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Lens Studio vs Tilt Brush

Lens Studio logo

Lens Studio

Software

Create AR experiences for Snapchat and beyond

From
Free
Rated
-
Tilt Brush logo

Tilt Brush

Software

Paint in 3D space with VR

From
Free
Rated
-

The short version

  • Each has a real cost: Lens Studio performance limited to 10,000 triangles maximum for reliable cross-device rendering; Tilt Brush no longer actively developed by Google since January 2021; future updates and support are not guaranteed
  • They diverge on capability: Lens Studio covers Visual scripting, Tilt Brush covers 3D painting.

Where they differ

Only the attributes on which Lens Studio and Tilt Brush actually diverge.

Attributes where Lens Studio and Tilt Brush differ
AttributeLens StudioTilt Brush
PlatformsWeb (Lens Studio editor), iOS (via Snapchat), Android (via Snapchat), Web (via Camera Kit), Spectacles AR glassesHTC Vive, Oculus Rift, Oculus Quest, Windows Mixed Reality, Valve Index, PlayStation VR
Founded20112016

Identical on both: starting price (Free), pricing model (Unknown), free tier (Yes), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Lens Studio

  • Visual scripting
  • ML templates
  • 3D tracking
  • Hand tracking
  • Snapchat
  • Spectacles
  • Camera Kit
  • Ar support

Only in Tilt Brush

  • 3D painting
  • Dynamic brushes
  • Environment selection
  • Animation
  • Google Poly
  • Sketchfab
  • YouTube VR
  • Vr support

What people use each for

The jobs each tool is most often brought in to do.

Lens Studio

  • VR Gaming
  • AR Marketing
  • Virtual Training
  • 3D Visualization
  • Immersive Experiences

Tilt Brush

  • VR Gaming
  • AR Marketing
  • Virtual Training
  • 3D Visualization
  • Immersive Experiences

Both are used for vr gaming, ar marketing, virtual training, 3d visualization, immersive experiences, on those jobs the choice comes down to price and fit rather than capability.

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Lens Studio

  • Performance limited to 10,000 triangles maximum for reliable cross-device rendering
  • File size capped at 8 MB restricting content complexity and asset quantity
  • Lens activation time must stay under 650 ms for ad deployment on Snapchat
  • Memory constraints limit number of segmentation and ML effects per Lens
  • Particle effects and scripts using Update Event require careful optimization to avoid exceeding device capabilities

Tilt Brush

  • No longer actively developed by Google since January 2021; future updates and support are not guaranteed
  • Limited editing capabilities with no layers system and no 3D brushes for precise refinement
  • Not designed for professional branding or marketing work; better suited for creative expression than practical design
  • Tool limitations make it difficult to move, cut, or rearrange grouped elements after creation
  • VR hardware costs are high relative to software cost, and can cause motion sickness in some users

Pricing, plan by plan

Lens Studio

Free

No published plan breakdown. See the Lens Studio review.

Tilt Brush

Free
  • Google Tilt Brush$19.99/one-time
    • VR painting and creative tools
    • Available on VR app stores
  • Open Brush (open-source)Free
    • Free open-source version
    • Available on Steam and Meta Quest

Which should you pick?

Choose Lens Studio if

  • You need visual scripting.
  • You want to start without paying.
  • You work on Web (Lens Studio editor), iOS (via Snapchat), Android (via Snapchat), Web (via Camera Kit), Spectacles AR glasses.
  • You also want ml templates.

Choose Tilt Brush if

  • You need 3d painting.
  • You want to start without paying.
  • You work on HTC Vive, Oculus Rift, Oculus Quest, Windows Mixed Reality, Valve Index, PlayStation VR.
  • You also want dynamic brushes.

Questions people ask

Is Lens Studio or Tilt Brush better?
Neither clearly leads. Lens Studio starts at Free and Tilt Brush at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Lens Studio or Tilt Brush?
Lens Studio starts at Free and Tilt Brush at Free.
Does Lens Studio or Tilt Brush run on more platforms?
Lens Studio runs on Web (Lens Studio editor), iOS (via Snapchat), Android (via Snapchat), Web (via Camera Kit), Spectacles AR glasses. Tilt Brush runs on HTC Vive, Oculus Rift, Oculus Quest, Windows Mixed Reality, Valve Index, PlayStation VR.
Can I use Lens Studio for free?
Both have a free tier, so you can try either at no cost before committing.
What is Lens Studio best used for?
Lens Studio is most often used for vr gaming, ar marketing, virtual training, 3d visualization.
What can Lens Studio do that Tilt Brush cannot?
Lens Studio covers Visual scripting, ML templates, 3D tracking, Hand tracking. Tilt Brush covers 3D painting, Dynamic brushes, Environment selection, Animation.

Answered from the vendors’ own pages

Lens Studio: Is Lens Studio free to download and use?

Yes, Lens Studio is completely free to download and use for creating and publishing Lenses on Snapchat. Creators can distribute Lenses via Snapcode with no payment required. Paid advertising options are available starting at $50 per day for promoted distribution.

Source
Tilt Brush: Is Tilt Brush still available to use?

Yes. Although Google ended active development in January 2021, Tilt Brush remains available on VR app stores and continues to function. Google also open-sourced the code, enabling community-maintained alternatives like Open Brush to provide free versions for PC VR and Meta Quest.

Source
Lens Studio: What platforms can Lens Studio Lenses be deployed to?

Lens Studio supports deployment to Snapchat mobile apps on iOS and Android, web and third-party apps via the Camera Kit SDK, and AR glasses via Spectacles. Developers build once and deploy to all platforms from the same project.

Source
Tilt Brush: Is there a free version of Tilt Brush?

The official Google Tilt Brush costs $19.99. However, Open Brush (the open-source community version) is completely free and available for PC VR via Steam and on Oculus Quest.

Source
Lens Studio: Does Lens Studio support AI and generative features?

Yes, Lens Studio 5.0 includes the GenAI Suite for generating 2D and 3D assets from text or image prompts. It also supports SnapML for running custom machine learning models directly in AR experiences without additional coding.

Source
Tilt Brush: What VR headsets does Tilt Brush support?

Tilt Brush works on HTC Vive, Oculus Rift, Oculus Quest, Windows Mixed Reality, Valve Index, and PlayStation VR. The open-source Open Brush version also supports PC VR.

Source
Lens Studio: What are Lens Studio's technical performance requirements?

Lens Studio recommends maximum 10,000 triangles rendered for best cross-device performance, Lens files must be under 8 MB, and Lens activation time must be under 650 ms for ads on Snapchat.

Source
Tilt Brush: Can I export my Tilt Brush creations?

Yes. Tilt Brush creations can be exported as room-scale VR pieces or animated GIFs to share with others. The app does not support direct export to 3D model formats like OBJ or FBX.

Source
Lens Studio: Does Lens Studio support version control and collaboration?

Yes, Lens Studio 5.0 Beta supports Git version control tools, enabling multiple developers to work on projects simultaneously.

Source
Tilt Brush: Is Tilt Brush good for professional 3D design work?

Tilt Brush is primarily a creative expression and painting tool rather than a professional 3D design tool. It lacks features like layers, editable 3D brushes, and precise refinement controls needed for professional workflows. For professional VR sculpting, Adobe Medium or Quill are better choices.

Source

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