Marketing · head to head
Matomo vs Simplecast
The short version
- Only Matomo has a free tier, so it costs nothing to try first.
- Each has a real cost: Matomo the self hosted Community Edition is free but excludes A/B testing, heatmaps, session recording, cohorts, crash analytics and multi channel attribution, all of which are paid plugins; Simplecast basic plan at $15 per month includes only 20,000 monthly downloads and 2 team seats
- They diverge on capability: Matomo covers Web analytics, Simplecast covers Unlimited hosting.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which Matomo and Simplecast actually diverge.
| Attribute | Matomo | Simplecast |
|---|---|---|
| Starting price | Free | $15/month |
| Pricing model | freemium | subscription |
| Free tier | Yes | No |
| Platforms | Web, On-premise | Web |
| Category | Marketing | Podcasting |
| Founded | 2007 | 2014 |
Identical on both: user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Matomo
- Web analytics
- Real-time reports
- Custom dimensions
- Goal tracking
- E-commerce tracking
- Google Search Console
- Privacy-focused
- Cloud deployment
Only in Simplecast
- Unlimited hosting
- Analytics
- Dynamic ad insertion
- Distribution
- Team collaboration
- API access
- All podcast platforms
- Advertising networks
Both cover
- Web support
What people use each for
The jobs each tool is most often brought in to do.
Matomo
- Privacy focused web analytics as an alternative to Google Analyticsnot Simplecast
- Self hosting analytics so visitor data stays on owned infrastructurenot Simplecast
Simplecast
- Hosting podcasts with per-episode analytics and audience metricsnot Matomo
- Distributing shows to Apple Podcasts, Spotify and other directoriesnot Matomo
- Monetising podcasts through dynamic ad insertion at the Professional tiernot Matomo
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Matomo
- The self hosted Community Edition is free but excludes A/B testing, heatmaps, session recording, cohorts, crash analytics and multi channel attribution, all of which are paid plugins
- Premium plugin bundles for self hosted installs run from 275 EUR a month for 4 users to 3,400 EUR for 50
- Cloud pricing is banded by monthly hits, and anything above 10 million requires contacting sales
- Self hosting places all operation and upgrades on the operator while still needing paid plugins for the advanced features
Simplecast
- Basic plan at $15 per month includes only 20,000 monthly downloads and 2 team seats
- Essential plan at $35 per month includes 50,000 monthly downloads and 4 team seats
- Dynamic ad insertion and campaign management are only on the Professional plan, which is quoted by sales with no published rate
- API access for publishing and campaign management is Enterprise only
- Annual prepayment is required to get the 10 percent discount
Pricing, plan by plan
Matomo
Free- Self-hostedFree
- Open-source
- Full analytics
- Privacy-focused
Simplecast
$15/month- Basic$15/month
- Annual option: $13.50/month when prepaid
- 2 team seats
- Unlimited storage
- Essential$35/month
- Annual option: $31.50/month when prepaid
- 4 team seats
- Everything in Basic plus additional web players
- Professional$null/custom
- Contact sales for custom pricing
- Dynamic ad insertion
- Campaign management
- Enterprise$null/custom
- Contact sales for custom features
- Everything in Professional plus API integration
- White-labeled RSS
Which should you pick?
Choose Matomo if
- You need web analytics.
- You want to start without paying.
- You work on Web, On-premise.
- You also want real-time reports.
Questions people ask
- Is Matomo or Simplecast better?
- Neither clearly leads. Matomo starts at Free and Simplecast at $15/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Matomo or Simplecast?
- Matomo has a free tier; the other does not. Paid plans start at Free for Matomo and $15/month for Simplecast.
- Does Matomo or Simplecast run on more platforms?
- Matomo runs on Web, On-premise. Simplecast runs on Web.
- Can I use Matomo for free?
- Yes. Matomo has a free tier, so you can try it without paying. Simplecast starts at $15/month.
- What is Matomo best used for?
- Matomo is most often used for privacy focused web analytics as an alternative to google analytics, self hosting analytics so visitor data stays on owned infrastructure. Of those, privacy focused web analytics as an alternative to google analytics and self hosting analytics so visitor data stays on owned infrastructure are not what Simplecast is typically brought in for.
- What can Matomo do that Simplecast cannot?
- Matomo covers Web analytics, Real-time reports, Custom dimensions, Goal tracking. Simplecast covers Unlimited hosting, Analytics, Dynamic ad insertion, Distribution. Both handle Web support.
Answered from the vendors’ own pages
Matomo: How much does Matomo cost?
Matomo Cloud starts at EUR 29 per month for the Starter plan, which covers 50,000 hits per month. Matomo On-Premise has a free Community edition, with paid bundles from EUR 275 per month for up to 5M hits and 4 users.
SourceSimplecast: How much does Simplecast cost?
Simplecast offers a 14-day free trial (no credit card required) followed by paid plans starting at $15/month for Basic ($13.50/month annual) and $35/month for Essential ($31.50/month annual). Professional and Enterprise plans require contacting sales for custom pricing.
SourceMatomo: Is Matomo free?
The On-Premise Community edition is free forever with unlimited users and hits, supported through the forum only. Matomo Cloud is a paid service, though a free trial with access to all core features is offered.
SourceSimplecast: Can I change my Simplecast plan anytime?
Yes. Plan changes are allowed anytime with prorated adjustments. You can cancel anytime with no long-term contracts or penalties.
SourceMatomo: What is the difference between Matomo Cloud and On-Premise?
Cloud plans include hosting, maintenance, automatic updates and daily backups, priced by monthly hits from EUR 29. On-Premise is self-hosted, free in its Community edition, with paid bundles adding support and higher user counts.
SourceSimplecast: What is included in the Basic plan?
The Basic plan ($15/month or $13.50/month annually) includes 2 team seats, unlimited storage, distribution to all platforms, basic analytics, custom domain website, and 20,000 downloads per month.
SourceMatomo: How many hits do the Matomo On-Premise bundles cover?
The Team bundle covers up to 5M hits per month and 4 users at EUR 275 per month. Business covers up to 30M hits and 20 users at EUR 1,450. Enterprise covers up to 100M hits and 50 users at EUR 3,400.
SourceSimplecast: What makes the Essential plan different from Basic?
The Essential plan ($35/month or $31.50/month annually) adds 2 more team seats (4 total), comparative analytics, location analytics, unique listener reports, and increases the monthly download allowance to 50,000.
SourceRelated pages
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