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Software · head to head

Kudos vs mParticle

Kudos logo

Kudos

Software

Employee recognition that drives performance

From
$5/month
Rated
-
Full reviewWebsite
mParticle logo

mParticle

Software

The customer data platform for multi-channel marketing

From
$500/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Kudos kudos publishes no price for any of its three tiers (Basic, Plus, Enterprise); the entire plans page gates every tier behind "Request a Demo" or "Request a Trial" with only a discount for not-for-profit organizations over 100 employees mentioned, no figures given (archived plans page, 22 February 2021); mParticle no pricing is published at any level, and the page offers only a pricing request or a sales conversation
  • They diverge on capability: Kudos covers Peer-to-peer recognition, mParticle covers Data collection.

Where they differ

Only the attributes on which Kudos and mParticle actually diverge.

Attributes where Kudos and mParticle differ
AttributeKudosmParticle
Starting price$5/month$500/month
Pricing modelsubscriptionusage-based
PlatformsWeb, Ios, Android, ApiWeb, Mobile
Founded20102013

Identical on both: free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Kudos

  • Peer-to-peer recognition
  • Manager recognition
  • Social recognition wall
  • Points & rewards
  • Awards & nominations
  • Anniversary celebrations
  • Analytics dashboard
  • Company values alignment

Only in mParticle

  • Data collection
  • Audience building
  • Segmentation
  • Data governance
  • Real-time sync
  • Privacy management
  • Analytics
  • 100+ integrations

Both cover

  • SOC2
  • GDPR

What people use each for

The jobs each tool is most often brought in to do.

Kudos

  • Employee recognitionnot mParticle
  • Culture buildingnot mParticle
  • Employee engagementnot mParticle
  • Retention improvementnot mParticle
  • Values reinforcementnot mParticle

mParticle

  • Collecting customer event data once and routing it to many destinationsnot Kudos
  • Building a customer data platform across web, mobile and server sourcesnot Kudos

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Kudos

  • Kudos publishes no price for any of its three tiers (Basic, Plus, Enterprise); the entire plans page gates every tier behind "Request a Demo" or "Request a Trial" with only a discount for not-for-profit organizations over 100 employees mentioned, no figures given (archived plans page, 22 February 2021)

mParticle

  • No pricing is published at any level, and the page offers only a pricing request or a sales conversation
  • No free tier, minimum commitment or cost driver is stated anywhere on the pricing page

Pricing, plan by plan

Kudos

$5/month
  • Plus$5/month
    • Peer recognition
    • Social recognition wall
    • Points system
  • Enterprise$undefined/month
    • Everything in Plus
    • Awards & nominations
    • Advanced analytics

mParticle

$500/month
  • Starter$500/month
    • Basic features
    • Email support
  • Professional$1500/month
    • Advanced features
    • Priority support
  • Enterprise$5000/month
    • Custom solutions
    • Dedicated support

Which should you pick?

Choose Kudos if

  • You need peer-to-peer recognition.
  • You work on Web, Ios, Android, Api.
  • You also want manager recognition.
Kudos review

Choose mParticle if

  • You need data collection.
  • You work on Web, Mobile.
  • You also want audience building.
mParticle review

Questions people ask

Is Kudos or mParticle better?
Neither clearly leads. Kudos starts at $5/month and mParticle at $500/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Kudos or mParticle?
Kudos starts at $5/month and mParticle at $500/month.
Does Kudos or mParticle run on more platforms?
Kudos runs on Web, Ios, Android, Api. mParticle runs on Web, Mobile.
What is Kudos best used for?
Kudos is most often used for employee recognition, culture building, employee engagement, retention improvement. Of those, employee recognition and culture building are not what mParticle is typically brought in for.
What can Kudos do that mParticle cannot?
Kudos covers Peer-to-peer recognition, Manager recognition, Social recognition wall, Points & rewards. mParticle covers Data collection, Audience building, Segmentation, Data governance. Both handle SOC2, GDPR.
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