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Software · head to head

ReferralCandy vs Sprout Social

ReferralCandy logo

ReferralCandy

Software

Customer referral program for e-commerce

From
Free
Rated
-
Full reviewWebsite
Sprout Social logo

Sprout Social

Software

Social media management with influencer insights

From
$249/month
Rated
-
Full reviewWebsite

The short version

  • Only ReferralCandy has a free tier, so it costs nothing to try first.
  • Each has a real cost: ReferralCandy limited transparency on pricing tiers without account registration; Sprout Social pricing is by quote only, with no rate, tier or minimum published; the page directs visitors to schedule a demo to discuss pricing
  • They diverge on capability: ReferralCandy covers Automated referral tracking, Sprout Social covers Social publishing.

Where they differ

Only the attributes on which ReferralCandy and Sprout Social actually diverge.

Attributes where ReferralCandy and Sprout Social differ
AttributeReferralCandySprout Social
Starting priceFree$249/month
Pricing modelUnknownsubscription
Free tierYesNo
PlatformsWeb, ShopifyWeb, Ios, Android, Api
Founded20092010

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in ReferralCandy

  • Automated referral tracking
  • Customizable rewards
  • Email campaigns
  • Fraud detection
  • A/B testing
  • Shopify
  • WooCommerce
  • BigCommerce

Only in Sprout Social

  • Social publishing
  • Social inbox
  • Analytics
  • Social listening
  • Influencer identification
  • Competitor analysis
  • Report builder
  • Content calendar

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

ReferralCandy

  • affiliate marketing managementnot Sprout Social
  • Workflow automationnot Sprout Social
  • Reportingnot Sprout Social

Sprout Social

  • Discovering and vetting creators with brand safety reporting and Brand Fit Scoresnot ReferralCandy
  • Centralising creator outreach, contracting, approvals and paymentsnot ReferralCandy
  • Measuring creator-driven revenue with first-party analytics and attributionnot ReferralCandy
  • Building a creator pipeline through branded application pagesnot ReferralCandy

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

ReferralCandy

  • Limited transparency on pricing tiers without account registration
  • Primary focus on Shopify integration limits effectiveness for non-Shopify platforms
  • Email CC/BCC limitations for looping in stakeholders

Sprout Social

  • Pricing is by quote only, with no rate, tier or minimum published; the page directs visitors to schedule a demo to discuss pricing
  • Influencer marketing is sold separately from the main Sprout Social social media management plans

Pricing, plan by plan

ReferralCandy

Free

No published plan breakdown. See the ReferralCandy review.

Sprout Social

$249/month
  • Standard$249/month
    • 5 social profiles
    • Social inbox
    • Publishing calendar
  • Professional$399/month
    • Competitive reports
    • Optimal send times
    • Response rate reports

Which should you pick?

Choose ReferralCandy if

  • You need automated referral tracking.
  • You want to start without paying.
  • You work on Web, Shopify.
  • You also want customizable rewards.
ReferralCandy review

Choose Sprout Social if

  • You need social publishing.
  • You work on Web, Ios, Android, Api.
  • You also want social inbox.
Sprout Social review

Questions people ask

Is ReferralCandy or Sprout Social better?
Neither clearly leads. ReferralCandy starts at Free and Sprout Social at $249/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, ReferralCandy or Sprout Social?
ReferralCandy has a free tier; the other does not. Paid plans start at Free for ReferralCandy and $249/month for Sprout Social.
Does ReferralCandy or Sprout Social run on more platforms?
ReferralCandy runs on Web, Shopify. Sprout Social runs on Web, Ios, Android, Api.
Can I use ReferralCandy for free?
Yes. ReferralCandy has a free tier, so you can try it without paying. Sprout Social starts at $249/month.
What is ReferralCandy best used for?
ReferralCandy is most often used for affiliate marketing management, workflow automation, reporting. Of those, affiliate marketing management and workflow automation are not what Sprout Social is typically brought in for.
What can ReferralCandy do that Sprout Social cannot?
ReferralCandy covers Automated referral tracking, Customizable rewards, Email campaigns, Fraud detection. Sprout Social covers Social publishing, Social inbox, Analytics, Social listening. Both handle Web support.

Answered from the vendors’ own pages

ReferralCandy: Does ReferralCandy work with Shopify?

Yes, ReferralCandy integrates natively with Shopify with one-click installation, making it easy to set up referral programs on Shopify stores.

Source
ReferralCandy: What types of rewards can I offer?

ReferralCandy supports multiple reward types including store credit, discount coupons, PayPal cash transfers, gift cards, and free products.

Source
ReferralCandy: Does ReferralCandy include fraud detection?

Yes, ReferralCandy includes built-in fraud detection to catch self-referrals and leaked coupon codes before payouts are processed.

Source
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Related pages

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