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PR Newswire vs Artifact

PR Newswire logo

PR Newswire

Software

The global leader in press release distribution

From
On request
Rated
-
Full reviewWebsite
A

Artifact

Software

AI-powered personalized news discovery

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Artifact has a free tier, so it costs nothing to try first.
  • Each has a real cost: PR Newswire pR Newswire is structured as an annual membership organization with a separate fee, on top of per-release distribution charges (archived pricing page, 8 September 2021); Artifact wound down in early April 2024. Kevin Systrom and Mike Krieger closed it, saying the market opportunity was not large enough to keep investing
  • They diverge on capability: PR Newswire covers Press release distribution, Artifact covers AI recommendations.

Where they differ

Only the attributes on which PR Newswire and Artifact actually diverge.

Attributes where PR Newswire and Artifact differ
AttributePR NewswireArtifact
Starting priceOn requestFree
Pricing modelusage-basedfree
Free tierNoYes
PlatformsWebIos, Android
Founded19542022

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in PR Newswire

  • Press release distribution
  • Multimedia support
  • Analytics & reporting
  • Targeted distribution
  • Regulatory disclosure
  • Cision platform
  • Google News
  • Yahoo Finance

Only in Artifact

  • AI recommendations
  • Article summaries
  • Clickbait detection
  • Social sharing
  • Topic following
  • Social sharing
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

PR Newswire

  • Press release distributionnot Artifact
  • Product launchesnot Artifact
  • Earnings announcementsnot Artifact
  • Corporate newsnot Artifact
  • SEC filingsnot Artifact

Artifact

  • News consumptionnot PR Newswire
  • Content discoverynot PR Newswire
  • Staying informednot PR Newswire

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

PR Newswire

  • PR Newswire is structured as an annual membership organization with a separate fee, on top of per-release distribution charges (archived pricing page, 8 September 2021)
  • Single state-level press release distribution starts at $355 USD for only a 400-word release, with pricing rising per additional word or wider circuit (archived pricing page, 8 September 2021)
  • Top Markets distribution, a wider circuit than a single state, starts at $650 USD for a 400-word release, and a four-release Top Markets bundle is $3,095 USD (archived pricing page, 8 September 2021)

Artifact

  • Wound down in early April 2024. Kevin Systrom and Mike Krieger closed it, saying the market opportunity was not large enough to keep investing
  • Yahoo acquired the personalisation technology and folded it into Yahoo News, so the app itself is not coming back
  • The founders stayed only in an advisory capacity through the transition

Pricing, plan by plan

PR Newswire

On request
  • US1 - State$575/one-time
    • State distribution
    • Online posting
    • Basic analytics
  • US2 - Regional$825/one-time
    • Regional distribution
    • AP inclusion
    • Enhanced analytics
  • US3 - National$1475/one-time
    • National distribution
    • All wire services
    • Multimedia options
  • GlobalFree
    • International distribution
    • Translation services
    • Global reach

Artifact

Free
  • FreeFree
    • AI-powered recommendations
    • Article summaries
    • Social features

Which should you pick?

Choose PR Newswire if

  • You need press release distribution.
  • You also want multimedia support.
PR Newswire review

Choose Artifact if

  • You need ai recommendations.
  • You want to start without paying.
  • You work on Ios, Android.
  • You also want article summaries.
Artifact review

Questions people ask

Is PR Newswire or Artifact better?
Neither clearly leads. PR Newswire starts at On request and Artifact at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, PR Newswire or Artifact?
Artifact has a free tier; the other does not. Paid plans start at On request for PR Newswire and Free for Artifact.
Does PR Newswire or Artifact run on more platforms?
PR Newswire runs on Web. Artifact runs on Ios, Android.
Can I use Artifact for free?
Yes. Artifact has a free tier, so you can try it without paying. PR Newswire starts at On request.
What is PR Newswire best used for?
PR Newswire is most often used for press release distribution, product launches, earnings announcements, corporate news. Of those, press release distribution and product launches are not what Artifact is typically brought in for.
What can PR Newswire do that Artifact cannot?
PR Newswire covers Press release distribution, Multimedia support, Analytics & reporting, Targeted distribution. Artifact covers AI recommendations, Article summaries, Clickbait detection, Social sharing.
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