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Machine Learning · head to head

JMP vs Looker

JMP logo

JMP

Machine Learning

Desktop statistical and design of experiments software from a SAS subsidiary

From
Free
Rated
-
Looker logo

Looker

Spreadsheets

Modern business intelligence platform by Google

From
On request
Rated
-

The short version

  • Only JMP has a free tier, so it costs nothing to try first.
  • Each has a real cost: JMP it is a desktop application holding the working table in memory, so a data set that outgrows the workstation has no in-place upgrade path, only a move to a different tool and a different skill set.; Looker no pricing published on website; quote-based model requires contacting Google Cloud sales
  • They diverge on capability: JMP covers Custom design of experiments, Looker covers LookML Data Modeling.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which JMP and Looker actually diverge.

Attributes where JMP and Looker differ
AttributeJMPLooker
Starting priceFreeOn request
Pricing modelsubscriptionUnknown
Free tierYesNo
PlatformsMac, WindowsWeb, Cloud (Google Cloud Platform)
CategoryMachine LearningSpreadsheets
Founded19762008

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in JMP

  • Custom design of experiments
  • Linked interactive graphics
  • Analysis platforms
  • Quality and process tools
  • Graph Builder
  • JSL scripting
  • Scoring code export
  • Predictive modelling in JMP Pro

Only in Looker

  • LookML Data Modeling
  • Embedded Analytics
  • API Access
  • Version Control
  • Data Actions
  • BigQuery
  • Snowflake
  • Redshift

What people use each for

The jobs each tool is most often brought in to do.

JMP

  • Planning a physical experiment where each run is expensive, and the question is which twelve runs to perform rather than how to model data you already havenot Looker
  • Process capability and control chart work in a manufacturing quality function that has to produce evidence for a customer or regulatornot Looker
  • Exploratory analysis by an engineer or scientist who will not write code but needs more than a spreadsheetnot Looker
  • Semiconductor, chemical and pharmaceutical development groups where JMP is already the shared language for reporting resultsnot Looker

Looker

  • Business intelligence and interactive dashboards for data-driven decision makingnot JMP
  • Embedded analytics for integrating BI capabilities into third-party applicationsnot JMP

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

JMP

  • It is a desktop application holding the working table in memory, so a data set that outgrows the workstation has no in-place upgrade path, only a move to a different tool and a different skill set.
  • There is no Linux build and no server edition for running analyses, so JMP cannot sit in a scheduled pipeline the way an R or Python script can, and recurring reports depend on a named person running them on a laptop.
  • The predictive modelling capability most buyers mean when they call this machine learning software is in JMP Pro, a separate and more expensive licence, so the base product's price is not the price of the thing being evaluated.
  • JSL is proprietary to JMP, so the scripts, add-ins and automation a group accumulates over a decade do not port anywhere and become sunk cost the moment anyone questions the renewal.
  • Deployment ends at exported scoring code with no registry, monitoring or retraining, so a model that runs in production is maintained by another team in another language and steadily diverges from the version the analyst still has open.

Looker

  • No pricing published on website; quote-based model requires contacting Google Cloud sales
  • Pricing typically based on user count, deployment type, and feature requirements with no transparency

Pricing, plan by plan

JMP

Free
  • TrialFree
    • 30-day trial
    • Full features
  • JMP$1785/year
    • Core JMP
    • Standard features

Looker

On request

No published plan breakdown. See the Looker review.

Which should you pick?

Choose JMP if

  • You need custom design of experiments.
  • You want to start without paying.
  • You work on Mac, Windows.
  • You also want linked interactive graphics.

Choose Looker if

  • You need lookml data modeling.
  • You work on Web, Cloud (Google Cloud Platform).
  • You also want embedded analytics.

Questions people ask

Is JMP or Looker better?
Neither clearly leads. JMP starts at Free and Looker at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, JMP or Looker?
JMP has a free tier; the other does not. Paid plans start at Free for JMP and On request for Looker.
Does JMP or Looker run on more platforms?
JMP runs on Mac, Windows. Looker runs on Web, Cloud (Google Cloud Platform).
Can I use JMP for free?
Yes. JMP has a free tier, so you can try it without paying. Looker starts at On request.
What is JMP best used for?
JMP is most often used for planning a physical experiment where each run is expensive, and the question is which twelve runs to perform rather than how to model data you already have, process capability and control chart work in a manufacturing quality function that has to produce evidence for a customer or regulator, exploratory analysis by an engineer or scientist who will not write code but needs more than a spreadsheet, semiconductor, chemical and pharmaceutical development groups where jmp is already the shared language for reporting results. Of those, planning a physical experiment where each run is expensive, and the question is which twelve runs to perform rather than how to model data you already have and process capability and control chart work in a manufacturing quality function that has to produce evidence for a customer or regulator are not what Looker is typically brought in for.
What can JMP do that Looker cannot?
JMP covers Custom design of experiments, Linked interactive graphics, Analysis platforms, Quality and process tools. Looker covers LookML Data Modeling, Embedded Analytics, API Access, Version Control.

Answered from the vendors’ own pages

JMP: Is JMP the same thing as SAS?

No. JMP is a separate desktop product from a SAS subsidiary, with its own interface, its own scripting language and its own licence. Knowing SAS does not transfer to it beyond the statistics.

Looker: How much does Looker cost?

Looker does not publish pricing on its website. The platform uses a custom quote model where organizations contact Google Cloud sales for personalized pricing. Pricing is typically based on factors including user count, deployment type (cloud-hosted versus self-hosted), and required feature set.

Source
JMP: Do I need JMP Pro?

If you want cross validation, penalised regression, boosted trees or neural networks, yes. The base edition covers classical statistics, graphics and design of experiments well and stops short of predictive modelling.

Looker: What are Looker's pricing tiers?

Looker offers subscription-based tiers typically including Standard with core BI capabilities, Advanced with enhanced features and integrations, and Premium with enterprise-grade features. Specific pricing and feature distinctions require contacting Google Cloud sales.

Source
JMP: Does it run on Linux?

No. Windows and macOS only, as an installed application.

JMP: Can I put a JMP model into production?

Only by exporting the scoring formula as SQL, C, Python or similar and running it in another system. JMP itself does not serve, monitor or retrain models.

JMP: Who actually uses it?

Process and quality engineers, and scientists in R&D, particularly in semiconductor, chemicals, pharmaceutical and medical device work. It is not usually chosen by data engineering or platform teams.

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