • You work on Web, IOS, Android, MacOS, Windows.
  • You also want multiple music channels.
Focus@Will review

Questions people ask

Is AB Tasty or Focus@Will better?
Neither clearly leads. AB Tasty starts at €500/month and Focus@Will at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AB Tasty or Focus@Will?
Focus@Will has a free tier; the other does not. Paid plans start at €500/month for AB Tasty and Free for Focus@Will.
Does AB Tasty or Focus@Will run on more platforms?
AB Tasty runs on Web. Focus@Will runs on Web, IOS, Android, MacOS, Windows.
Can I use Focus@Will for free?
Yes. Focus@Will has a free tier, so you can try it without paying. AB Tasty starts at €500/month.
What is AB Tasty best used for?
AB Tasty is most often used for a/b and multivariate testing on web and mobile, feature flagging and progressive rollouts, personalising content for identified and anonymous visitors, search, recommendations and merchandising for ecommerce. Of those, a/b and multivariate testing on web and mobile and feature flagging and progressive rollouts are not what Focus@Will is typically brought in for.
What can AB Tasty do that Focus@Will cannot?
AB Tasty covers A/B testing, Multivariate testing, Personalization, Visual editor. Focus@Will covers Curated focus music, Multiple music channels, Built-in focus timer, Focus statistics.
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