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Beauty · head to head

Bookeo vs Milano

Bookeo logo

Bookeo

Beauty

Appointment scheduling for service businesses

From
Free
Rated
-
M

Milano

Beauty

Hair salon and beauty studio management software

From
$69/month
Rated
-

The short version

  • Only Bookeo has a free tier, so it costs nothing to try first.
  • They diverge on capability: Bookeo covers Online booking widget, Milano covers Appointment scheduling.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Bookeo and Milano actually diverge.

Attributes where Bookeo and Milano differ
AttributeBookeoMilano
Starting priceFree$69/month
Free tierYesNo
Founded20082014

Identical on both: pricing model (subscription), platforms (Web, Ios, Android), user rating (Not yet rated), category (Beauty).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Bookeo

  • Online booking widget
  • Calendar management
  • Payment integration
  • Email reminders
  • SMS reminders
  • Custom booking forms
  • Reporting
  • PayPal

Only in Milano

  • Appointment scheduling
  • Client profiles
  • Styling notes
  • Photo gallery
  • Point of sale
  • Inventory management
  • Instagram
  • Facebook

Both cover

  • Staff scheduling
  • Stripe
  • SSL encryption
  • Cloud deployment
  • Web support
  • Ios support
  • Android support

What people use each for

The jobs each tool is most often brought in to do.

Bookeo

  • Online appointment booking for consultants, therapists and photographersnot Milano
  • Managing staff calendars and per consultant availabilitynot Milano
  • Collecting digital waivers and sending SMS booking remindersnot Milano

Milano

  • Salon managementnot Bookeo
  • Styling notesnot Bookeo

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Bookeo

  • Every plan caps monthly bookings: 200 on Solo at $14.95, 1,000 on Small and Standard, 2,000 on Large and 3,000 on X-Large at $119.95
  • The Solo plan at $14.95 per month allows only 1 consultant and 1 staff login
  • Small at $29.95 and Standard at $39.95 both allow 1,000 bookings per month, so the extra $10 buys staff seats rather than capacity
  • SMS and fax messages are a paid add on starting at $0.09 per credit with bundles from $5 for 40 credits
  • Digital waivers are a separate add on starting at $9 per month for 200 waivers

Milano

Nothing recorded yet. See the Milano review.

Pricing, plan by plan

Bookeo

Free
  • Solo$14.95/month
    • 1 consultant
    • 1 staff login
    • 200 bookings per month
  • Small$29.95/month
    • 3 consultants
    • 3 staff logins
    • 1,000 bookings per month
  • Standard$39.95/month
    • 20 consultants
    • 20 staff logins
    • 1,000 bookings per month
  • Large$79.95/month
    • 40 consultants
    • 40 staff logins
    • 2,000 bookings per month

Milano

$69/month
  • Essentials$69/month
    • Scheduling
    • Client profiles
    • Styling notes
  • Professional$139/month
    • Everything in Essentials
    • POS
    • Inventory

Which should you pick?

Choose Bookeo if

  • You need online booking widget.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want calendar management.

Choose Milano if

  • You need appointment scheduling.
  • You work on Web, Ios, Android.
  • You also want client profiles.

Questions people ask

Is Bookeo or Milano better?
Neither clearly leads. Bookeo starts at Free and Milano at $69/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Bookeo or Milano?
Bookeo has a free tier; the other does not. Paid plans start at Free for Bookeo and $69/month for Milano.
Does Bookeo or Milano run on more platforms?
Both run on Web, Ios, Android, so platform support will not decide this one for you.
Can I use Bookeo for free?
Yes. Bookeo has a free tier, so you can try it without paying. Milano starts at $69/month.
What is Bookeo best used for?
Bookeo is most often used for online appointment booking for consultants, therapists and photographers, managing staff calendars and per consultant availability, collecting digital waivers and sending sms booking reminders. Of those, online appointment booking for consultants, therapists and photographers and managing staff calendars and per consultant availability are not what Milano is typically brought in for.
What can Bookeo do that Milano cannot?
Bookeo covers Online booking widget, Calendar management, Payment integration, Email reminders. Milano covers Appointment scheduling, Client profiles, Styling notes, Photo gallery. Both handle Staff scheduling, Stripe, SSL encryption, Cloud deployment.

Answered from the vendors’ own pages

Bookeo: What are the Bookeo Appointments pricing tiers?

Bookeo offers five tiered plans: Solo ($14.95/month for 1 consultant, 200 bookings), Small ($29.95 for 3 consultants, 1,000 bookings), Standard ($39.95 for 20 consultants, 1,000 bookings), Large ($79.95 for 40 consultants, 2,000 bookings), and X-large ($119.95 for 60 consultants, 3,000 bookings).

Source
Bookeo: How many staff logins does each Bookeo plan include?

Staff logins match consultant counts: Solo includes 1, Small includes 3, Standard includes 20, Large includes 40, and X-large includes 60 staff logins.

Source
Bookeo: What is Bookeo's free trial?

Bookeo offers a 30-day free trial with no credit card required. All paid plans also include a 30-day money-back guarantee.

Source
Bookeo: Can I add digital waivers and SMS to Bookeo?

Yes. Digital waivers are available as an add-on starting at $9/month for 200 waivers, scaling to $249/month for 10,000 waivers. SMS/FAX credits cost $0.09 per credit with bundle options up to 10,000 credits for $249/month.

Source
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