Software · head to head
Asana vs Productboard

Productboard
Software
Product management system that helps you understand what customers need
- From
- Free
- Rated
- -
The short version
- Each has a real cost: Asana the free Personal tier is capped at 2 users, so it does not cover a small team; Productboard per-maker pricing escalates quickly for larger product organizations
- They diverge on capability: Asana covers Multiple project views, Productboard covers Customer insights portal.
Where they differ
Only the attributes on which Asana and Productboard actually diverge.
| Attribute | Asana | Productboard |
|---|---|---|
| Platforms | Web, iOS, Android | Web, Mobile, API |
| Founded | 2008 | 2014 |
Identical on both: starting price (Free), pricing model (Unknown), free tier (Yes), user rating (Not yet rated), category (Unknown).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Asana
- Multiple project views
- Task dependencies
- Milestones
- Portfolios
- Goals & OKRs
- Workflow automation
- Resource management
- Reporting dashboards
Only in Productboard
- Customer insights portal
- Feature prioritization
- Dynamic roadmaps
- User feedback management
- Product hierarchy
- Custom scoring
- Release planning
- Stakeholder alignment
Both cover
- Slack
- Microsoft Teams
- Salesforce
- SOC2
- GDPR
What people use each for
The jobs each tool is most often brought in to do.
Asana
- Project planning & trackingnot Productboard
- Campaign managementnot Productboard
- Product launchesnot Productboard
- Event planningnot Productboard
- Agile & Scrum managementnot Productboard
Productboard
- Product roadmappingnot Asana
- Feature prioritizationnot Asana
- Customer feedback managementnot Asana
- Stakeholder alignmentnot Asana
- Product strategynot Asana
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Asana
- The free Personal tier is capped at 2 users, so it does not cover a small team
- Timeline and Gantt views, reporting dashboards and time tracking all require Starter at $10.99 per user per month
- Portfolios, goals, workload management and approvals need Advanced at $24.99 per user per month
- Salesforce, Tableau and Power BI integrations are Advanced or above
- Monthly billing costs more, at $13.49 and $30.49 against the annual rates
Productboard
- Per-maker pricing escalates quickly for larger product organizations
- Connection to Jira often functions as one-way integration with limitations
- Manual feedback collection processes are time-consuming and error-prone
- Lacks strategic product management functions beyond feedback centralization
Pricing, plan by plan
Asana
FreeNo published plan breakdown. See the Asana review.
Productboard
Free- StarterFree
- 50 feedback notes
- 1 Teamspace
- 1 Objective
- Spark$15/month
- Feedback portal
- Prioritization boards
- Roadmap views
Which should you pick?
Choose Asana if
- You need multiple project views.
- You want to start without paying.
- You work on Web, iOS, Android.
- You also want task dependencies.
Choose Productboard if
- You need customer insights portal.
- You want to start without paying.
- You work on Web, Mobile, API.
- You also want feature prioritization.
Questions people ask
- Is Asana or Productboard better?
- Neither clearly leads. Asana starts at Free and Productboard at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Asana or Productboard?
- Asana starts at Free and Productboard at Free.
- Does Asana or Productboard run on more platforms?
- Asana runs on Web, iOS, Android. Productboard runs on Web, Mobile, API.
- Can I use Asana for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Asana best used for?
- Asana is most often used for project planning & tracking, campaign management, product launches, event planning. Of those, project planning & tracking and campaign management are not what Productboard is typically brought in for.
- What can Asana do that Productboard cannot?
- Asana covers Multiple project views, Task dependencies, Milestones, Portfolios. Productboard covers Customer insights portal, Feature prioritization, Dynamic roadmaps, User feedback management. Both handle Slack, Microsoft Teams, Salesforce, SOC2.
Answered from the vendors’ own pages
Asana: Does Asana have a free tier?
Yes. Asana offers a free Personal plan for up to 2 users, plus free trial access to paid plans.
SourceProductboard: What is included in the Spark plan?
Productboard Spark at USD 15/maker/month (annual) or USD 19/maker/month (monthly) includes the feedback portal, prioritization boards, roadmap views, and AI features. Spark includes 250 AI credits per maker per month.
SourceAsana: What is the starting price for Asana paid plans?
Asana Starter plan begins at $10.99 per user per month when billed annually, or $13.49 per user when billed monthly.
SourceProductboard: Is there a free plan available?
Yes. Productboard offers a free Starter plan with 50 feedback notes, 1 Teamspace, 1 Objective, and 1 Product Portal.
SourceAsana: Does Asana integrate with other work tools?
Yes. Asana offers 200+ integrations including Slack, Google Workspace, Microsoft Teams, Salesforce, Jira, and Zoom.
SourceProductboard: How many AI credits do new users get?
New signups receive 150 free AI credits to trial AI features, plus the included 250 credits per maker per month on paid plans.
SourceRelated pages
More on Productboard
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