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Machine Learning · head to head

JMP vs Mouseflow

JMP logo

JMP

Machine Learning

Desktop statistical and design of experiments software from a SAS subsidiary

From
Free
Rated
-
Full reviewWebsite
Mouseflow logo

Mouseflow

Research

Session replay and heatmaps

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: JMP it is a desktop application holding the working table in memory, so a data set that outgrows the workstation has no in-place upgrade path, only a move to a different tool and a different skill set.; Mouseflow the free plan is 500 sessions a month, one website and one month of data retention
  • They diverge on capability: JMP covers Custom design of experiments, Mouseflow covers Session Replay.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which JMP and Mouseflow actually diverge.

Attributes where JMP and Mouseflow differ
AttributeJMPMouseflow
PlatformsMac, WindowsWeb
CategoryMachine LearningResearch
Founded19762009

Identical on both: starting price (Free), pricing model (subscription), free tier (Yes), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in JMP

  • Custom design of experiments
  • Linked interactive graphics
  • Analysis platforms
  • Quality and process tools
  • Graph Builder
  • JSL scripting
  • Scoring code export
  • Predictive modelling in JMP Pro

Only in Mouseflow

  • Session Replay
  • 6 Types of Heatmaps
  • Funnels
  • Form Analytics
  • User Feedback
  • Google Analytics
  • Segment
  • HubSpot

What people use each for

The jobs each tool is most often brought in to do.

JMP

  • Planning a physical experiment where each run is expensive, and the question is which twelve runs to perform rather than how to model data you already havenot Mouseflow
  • Process capability and control chart work in a manufacturing quality function that has to produce evidence for a customer or regulatornot Mouseflow
  • Exploratory analysis by an engineer or scientist who will not write code but needs more than a spreadsheetnot Mouseflow
  • Semiconductor, chemical and pharmaceutical development groups where JMP is already the shared language for reporting resultsnot Mouseflow

Mouseflow

  • Session replay to watch how visitors use a pagenot JMP
  • Click, scroll and geographic heatmapsnot JMP
  • Conversion funnel and form analyticsnot JMP
  • Friction detection on problem pagesnot JMP
  • On-site feedback surveysnot JMP

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

JMP

  • It is a desktop application holding the working table in memory, so a data set that outgrows the workstation has no in-place upgrade path, only a move to a different tool and a different skill set.
  • There is no Linux build and no server edition for running analyses, so JMP cannot sit in a scheduled pipeline the way an R or Python script can, and recurring reports depend on a named person running them on a laptop.
  • The predictive modelling capability most buyers mean when they call this machine learning software is in JMP Pro, a separate and more expensive licence, so the base product's price is not the price of the thing being evaluated.
  • JSL is proprietary to JMP, so the scripts, add-ins and automation a group accumulates over a decade do not port anywhere and become sunk cost the moment anyone questions the renewal.
  • Deployment ends at exported scoring code with no registry, monitoring or retraining, so a model that runs in production is maintained by another team in another language and steadily diverges from the version the analyst still has open.

Mouseflow

  • The free plan is 500 sessions a month, one website and one month of data retention
  • Data retention is tiered, from 1 month on free to 12 months on Premium at $319 a month
  • Essential at $25 a month covers a single website project
  • SSO, custom privacy settings and priority support are on the higher tiers only
  • The 14 day money-back guarantee applies to annual subscriptions and excludes Enterprise

Pricing, plan by plan

JMP

Free
  • TrialFree
    • 30-day trial
    • Full features
  • JMP$1785/year
    • Core JMP
    • Standard features

Mouseflow

Free
  • FreeFree
    • 500 monthly sessions
    • 1 website project
    • 1 conversion funnel
  • Essential$25/month
    • 5,000 monthly sessions
    • 1 website project
    • 1 conversion funnel
  • Advanced$109/month
    • 25,000 monthly sessions
    • 2 website projects
    • 5 conversion funnels
  • Premium$319/month
    • 100,000 monthly sessions
    • 5 website projects
    • 10 conversion funnels

Which should you pick?

Choose JMP if

  • You need custom design of experiments.
  • You want to start without paying.
  • You work on Mac, Windows.
  • You also want linked interactive graphics.
JMP review

Choose Mouseflow if

  • You need session replay.
  • You want to start without paying.
  • You also want 6 types of heatmaps.
Mouseflow review

Questions people ask

Is JMP or Mouseflow better?
Neither clearly leads. JMP starts at Free and Mouseflow at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, JMP or Mouseflow?
JMP starts at Free and Mouseflow at Free.
Does JMP or Mouseflow run on more platforms?
JMP runs on Mac, Windows. Mouseflow runs on Web.
Can I use JMP for free?
Both have a free tier, so you can try either at no cost before committing.
What is JMP best used for?
JMP is most often used for planning a physical experiment where each run is expensive, and the question is which twelve runs to perform rather than how to model data you already have, process capability and control chart work in a manufacturing quality function that has to produce evidence for a customer or regulator, exploratory analysis by an engineer or scientist who will not write code but needs more than a spreadsheet, semiconductor, chemical and pharmaceutical development groups where jmp is already the shared language for reporting results. Of those, planning a physical experiment where each run is expensive, and the question is which twelve runs to perform rather than how to model data you already have and process capability and control chart work in a manufacturing quality function that has to produce evidence for a customer or regulator are not what Mouseflow is typically brought in for.
What can JMP do that Mouseflow cannot?
JMP covers Custom design of experiments, Linked interactive graphics, Analysis platforms, Quality and process tools. Mouseflow covers Session Replay, 6 Types of Heatmaps, Funnels, Form Analytics.

Answered from the vendors’ own pages

JMP: Is JMP the same thing as SAS?

No. JMP is a separate desktop product from a SAS subsidiary, with its own interface, its own scripting language and its own licence. Knowing SAS does not transfer to it beyond the statistics.

Mouseflow: Is there a free version of Mouseflow?

Yes, Mouseflow offers a free plan with up to 500 monthly sessions, 1 website project, and 1-month data retention.

Source
JMP: Do I need JMP Pro?

If you want cross validation, penalised regression, boosted trees or neural networks, yes. The base edition covers classical statistics, graphics and design of experiments well and stops short of predictive modelling.

Mouseflow: What is the most popular Mouseflow plan?

The Advanced plan at $109/month is marked as most popular, offering 25,000 monthly sessions and 6 months of data retention.

Source
JMP: Does it run on Linux?

No. Windows and macOS only, as an installed application.

Mouseflow: Does Mouseflow offer annual billing discounts?

Yes, Mouseflow offers up to 35% savings when billed annually instead of monthly, and provides a 14-day money-back guarantee.

Source
JMP: Can I put a JMP model into production?

Only by exporting the scoring formula as SQL, C, Python or similar and running it in another system. JMP itself does not serve, monitor or retrain models.

JMP: Who actually uses it?

Process and quality engineers, and scientists in R&D, particularly in semiconductor, chemicals, pharmaceutical and medical device work. It is not usually chosen by data engineering or platform teams.

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