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Software · head to head

HubSpot vs Kanbanize

HubSpot logo

HubSpot

Software

Grow better with HubSpot

From
Free
Rated
-
Full reviewWebsite
Kanbanize logo

Kanbanize

Software

Enterprise Kanban software for agile teams

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only HubSpot has a free tier, so it costs nothing to try first.
  • Each has a real cost: HubSpot free tier limited to 2 users and 1,000 contacts; severely restricts growing teams; Kanbanize no per user price or minimum user count is published, despite the page being headed simple pricing
  • They diverge on capability: HubSpot covers CRM, Kanbanize covers Kanban boards.

Where they differ

Only the attributes on which HubSpot and Kanbanize actually diverge.

Attributes where HubSpot and Kanbanize differ
AttributeHubSpotKanbanize
Starting priceFreeOn request
Pricing modelfreemiumsubscription
Free tierYesNo
PlatformsWeb, Mobile, CloudWeb, Ios, Android
Founded20062012

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in HubSpot

  • CRM
  • Email marketing
  • Marketing automation
  • Sales pipeline
  • Customer service
  • Content management
  • Social media
  • Gmail

Only in Kanbanize

  • Kanban boards
  • Portfolio Kanban
  • Workflow automation
  • Timeline
  • Jira
  • Azure DevOps
  • GitHub
  • SOC 2

Both cover

  • Analytics
  • Slack

What people use each for

The jobs each tool is most often brought in to do.

HubSpot

  • Small businesses and startups using CRM, email marketing, sales pipeline, and customer service in single platformnot Kanbanize
  • Organisations requiring integration with 2,000+ third-party applicationsnot Kanbanize
  • Teams leveraging AI agents for prospecting, service automation, and data analysisnot Kanbanize

Kanbanize

  • Kanban boards and portfolio management for scaled agile teamsnot HubSpot
  • Linking strategy and OKRs to delivery workflowsnot HubSpot

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

HubSpot

  • Free tier limited to 2 users and 1,000 contacts; severely restricts growing teams
  • Many advanced features (automation workflows, custom objects, advanced reporting) gated to paid tiers
  • Starter plan at $7/month per seat scales quickly for larger teams (300+ users would cost significantly more)
  • Free tier removes credit card requirement but lacks most enterprise capabilities

Kanbanize

  • No per user price or minimum user count is published, despite the page being headed simple pricing
  • Automation rules are a paid add on on both plans, capped at 300 on Standard
  • SSO is a paid add on rather than included at either tier
  • File storage is 100 GB on Standard against 1 TB on Enterprise, and API calls are capped on Standard without the limit being stated
  • A dedicated cloud instance, IP whitelisting and 24/7 support are Enterprise only

Pricing, plan by plan

HubSpot

Free

No published plan breakdown. See the HubSpot review.

Kanbanize

On request
  • Team$149/month
    • 15 users
    • Unlimited boards
    • Kanban analytics
  • EnterpriseFree
    • Custom pricing
    • SSO
    • Advanced security

Which should you pick?

Choose HubSpot if

  • You need crm.
  • You want to start without paying.
  • You work on Web, Mobile, Cloud.
  • You also want email marketing.
HubSpot review

Choose Kanbanize if

  • You need kanban boards.
  • You work on Web, Ios, Android.
  • You also want portfolio kanban.
Kanbanize review

Questions people ask

Is HubSpot or Kanbanize better?
Neither clearly leads. HubSpot starts at Free and Kanbanize at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, HubSpot or Kanbanize?
HubSpot has a free tier; the other does not. Paid plans start at Free for HubSpot and On request for Kanbanize.
Does HubSpot or Kanbanize run on more platforms?
HubSpot runs on Web, Mobile, Cloud. Kanbanize runs on Web, Ios, Android.
Can I use HubSpot for free?
Yes. HubSpot has a free tier, so you can try it without paying. Kanbanize starts at On request.
What is HubSpot best used for?
HubSpot is most often used for small businesses and startups using crm, email marketing, sales pipeline, and customer service in single platform, organisations requiring integration with 2,000+ third-party applications, teams leveraging ai agents for prospecting, service automation, and data analysis. Of those, small businesses and startups using crm, email marketing, sales pipeline, and customer service in single platform and organisations requiring integration with 2,000+ third-party applications are not what Kanbanize is typically brought in for.
What can HubSpot do that Kanbanize cannot?
HubSpot covers CRM, Email marketing, Marketing automation, Sales pipeline. Kanbanize covers Kanban boards, Portfolio Kanban, Workflow automation, Timeline. Both handle Analytics, Slack.
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