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Business Intelligence · head to head

Hex vs Pigment

Hex logo

Hex

Business Intelligence

AI-powered analytics platform unifying notebooks, dashboards, and business intelligence

From
Free
Rated
-
Full reviewWebsite
Pigment logo

Pigment

Business Intelligence

Enterprise business planning platform for finance, sales and workforce modelling

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only Hex has a free tier, so it costs nothing to try first.
  • Each has a real cost: Hex pricing based per-seat ($36-$75/editor/month) becomes expensive for large teams; Pigment no pricing is published and the structure has three moving parts, platform fee, use-case fees and tiered seats, so two companies of the same size can pay very different amounts and neither can benchmark the other.
  • They diverge on capability: Hex covers Agentic notebooks, Pigment covers Dimensional modelling.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Hex and Pigment actually diverge.

Attributes where Hex and Pigment differ
AttributeHexPigment
Starting priceFreeOn request
Pricing modelSeat-based subscription with credit systemquote
Free tierYesNo
PlatformsWeb, SlackWeb
Founded2019Unknown

Identical on both: user rating (Not yet rated), category (Business Intelligence).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Hex

  • Agentic notebooks
  • Conversational analytics
  • Data apps
  • Context Studio
  • Data warehouse integration
  • dbt integration
  • Version history
  • Scheduled automation

Only in Pigment

  • Dimensional modelling
  • Scenario planning
  • Data connectors
  • Application blocks
  • Reporting and boards
  • Access control
  • Audit trail
  • AI assistance

What people use each for

The jobs each tool is most often brought in to do.

Hex

  • Deep exploratory analysis by data teams on organizational datasetsnot Pigment
  • Self-serve analytics for business users without SQL knowledgenot Pigment
  • Executive dashboarding and reporting with real-time datanot Pigment
  • Cross-functional data collaboration and insight sharingnot Pigment
  • AI-assisted analysis reducing manual exploration timenot Pigment

Pigment

  • A finance team retiring a fragile Excel consolidation that no one can audit and only one person can runnot Hex
  • Sales operations modelling quota, territory and headcount capacity against a revenue plan in the same system finance usesnot Hex
  • A company that needs monthly re-forecasting fast enough to run scenarios live in the leadership meetingnot Hex
  • Replacing an ageing Anaplan estate where the model has become unmaintainable and per-workspace costs have crept upnot Hex

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Hex

  • Pricing based per-seat ($36-$75/editor/month) becomes expensive for large teams
  • Free Community tier limited to small compute and trial AI features
  • Advanced compute adds per-hour fees ($0.32-$4.06/hour), requiring cost monitoring
  • Learning curve for users unfamiliar with SQL or Python notebooks
  • Enterprise features requiring custom quotes lack transparent pricing

Pigment

  • No pricing is published and the structure has three moving parts, platform fee, use-case fees and tiered seats, so two companies of the same size can pay very different amounts and neither can benchmark the other.
  • Cost scales with planning processes rather than with company size, so a successful first deployment creates internal demand that directly increases the bill at renewal.
  • It requires a modelling owner. Without a person who understands dimensional design, teams rebuild spreadsheet patterns in Pigment and inherit all the maintenance problems they were trying to escape.
  • Implementation is partner-led and measured in months, so the payback horizon is long compared with lighter FP&A tools that a controller can configure alone.
  • The connector library covers major systems well but the long tail is thinner than the incumbents, and industry-specific source systems often need a warehouse or a file drop in between.

Pricing, plan by plan

Hex

Free
  • CommunityFree
    • Hex agent trial
    • Data source connections
    • All cell types
  • Professional$36/month
    • Everything in Community
    • Full Hex agent access
    • Standard credits
  • Team$75/month
    • Everything in Professional
    • Extended credits
    • Unlimited published apps
  • Enterprise$undefined/custom
    • Everything in Team
    • Explorer seat add-ons
    • Audit logs

Pigment

On request
  • Pigment platform$undefined/year
    • Platform fee plus per use-case fees
    • Licences tiered as editor, contributor and explorer
    • No free tier and no self-service signup

Which should you pick?

Choose Hex if

  • You need agentic notebooks.
  • You want to start without paying.
  • You work on Web, Slack.
  • You also want conversational analytics.
Hex review

Choose Pigment if

  • You need dimensional modelling.
  • You also want scenario planning.
Pigment review

Questions people ask

Is Hex or Pigment better?
Neither clearly leads. Hex starts at Free and Pigment at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Hex or Pigment?
Hex has a free tier; the other does not. Paid plans start at Free for Hex and On request for Pigment.
Does Hex or Pigment run on more platforms?
Hex runs on Web, Slack. Pigment runs on Web.
Can I use Hex for free?
Yes. Hex has a free tier, so you can try it without paying. Pigment starts at On request.
What is Hex best used for?
Hex is most often used for deep exploratory analysis by data teams on organizational datasets, self-serve analytics for business users without sql knowledge, executive dashboarding and reporting with real-time data, cross-functional data collaboration and insight sharing. Of those, deep exploratory analysis by data teams on organizational datasets and self-serve analytics for business users without sql knowledge are not what Pigment is typically brought in for.
What can Hex do that Pigment cannot?
Hex covers Agentic notebooks, Conversational analytics, Data apps, Context Studio. Pigment covers Dimensional modelling, Scenario planning, Data connectors, Application blocks.

Answered from the vendors’ own pages

Hex: What is included in the free Community plan?

The Community plan ($0) includes Hex agent trial, data source connections, all cell types, and small compute sizing. It's suitable for prototyping and hobbyist projects.

Source
Pigment: Does Pigment publish prices?

No. Expect a quote combining a platform fee, fees per planning use case, and seat licences split into editor, contributor and explorer tiers.

Hex: How much do advanced compute resources cost?

Advanced compute is billed per minute and ranges from $0.32 to $4.06 per hour depending on resource tier. Monthly credit grants are included in paid plans.

Source
Pigment: Is Pigment an alternative to Anaplan?

It is positioned directly against Anaplan and much of its customer base is migrating from it, mainly citing modelling readability and recalculation speed.

Hex: Can I share analytics with non-Hex users?

Yes. Published apps can be shared publicly. Embedded analytics are available on Enterprise plans for integrating Hex into other applications.

Source
Pigment: Can we use it without consultants?

In practice most deployments use Pigment or a partner for the initial build. Ongoing model changes can be handled in-house once someone owns the modelling discipline.

Pigment: Where is data hosted?

Pigment is a European vendor with regional hosting options, which is often the deciding factor for EU buyers with data residency requirements.

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