Software · head to head
Postmark vs Talkwalker

Postmark
Software
No hidden fees, no guesswork. Just the features you need, at a price that makes sense
- From
- Free
- Rated
- -

Talkwalker
Software
Consumer intelligence to accelerate your brand
- From
- On request
- Rated
- -
The short version
- Only Postmark has a free tier, so it costs nothing to try first.
- Each has a real cost: Postmark free tier caps at 100 emails per month with no overages allowed; Talkwalker now rebranded Lumen by Talkwalker; pricing page names three tiers, Core, Analyze and Business, differentiated by non-sampled results volume (2x and 6x) and topic/filter/channel counts, but publishes no figures and directs buyers to request a custom quote
Where they differ
Only the attributes on which Postmark and Talkwalker actually diverge.
| Attribute | Postmark | Talkwalker |
|---|---|---|
| Starting price | Free | On request |
| Pricing model | freemium | subscription |
| Free tier | Yes | No |
| Founded | Unknown | 2009 |
Identical on both: platforms (Web), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Postmark
Nothing recorded that Talkwalker does not also cover.
Only in Talkwalker
- Social listening
- Image recognition
- Sentiment analysis
- Influencer identification
- Crisis detection
- Hootsuite
- Salesforce
- Tableau
What people use each for
The jobs each tool is most often brought in to do.
Postmark
No use cases recorded yet. See the Postmark review.
Talkwalker
- Brand monitoringnot Postmark
- Competitive intelligencenot Postmark
- Crisis managementnot Postmark
- Campaign measurementnot Postmark
- Market researchnot Postmark
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Postmark
- Free tier caps at 100 emails per month with no overages allowed
- Basic plan ($15/mo) includes 10,000 emails then charges $1.80 per 1,000 extra; Pro and Platform tiers have their own lower per-1,000 overage rates ($1.30 and $1.20), so cost scales per email beyond the included volume
- Custom high-volume pricing above the published tiers requires contacting sales
Talkwalker
- Now rebranded Lumen by Talkwalker; pricing page names three tiers, Core, Analyze and Business, differentiated by non-sampled results volume (2x and 6x) and topic/filter/channel counts, but publishes no figures and directs buyers to request a custom quote
Pricing, plan by plan
Postmark
FreeNo published plan breakdown. See the Postmark review.
Talkwalker
On request- ListenFree
- Social listening
- Sentiment analysis
- Alerts
- AnalyzeFree
- Advanced analytics
- AI insights
- Benchmarking
- EnterpriseFree
- Full platform
- API access
- Custom integrations
Which should you pick?
Questions people ask
- Is Postmark or Talkwalker better?
- Neither clearly leads. Postmark starts at Free and Talkwalker at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Postmark or Talkwalker?
- Postmark has a free tier; the other does not. Paid plans start at Free for Postmark and On request for Talkwalker.
- Does Postmark or Talkwalker run on more platforms?
- Both run on Web, so platform support will not decide this one for you.
- Can I use Postmark for free?
- Yes. Postmark has a free tier, so you can try it without paying. Talkwalker starts at On request.
- What can Postmark do that Talkwalker cannot?
- Talkwalker covers Social listening, Image recognition, Sentiment analysis, Influencer identification.
Related pages
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