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Affiliate Marketing · head to head

Referral Rock vs Sprout Social

Referral Rock logo

Referral Rock

Affiliate Marketing

Referral marketing software for any business

From
$200/month
Rated
-
Sprout Social logo

Sprout Social

Influencer Marketing

Social media management with influencer insights

From
$249/month
Rated
-

The short version

  • Each has a real cost: Referral Rock there is one paid tier at $250 a month and no free plan, only a 14 day trial; Sprout Social pricing is by quote only, with no rate, tier or minimum published; the page directs visitors to schedule a demo to discuss pricing
  • They diverge on capability: Referral Rock covers Multi-program support, Sprout Social covers Social publishing.

Where they differ

Only the attributes on which Referral Rock and Sprout Social actually diverge.

Attributes where Referral Rock and Sprout Social differ
AttributeReferral RockSprout Social
Starting price$200/month$249/month
PlatformsWebWeb, Ios, Android, Api
CategoryAffiliate MarketingInfluencer Marketing
Founded20142010

Identical on both: pricing model (subscription), free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Referral Rock

  • Multi-program support
  • Customizable rewards
  • Automated workflows
  • Engagement widgets
  • Detailed analytics
  • Zapier
  • Stripe
  • PayPal

Only in Sprout Social

  • Social publishing
  • Social inbox
  • Analytics
  • Social listening
  • Influencer identification
  • Competitor analysis
  • Report builder
  • Content calendar

Both cover

  • Salesforce
  • HubSpot
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Referral Rock

  • affiliate marketing managementnot Sprout Social
  • Workflow automationnot Sprout Social
  • Reportingnot Sprout Social

Sprout Social

  • Discovering and vetting creators with brand safety reporting and Brand Fit Scoresnot Referral Rock
  • Centralising creator outreach, contracting, approvals and paymentsnot Referral Rock
  • Measuring creator-driven revenue with first-party analytics and attributionnot Referral Rock
  • Building a creator pipeline through branded application pagesnot Referral Rock

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Referral Rock

  • There is one paid tier at $250 a month and no free plan, only a 14 day trial
  • The plan includes 10,000 base members and a further 10,000 costs $125 a month
  • Each additional referral program is $100 a month
  • Extra users and extra recruiters are sold in blocks of 10 at $50 a month each
  • Rewards are limited to coupons, pay-as-you-go gift cards or custom rewards

Sprout Social

  • Pricing is by quote only, with no rate, tier or minimum published; the page directs visitors to schedule a demo to discuss pricing
  • Influencer marketing is sold separately from the main Sprout Social social media management plans

Pricing, plan by plan

Referral Rock

$200/month
  • Starter$200/month
    • 500 members
    • Unlimited programs
    • Basic integrations

Sprout Social

$249/month
  • Standard$249/month
    • 5 social profiles
    • Social inbox
    • Publishing calendar
  • Professional$399/month
    • Competitive reports
    • Optimal send times
    • Response rate reports

Which should you pick?

Choose Referral Rock if

  • You need multi-program support.
  • You also want customizable rewards.

Choose Sprout Social if

  • You need social publishing.
  • You work on Web, Ios, Android, Api.
  • You also want social inbox.

Questions people ask

Is Referral Rock or Sprout Social better?
Neither clearly leads. Referral Rock starts at $200/month and Sprout Social at $249/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Referral Rock or Sprout Social?
Referral Rock starts at $200/month and Sprout Social at $249/month.
Does Referral Rock or Sprout Social run on more platforms?
Referral Rock runs on Web. Sprout Social runs on Web, Ios, Android, Api.
What is Referral Rock best used for?
Referral Rock is most often used for affiliate marketing management, workflow automation, reporting. Of those, affiliate marketing management and workflow automation are not what Sprout Social is typically brought in for.
What can Referral Rock do that Sprout Social cannot?
Referral Rock covers Multi-program support, Customizable rewards, Automated workflows, Engagement widgets. Sprout Social covers Social publishing, Social inbox, Analytics, Social listening. Both handle Salesforce, HubSpot, Web support.

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