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All industries · head to head

Zoom vs HubSpot

Zoom logo

Zoom

All industries

Video conferencing that's easy, reliable, and secure

From
Free
Rated
-
Full reviewWebsite
HubSpot logo

HubSpot

All industries

Grow better with HubSpot

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Zoom cost creep from add-ons increases pricing from $14/user to $25+/user when including Phone and advanced features; HubSpot free tier limited to 2 users and 1,000 contacts; severely restricts growing teams
  • They diverge on capability: Zoom covers HD video & audio, HubSpot covers CRM.

Where they differ

Only the attributes on which Zoom and HubSpot actually diverge.

Attributes where Zoom and HubSpot differ
AttributeZoomHubSpot
Pricing modelsubscriptionfreemium
PlatformsWeb, iOS, Android, Windows, macOSWeb, Mobile, Cloud
Founded20112006

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (All industries).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Zoom

  • HD video & audio
  • Screen sharing
  • Recording & transcripts
  • Virtual backgrounds
  • Breakout rooms
  • Polling & Q&A
  • Chat
  • Whiteboard

Only in HubSpot

  • CRM
  • Email marketing
  • Marketing automation
  • Sales pipeline
  • Customer service
  • Content management
  • Analytics
  • Social media

Both cover

  • Slack
  • Microsoft Teams
  • Outlook
  • Salesforce
  • SOC2

What people use each for

The jobs each tool is most often brought in to do.

Zoom

  • Team meetingsnot HubSpot
  • Webinarsnot HubSpot
  • Virtual eventsnot HubSpot
  • Online trainingnot HubSpot
  • Telehealthnot HubSpot

HubSpot

  • Small businesses and startups using CRM, email marketing, sales pipeline, and customer service in single platformnot Zoom
  • Organisations requiring integration with 2,000+ third-party applicationsnot Zoom
  • Teams leveraging AI agents for prospecting, service automation, and data analysisnot Zoom

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Zoom

  • Cost creep from add-ons increases pricing from $14/user to $25+/user when including Phone and advanced features
  • Feature set is overwhelming with complex navigation and too many options
  • Limited analytics and coaching features compared to dedicated contact center platforms
  • Call recording and admin oversight lack strict governance needed for regulated industries

HubSpot

  • Free tier limited to 2 users and 1,000 contacts; severely restricts growing teams
  • Many advanced features (automation workflows, custom objects, advanced reporting) gated to paid tiers
  • Starter plan at $7/month per seat scales quickly for larger teams (300+ users would cost significantly more)
  • Free tier removes credit card requirement but lacks most enterprise capabilities

Pricing, plan by plan

Zoom

Free
  • BasicFree
    • 100 participants
    • 40-minute group meetings
    • Unlimited 1-on-1 meetings
  • Pro$14.99/month
    • 100 participants
    • 30-hour group meetings
    • Cloud recording (5GB)
  • Business$19.99/month
    • 300 participants
    • Single sign-on
    • Recording transcripts
  • Enterprise$25/month
    • 500 participants
    • Advanced admin features
    • Executive business review

HubSpot

Free

No published plan breakdown. See the HubSpot review.

Which should you pick?

Choose Zoom if

  • You need hd video & audio.
  • You want to start without paying.
  • You work on Web, iOS, Android, Windows, macOS.
  • You also want screen sharing.
Zoom review

Choose HubSpot if

  • You need crm.
  • You want to start without paying.
  • You work on Web, Mobile, Cloud.
  • You also want email marketing.
HubSpot review

Questions people ask

Is Zoom or HubSpot better?
Neither clearly leads. Zoom starts at Free and HubSpot at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Zoom or HubSpot?
Zoom starts at Free and HubSpot at Free.
Does Zoom or HubSpot run on more platforms?
Zoom runs on Web, iOS, Android, Windows, macOS. HubSpot runs on Web, Mobile, Cloud.
Can I use Zoom for free?
Both have a free tier, so you can try either at no cost before committing.
What is Zoom best used for?
Zoom is most often used for team meetings, webinars, virtual events, online training. Of those, team meetings and webinars are not what HubSpot is typically brought in for.
What can Zoom do that HubSpot cannot?
Zoom covers HD video & audio, Screen sharing, Recording & transcripts, Virtual backgrounds. HubSpot covers CRM, Email marketing, Marketing automation, Sales pipeline. Both handle Slack, Microsoft Teams, Outlook, Salesforce.

Answered from the vendors’ own pages

Zoom: What are Zoom's main pricing tiers?

Zoom offers a free Basic plan with 40-minute limits for group meetings, Pro at $14.16/user/month, Business at $15.58/user/month with 300 participant capacity, and Enterprise with custom pricing. Additional costs apply for Phone ($10.50/user/month), Webinars, and Rooms.

Source
Zoom: What integrations does Zoom support?

Zoom integrates with Salesforce, Slack, Microsoft 365, Google Workspace, HubSpot, Zendesk, and many other business applications, though integration depth varies by partner.

Source
Zoom: Can Zoom be used for webinars?

Yes, Zoom Webinars is available as a separate product starting at $66.67 per month, providing larger audience capabilities and specialized webinar features.

Source
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Related pages

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