Softwr

Business Intelligence · head to head

Grow vs Pigment

Grow logo

Grow

Business Intelligence

No-code BI for growing companies

From
$500/month
Rated
-
Full reviewWebsite
Pigment logo

Pigment

Business Intelligence

Enterprise business planning platform for finance, sales and workforce modelling

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Grow the pricing URL serves marketing content with no plan, rate, minimum or cost driver published anywhere on it; Pigment no pricing is published and the structure has three moving parts, platform fee, use-case fees and tiered seats, so two companies of the same size can pay very different amounts and neither can benchmark the other.
  • They diverge on capability: Grow covers No-code Setup, Pigment covers Dimensional modelling.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Grow and Pigment actually diverge.

Attributes where Grow and Pigment differ
AttributeGrowPigment
Starting price$500/monthOn request
Pricing modelsubscriptionquote
PlatformsWeb, Mobile, TvWeb
Founded2014Unknown

Identical on both: free tier (No), user rating (Not yet rated), category (Business Intelligence).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Grow

  • No-code Setup
  • Unlimited Dashboards
  • Data Blending
  • Alerts
  • Embedding
  • Salesforce
  • HubSpot
  • QuickBooks

Only in Pigment

  • Dimensional modelling
  • Scenario planning
  • Data connectors
  • Application blocks
  • Reporting and boards
  • Access control
  • Audit trail
  • AI assistance

What people use each for

The jobs each tool is most often brought in to do.

Grow

  • No-code dashboards and business intelligence for teams without analystsnot Pigment
  • Blending data from more than 100 sources including BigQuery, PostgreSQL, Salesforce and HubSpotnot Pigment
  • ETL, warehousing and visualisation in a single platformnot Pigment

Pigment

  • A finance team retiring a fragile Excel consolidation that no one can audit and only one person can runnot Grow
  • Sales operations modelling quota, territory and headcount capacity against a revenue plan in the same system finance usesnot Grow
  • A company that needs monthly re-forecasting fast enough to run scenarios live in the leadership meetingnot Grow
  • Replacing an ageing Anaplan estate where the model has become unmaintainable and per-workspace costs have crept upnot Grow

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Grow

  • The pricing URL serves marketing content with no plan, rate, minimum or cost driver published anywhere on it
  • The only calls to action are Get Started Now and Watch Demo; there is no self-serve rate card
  • The vendor advertises unlimited users with no per-seat charges, which means the price driver is not disclosed at all

Pigment

  • No pricing is published and the structure has three moving parts, platform fee, use-case fees and tiered seats, so two companies of the same size can pay very different amounts and neither can benchmark the other.
  • Cost scales with planning processes rather than with company size, so a successful first deployment creates internal demand that directly increases the bill at renewal.
  • It requires a modelling owner. Without a person who understands dimensional design, teams rebuild spreadsheet patterns in Pigment and inherit all the maintenance problems they were trying to escape.
  • Implementation is partner-led and measured in months, so the payback horizon is long compared with lighter FP&A tools that a controller can configure alone.
  • The connector library covers major systems well but the long tail is thinner than the incumbents, and industry-specific source systems often need a warehouse or a file drop in between.

Pricing, plan by plan

Grow

$500/month
  • Starter$500/month
    • Unlimited Users
    • 75+ Integrations
    • Support
  • Pro$1000/month
    • Advanced Features
    • Custom Integrations
    • Training

Pigment

On request
  • Pigment platform$undefined/year
    • Platform fee plus per use-case fees
    • Licences tiered as editor, contributor and explorer
    • No free tier and no self-service signup

Which should you pick?

Choose Grow if

  • You need no-code setup.
  • You work on Web, Mobile, Tv.
  • You also want unlimited dashboards.
Grow review

Choose Pigment if

  • You need dimensional modelling.
  • You also want scenario planning.
Pigment review

Questions people ask

Is Grow or Pigment better?
Neither clearly leads. Grow starts at $500/month and Pigment at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Grow or Pigment?
Grow starts at $500/month and Pigment at On request.
Does Grow or Pigment run on more platforms?
Grow runs on Web, Mobile, Tv. Pigment runs on Web.
What is Grow best used for?
Grow is most often used for no-code dashboards and business intelligence for teams without analysts, blending data from more than 100 sources including bigquery, postgresql, salesforce and hubspot, etl, warehousing and visualisation in a single platform. Of those, no-code dashboards and business intelligence for teams without analysts and blending data from more than 100 sources including bigquery, postgresql, salesforce and hubspot are not what Pigment is typically brought in for.
What can Grow do that Pigment cannot?
Grow covers No-code Setup, Unlimited Dashboards, Data Blending, Alerts. Pigment covers Dimensional modelling, Scenario planning, Data connectors, Application blocks.

Answered from the vendors’ own pages

Grow: How much does Grow cost?

Grow does not publish pricing on their website. They offer a request-a-free-trial model that requires contacting their sales team. Pricing is determined by contacting sales through their contact form or trial request process.

Source
Pigment: Does Pigment publish prices?

No. Expect a quote combining a platform fee, fees per planning use case, and seat licences split into editor, contributor and explorer tiers.

Pigment: Is Pigment an alternative to Anaplan?

It is positioned directly against Anaplan and much of its customer base is migrating from it, mainly citing modelling readability and recalculation speed.

Pigment: Can we use it without consultants?

In practice most deployments use Pigment or a partner for the initial build. Ongoing model changes can be handled in-house once someone owns the modelling discipline.

Pigment: Where is data hosted?

Pigment is a European vendor with regional hosting options, which is often the deciding factor for EU buyers with data residency requirements.

Share

Related pages

More on Grow

More on Pigment

Keep looking

Other head to heads