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Software · head to head

AB Tasty vs Lattice

AB Tasty logo

AB Tasty

Software

Conversion optimization platform

From
€500/month
Rated
-
Full reviewWebsite
Lattice logo

Lattice

Software

People management platform for growing companies

From
$11/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: AB Tasty pricing is not published and requires a demo or a sales conversation; Lattice a $4,000 minimum annual agreement applies, so the per seat prices only describe the cost above that floor
  • They diverge on capability: AB Tasty covers A/B testing, Lattice covers Performance reviews.

Where they differ

Only the attributes on which AB Tasty and Lattice actually diverge.

Attributes where AB Tasty and Lattice differ
AttributeAB TastyLattice
Starting price€500/month$11/month
Pricing modelquotesubscription
PlatformsWebWeb, Ios, Android, Api
Founded20112015

Identical on both: free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AB Tasty

  • A/B testing
  • Multivariate testing
  • Personalization
  • Visual editor
  • Google Analytics
  • Salesforce
  • SSL encryption
  • Cloud deployment

Only in Lattice

  • Performance reviews
  • OKRs & goal tracking
  • Employee engagement surveys
  • 1-on-1 meetings
  • Continuous feedback
  • Compensation management
  • Career development
  • People analytics

What people use each for

The jobs each tool is most often brought in to do.

AB Tasty

  • A/B and multivariate testing on web and mobilenot Lattice
  • Feature flagging and progressive rolloutsnot Lattice
  • Personalising content for identified and anonymous visitorsnot Lattice
  • Search, recommendations and merchandising for ecommercenot Lattice
  • Conversion optimisation experiments across channelsnot Lattice

Lattice

  • Running performance reviews, goals and engagement surveysnot AB Tasty
  • Managing compensation cycles and career development frameworksnot AB Tasty

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AB Tasty

  • Pricing is not published and requires a demo or a sales conversation

Lattice

  • A $4,000 minimum annual agreement applies, so the per seat prices only describe the cost above that floor
  • Billing is annual only
  • The platform is sold as three separate base products at $10, $8 and $4 per seat per month, so a full deployment stacks rather than being one price
  • Compensation and Grow are further add ons at $6 and $4 per seat per month on top

Pricing, plan by plan

AB Tasty

€500/month
  • Standard$500/month
    • A/B testing
    • Basic personalization
    • Analytics

Lattice

$11/month
  • Performance Management$11/month
    • Performance reviews
    • Goals & OKRs
    • 1-on-1s
  • Performance + Engagement$15/month
    • Everything in Performance
    • Engagement surveys
    • Pulse surveys
  • Enterprise$undefined/month
    • All features
    • Advanced analytics
    • Custom integrations

Which should you pick?

Choose AB Tasty if

  • You need a/b testing.
  • You also want multivariate testing.
AB Tasty review

Choose Lattice if

  • You need performance reviews.
  • You work on Web, Ios, Android, Api.
  • You also want okrs & goal tracking.
Lattice review

Questions people ask

Is AB Tasty or Lattice better?
Neither clearly leads. AB Tasty starts at €500/month and Lattice at $11/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AB Tasty or Lattice?
AB Tasty starts at €500/month and Lattice at $11/month.
Does AB Tasty or Lattice run on more platforms?
AB Tasty runs on Web. Lattice runs on Web, Ios, Android, Api.
What is AB Tasty best used for?
AB Tasty is most often used for a/b and multivariate testing on web and mobile, feature flagging and progressive rollouts, personalising content for identified and anonymous visitors, search, recommendations and merchandising for ecommerce. Of those, a/b and multivariate testing on web and mobile and feature flagging and progressive rollouts are not what Lattice is typically brought in for.
What can AB Tasty do that Lattice cannot?
AB Tasty covers A/B testing, Multivariate testing, Personalization, Visual editor. Lattice covers Performance reviews, OKRs & goal tracking, Employee engagement surveys, 1-on-1 meetings.
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