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Software · head to head

Brandbassador vs ReferralCandy

Brandbassador logo

Brandbassador

Software

Employee and influencer advocacy platform

From
$599/month
Rated
-
Full reviewWebsite
ReferralCandy logo

ReferralCandy

Software

Customer referral program for e-commerce

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only ReferralCandy has a free tier, so it costs nothing to try first.
  • Each has a real cost: Brandbassador the Internet Archive's capture of Brandbassador's homepage on 15 December 2020 confirmed the product is sold only via demo booking, advertising unlimited ambassadors as a feature but publishing no price figure.; ReferralCandy limited transparency on pricing tiers without account registration
  • They diverge on capability: Brandbassador covers Campaign management, ReferralCandy covers Automated referral tracking.

Where they differ

Only the attributes on which Brandbassador and ReferralCandy actually diverge.

Attributes where Brandbassador and ReferralCandy differ
AttributeBrandbassadorReferralCandy
Starting price$599/monthFree
Pricing modelsubscriptionUnknown
Free tierNoYes
PlatformsWeb, MobileWeb, Shopify
Founded20132009

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Brandbassador

  • Campaign management
  • Content distribution
  • Employee advocacy
  • Influencer management
  • Performance tracking
  • Incentive management
  • Analytics dashboard
  • Instagram

Only in ReferralCandy

  • Automated referral tracking
  • Customizable rewards
  • Email campaigns
  • Fraud detection
  • A/B testing
  • Shopify
  • WooCommerce
  • BigCommerce

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Brandbassador

  • Employee advocacynot ReferralCandy
  • Brand advocacynot ReferralCandy
  • Content amplificationnot ReferralCandy

ReferralCandy

  • affiliate marketing managementnot Brandbassador
  • Workflow automationnot Brandbassador
  • Reportingnot Brandbassador

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Brandbassador

  • The Internet Archive's capture of Brandbassador's homepage on 15 December 2020 confirmed the product is sold only via demo booking, advertising unlimited ambassadors as a feature but publishing no price figure.

ReferralCandy

  • Limited transparency on pricing tiers without account registration
  • Primary focus on Shopify integration limits effectiveness for non-Shopify platforms
  • Email CC/BCC limitations for looping in stakeholders

Pricing, plan by plan

Brandbassador

$599/month
  • Starter$599/month
    • Campaign creation
    • Employee advocacy
    • Content management
  • Professional$1299/month
    • Influencer network
    • Incentive management
    • Advanced analytics

ReferralCandy

Free

No published plan breakdown. See the ReferralCandy review.

Which should you pick?

Choose Brandbassador if

  • You need campaign management.
  • You work on Web, Mobile.
  • You also want content distribution.
Brandbassador review

Choose ReferralCandy if

  • You need automated referral tracking.
  • You want to start without paying.
  • You work on Web, Shopify.
  • You also want customizable rewards.
ReferralCandy review

Questions people ask

Is Brandbassador or ReferralCandy better?
Neither clearly leads. Brandbassador starts at $599/month and ReferralCandy at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Brandbassador or ReferralCandy?
ReferralCandy has a free tier; the other does not. Paid plans start at $599/month for Brandbassador and Free for ReferralCandy.
Does Brandbassador or ReferralCandy run on more platforms?
Brandbassador runs on Web, Mobile. ReferralCandy runs on Web, Shopify.
Can I use ReferralCandy for free?
Yes. ReferralCandy has a free tier, so you can try it without paying. Brandbassador starts at $599/month.
What is Brandbassador best used for?
Brandbassador is most often used for employee advocacy, brand advocacy, content amplification. Of those, employee advocacy and brand advocacy are not what ReferralCandy is typically brought in for.
What can Brandbassador do that ReferralCandy cannot?
Brandbassador covers Campaign management, Content distribution, Employee advocacy, Influencer management. ReferralCandy covers Automated referral tracking, Customizable rewards, Email campaigns, Fraud detection. Both handle Web support.

Answered from the vendors’ own pages

ReferralCandy: Does ReferralCandy work with Shopify?

Yes, ReferralCandy integrates natively with Shopify with one-click installation, making it easy to set up referral programs on Shopify stores.

Source
ReferralCandy: What types of rewards can I offer?

ReferralCandy supports multiple reward types including store credit, discount coupons, PayPal cash transfers, gift cards, and free products.

Source
ReferralCandy: Does ReferralCandy include fraud detection?

Yes, ReferralCandy includes built-in fraud detection to catch self-referrals and leaked coupon codes before payouts are processed.

Source
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Related pages

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