Customer Success · pricing
UserGuiding pricing
UserGuiding publishes 4 tiers. Below is each one, what it adds over the tier beneath it, and where the ladder stops being worth climbing for most people.
As of 1 September 2026, UserGuiding pricing is free, then $174/month across 4 published tiers. Figures are the vendor's list prices as recorded on this page's last check; the vendor's site is the final word.
- Entry price
- Free, then $174/month
- Model
- Per month by monthly active users
- Tiers
- 4
- Free tier
- Yes
UserGuiding plans, side by side
Every published tier in ascending order of price, with the number of features each one lists. An absence here means the record does not itemise it, not that the tier lacks it.
| Plan | Price | Features listed | Step up from the tier below |
|---|---|---|---|
| Support Essentials | Free | 4 | Entry tier |
| Starter | $174/month | 5 | +$174/month, 5 more features |
| Growth | $349/month | 6 | +$175/month, 5 more features |
| Enterprise | On request | 4 | Priced on request |
What each tier adds
The set difference between each tier's feature list and the one beneath it. Where a tier lists nothing new, the vendor has either stopped repeating the inherited list or the tier raises limits rather than adding capability, the record does not distinguish the two, so this page does not either.
Support Essentials
FreeThe entry tier. It covers entry support-oriented tier, limited monthly active users, core in-app guidance, userguiding branding present.
Starter
$174/monthOver Support Essentials, this tier adds:
- Billed yearly
- Product tours, tooltips, hotspots and checklists
- In-app surveys and NPS
- Resource centre
- Monthly active user cap with overage above it
Growth
$349/monthOver Starter, this tier adds:
- Higher monthly active user allowance
- Session replay
- AI assistant
- Advanced segmentation and analytics
- Custom branding
Enterprise
On requestOver Growth, this tier adds:
- Custom monthly active user volumes
- Security review and single sign-on
- Dedicated support and onboarding
- Contractual service levels
Where UserGuiding stops being free
Support Essentials, Free
- Entry support-oriented tier
- Limited monthly active users
- Core in-app guidance
- UserGuiding branding present
Starter, $174/month
The first thing you pay for:
- Billed yearly
- Product tours, tooltips, hotspots and checklists
- In-app surveys and NPS
- Resource centre
- Monthly active user cap with overage above it
What the product covers
The full UserGuiding feature record, grouped as the catalogue groups it. This is the product as a whole; the record does not map every feature onto a specific tier.
Other
- No-code flow builder
- Onboarding checklists
- Resource centre
- In-app surveys and NPS
- Session replay
- AI assistant
- Feature requests and roadmap
- Segmentation
People bring UserGuiding in for a software company that needs onboarding flows shipped this month without taking engineering off the roadmap, a product team replacing a stale help centre with in-app guidance where users actually get stuck, a team wanting to test whether a checklist raises first-week activation before investing engineering time in a real onboarding experience, a support organisation deflecting repetitive tickets with a resource centre and ai assistant inside the product. If that is not the job you are buying for, the alternatives to UserGuiding are worth a look before you commit to a tier.
How that compares in Customer Success
Across the 4 customer success tools in this directory that publish a starting price, the median entry point is $74.13/month. UserGuiding starts at $174/month, which puts it above the middle of its category.
| Tool | Entry price | Model | Rated | Head to head |
|---|---|---|---|---|
| UserGuiding (this page) | Free, then $174/month | Per month by monthly active users | - | |
| InMoment | On request | quote | - | vs UserGuiding |
| Product Fruits | $83.25/month | Per month by monthly active users | - | vs UserGuiding |
| Bonjoro | Free, then $15/month | Per user per month | - | vs UserGuiding |
| Chameleon | $279/month | Per month by monthly tracked users | - | vs UserGuiding |
| EverAfter | On request | quote | - | vs UserGuiding |
| Appcues | On request | quote | - | vs UserGuiding |
Ratings are aggregated from third-party sources and imported with each catalogue entry, they are not reviews hosted on Softwr. How each figure is used is set out on the UserGuiding badges page.
Before you pay for UserGuiding
Three things this page cannot tell you, and all three change the bill. The record carries a price and a billing period but not the unit - per-seat and flat-rate pricing are indistinguishable in this data, so a five-person team may be looking at five times the figure above. It carries no annual rate, so any discount for paying yearly is not something this page can quote. And it carries no trial length.
What it can tell you is the shape of the ladder: 4 tiers between Free and On request, with the jump itemised above. Because there is a free tier, the cheapest way to answer the rest is to use it before paying anything.
UserGuiding runs on web, chrome extension, and is published by UserGuiding of San Francisco, California, United States. The full record is on the UserGuiding review, and the rest of the category is under best customer success tools.
UserGuiding pricing questions
- How much does UserGuiding cost?
- UserGuiding publishes 4 tiers, from Free for Support Essentials up to On request for Enterprise. The entry tier costs nothing.
- Does UserGuiding have a free plan?
- Yes. The Support Essentials tier costs nothing and covers entry support-oriented tier, limited monthly active users, core in-app guidance. Paying starts at $174/month for Starter.
- What is the difference between Support Essentials and Starter on UserGuiding?
- Starter costs $174/month against Free, and adds billed yearly, product tours, tooltips, hotspots and checklists, in-app surveys and nps, resource centre.
- Is the Enterprise plan on UserGuiding worth it?
- That depends entirely on whether you need what it adds, which on the published record is custom monthly active user volumes, security review and single sign-on, dedicated support and onboarding, contractual service levels. It costs On request against $174/month for Starter. Softwr has not used either tier, so this page can tell you what changes, not whether it is worth the difference to you.
- Is UserGuiding expensive for a customer success tool?
- It starts above the middle of its category. Across the 4 customer success tools in this directory that publish a starting price, the median entry point is $74.13/month; UserGuiding starts at $174/month.
- Which customer success tools can I use without paying?
- 1 of the 8 customer success tools listed alongside UserGuiding have a free tier: Bonjoro.
- What am I actually paying for with UserGuiding?
- The record lists 8 features across 1 area: other. In practice it is brought in for a software company that needs onboarding flows shipped this month without taking engineering off the roadmap, a product team replacing a stale help centre with in-app guidance where users actually get stuck, a team wanting to test whether a checklist raises first-week activation before investing engineering time in a real onboarding experience.
- Does UserGuiding charge per user?
- The record carries a price and a billing period for each of its 4 tiers, but not the unit that price is charged in. Per-seat and flat-rate billing look identical in this data, so check the vendor's page before budgeting for a team.
- Are these UserGuiding prices current?
- They are what the catalogue entry holds, refreshed when the entry is. Vendors change pricing without notice and nobody at Softwr re-verifies each tier by hand, so treat this as a structured summary and the vendor's own pricing page as the authority.
- What should I compare UserGuiding against before paying?
- The closest customer success tools in this directory are InMoment, Product Fruits, Bonjoro, Chameleon. Each has a side-by-side comparison with UserGuiding covering price, platforms and features.