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Spreadsheets · head to head

Metabase vs VerneMQ

Metabase logo

Metabase

Spreadsheets

Fast analytics with the friendly UX

From
Free
Rated
-
Full reviewWebsite
VerneMQ logo

VerneMQ

Databases

Erlang MQTT broker whose source is Apache 2.0 but whose official binaries need a paid subscription

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Metabase aI Service charges $3.75 per 1 million tokens (after 1M free tokens included); VerneMQ the official binaries and Docker images are not Apache 2.0 but sit under a EULA requiring a yearly commercial subscription, a distinction easy to miss and awkward to discover during a licence audit.
  • They diverge on capability: Metabase covers No-code Query Builder, VerneMQ covers Erlang/OTP clustering.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Metabase and VerneMQ actually diverge.

Attributes where Metabase and VerneMQ differ
AttributeMetabaseVerneMQ
Pricing modelfreemiumquote
PlatformsWeb, Self-hosted cloudLinux, Docker, macOS, Kubernetes
CategorySpreadsheetsDatabases
Founded2014Unknown

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Metabase

  • No-code Query Builder
  • SQL Editor
  • Interactive Dashboards
  • Alerts
  • Embedding
  • PostgreSQL
  • MySQL
  • MongoDB

Only in VerneMQ

  • Erlang/OTP clustering
  • MQTT 5.0 support
  • Plugin system
  • Backpressure handling
  • Bridge support
  • Metrics export
  • MQTT over WebSockets
  • Pluggable auth backends

What people use each for

The jobs each tool is most often brought in to do.

Metabase

  • Business intelligence and data exploration for non-technical usersnot VerneMQ
  • Embedded analytics for SaaS applicationsnot VerneMQ
  • Self-service reporting and dashboard creationnot VerneMQ
  • Integration with 40+ data sources including cloud warehousesnot VerneMQ

VerneMQ

  • An industrial operator that wants an MQTT broker with predictable memory behaviour and no data integration features it will not usenot Metabase
  • A team building from source to stay strictly under Apache 2.0 terms with no vendor licence entanglementnot Metabase
  • A deployment needing custom authentication logic implemented as a plugin in Lua or over a webhooknot Metabase
  • An organisation that wants a broker maintained by a small European company rather than by a vendor that keeps changing licencesnot Metabase

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Metabase

  • AI Service charges $3.75 per 1 million tokens (after 1M free tokens included)
  • Transforms cost $0.01 per run after 1,000 included runs per month
  • Advanced Transforms cost $0.02 per run after included allocation
  • Storage overages start at $2 per 1M rows (1M rows free)
  • All yearly plans offer 10% discount versus monthly, incentivizing annual commitment

VerneMQ

  • The official binaries and Docker images are not Apache 2.0 but sit under a EULA requiring a yearly commercial subscription, a distinction easy to miss and awkward to discover during a licence audit.
  • Octavo Labs is a very small company, so support depth, response times and the bus factor on the codebase are materially thinner than at HiveMQ or EMQ.
  • There is no data integration or rule engine layer, so routing messages into a database means writing and operating your own consumer service.
  • Operating an Erlang cluster requires runtime knowledge that most teams do not have and will use for nothing else in their stack.
  • There is no vendor-managed cloud offering, so every deployment is self-operated with the infrastructure and on-call cost that implies.

Pricing, plan by plan

Metabase

Free
  • Open SourceFree
    • Unlimited users
    • Unlimited questions and dashboards
    • AI-powered query generation
  • Starter$90/month
    • Email and chat support
    • $100/month standard monthly billing
    • 20+ data connectors
  • Pro$517.5/month
    • $575/month standard monthly
    • Row/column-level permissions
    • SSO
  • Enterprise$20000/year
    • Dedicated success engineer
    • 1-day support response SLA
    • Air-gapped deployment

VerneMQ

Free
  • Source buildFree
    • Apache 2.0 licensed source from GitHub
    • Full clustering and plugin capability
    • You compile and package it yourself
  • Binary packages and Docker images$undefined/year
    • Covered by the VerneMQ EULA, not Apache 2.0
    • Yearly usage subscription expected for commercial use
    • Official builds and Docker images
  • Commercial support$undefined/year
    • Evaluation, customisation and operations assistance
    • Custom development
    • Long-term maintenance agreements

Which should you pick?

Choose Metabase if

  • You need no-code query builder.
  • You want to start without paying.
  • You work on Web, Self-hosted cloud.
  • You also want sql editor.
Metabase review

Choose VerneMQ if

  • You need erlang/otp clustering.
  • You want to start without paying.
  • You work on Linux, Docker, macOS, Kubernetes.
  • You also want mqtt 5.0 support.
VerneMQ review

Questions people ask

Is Metabase or VerneMQ better?
Neither clearly leads. Metabase starts at Free and VerneMQ at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Metabase or VerneMQ?
Metabase starts at Free and VerneMQ at Free.
Does Metabase or VerneMQ run on more platforms?
Metabase runs on Web, Self-hosted cloud. VerneMQ runs on Linux, Docker, macOS, Kubernetes.
Can I use Metabase for free?
Both have a free tier, so you can try either at no cost before committing.
What is Metabase best used for?
Metabase is most often used for business intelligence and data exploration for non-technical users, embedded analytics for saas applications, self-service reporting and dashboard creation, integration with 40+ data sources including cloud warehouses. Of those, business intelligence and data exploration for non-technical users and embedded analytics for saas applications are not what VerneMQ is typically brought in for.
What can Metabase do that VerneMQ cannot?
Metabase covers No-code Query Builder, SQL Editor, Interactive Dashboards, Alerts. VerneMQ covers Erlang/OTP clustering, MQTT 5.0 support, Plugin system, Backpressure handling.

Answered from the vendors’ own pages

Metabase: How much does Metabase cost?

Metabase Open Source is free for self-hosted deployments with unlimited users and dashboards. Cloud-hosted Starter tier costs $90/month annually ($100/month monthly) with Pro at $517.50/month annually ($575/month monthly). Enterprise plans start at $20,000 per year.

Source
VerneMQ: Is VerneMQ free?

The source is Apache 2.0 and free. The official binary packages and Docker images are covered by a separate EULA that expects a yearly fee for commercial use.

Metabase: Does Metabase charge for additional users?

Yes, Metabase charges per-user fees beyond included users. Starter includes 5 users at $6 per additional user per month. Pro includes 10 users at $12 per additional user per month. Enterprise pricing is custom.

Source
VerneMQ: Is the project still maintained?

Yes. Octavo Labs AG in Zurich continues to publish 2.x releases, most recently in 2026.

Metabase: What usage-based fees does Metabase charge?

Metabase charges $3.75 per 1 million tokens for AI services (after 1M free tokens), $0.01 per transform run after 1,000 included per month, $0.02 for advanced transforms, and storage overages at $2 per 1M rows beyond the included 1M rows.

Source
VerneMQ: Does it have a managed cloud?

No. Every deployment is self-hosted, with commercial support available from Octavo Labs.

VerneMQ: How does it compare to EMQX?

Narrower in features and without a rule engine, but with a simpler licence story for source builds after EMQX moved to BSL.

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