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Technology · head to head

Heap vs Postman

Heap logo

Heap

Technology

Product analytics for the modern product team

From
Free
Rated
-
Full reviewWebsite
Postman logo

Postman

Technology

The API platform for building and using APIs

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Heap no built-in A/B testing or feature flags; requires integration with separate tools for experimentation; Postman free plan limited to single user as of March 1, 2026, making it unsuitable for teams without paid plans
  • They diverge on capability: Heap covers Autocapture, Postman covers API client.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Heap and Postman actually diverge.

Attributes where Heap and Postman differ
AttributeHeapPostman
PlatformsWeb, iOS, AndroidWeb, Windows, macOS, Linux
Founded20132014

Identical on both: starting price (Free), pricing model (Unknown), free tier (Yes), user rating (Not yet rated), category (Technology).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Heap

  • Autocapture
  • Retroactive analytics
  • Session replay
  • Funnel analysis
  • User segmentation
  • Path analysis
  • Data science
  • Virtual events

Only in Postman

  • API client
  • Automated testing
  • Mock servers
  • Documentation
  • Monitors
  • Workspaces
  • Version control
  • API design

What people use each for

The jobs each tool is most often brought in to do.

Heap

  • User behavior analysisnot Postman
  • Conversion optimizationnot Postman
  • Product adoptionnot Postman
  • Customer journey mappingnot Postman
  • A/B testing analysisnot Postman

Postman

  • API testingnot Heap
  • API documentationnot Heap
  • API monitoringnot Heap
  • Team collaborationnot Heap
  • API developmentnot Heap

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Heap

  • No built-in A/B testing or feature flags; requires integration with separate tools for experimentation
  • Group analytics and advanced features require a sales conversation, not self-serve
  • Cloud-only deployment; no self-hosted option for data security or compliance requirements
  • Session replay lacks developer debugging tools compared to PostHog
  • Pricing for Growth and Pro plans requires direct sales contact; no transparency on how pricing scales

Postman

  • Free plan limited to single user as of March 1, 2026, making it unsuitable for teams without paid plans
  • Only 25 collection runs per month and 1,000 API calls/month on free tier
  • Removed local-only Scratch Pad mode in 2023, forcing cloud account creation and sync
  • Requires Postman account and internet connection for most features
  • Cloud-first architecture with mandatory syncing to Postman's cloud servers
  • No CI/CD integration or advanced security features on free plan

Pricing, plan by plan

Heap

Free
  • FreeFree
    • Up to 10,000 monthly sessions
    • Basic charts
    • 6 months data history
  • Growth$undefined/custom
    • Custom session pricing
    • Sense AI assistant
    • 12 months data history
  • Pro$undefined/custom
    • Custom session pricing
    • Account analytics
    • Engagement matrix
  • Premier$undefined/custom
    • Custom session pricing
    • Data warehouse integration
    • Unlimited projects

Postman

Free
  • FreeFree
    • 1 user
    • 25 collection runs/month
    • 1,000 API calls/month
  • Team$14/month
    • Team collaboration
    • Shared workspaces
    • API mocking
  • Professional$29/month
    • Team features
    • Advanced security
    • SSO
  • Enterprise$49/month
    • Professional features
    • Custom integrations
    • Priority support

Which should you pick?

Choose Heap if

  • You need autocapture.
  • You want to start without paying.
  • You work on Web, iOS, Android.
  • You also want retroactive analytics.
Heap review

Choose Postman if

  • You need api client.
  • You want to start without paying.
  • You work on Web, Windows, macOS, Linux.
  • You also want automated testing.
Postman review

Questions people ask

Is Heap or Postman better?
Neither clearly leads. Heap starts at Free and Postman at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Heap or Postman?
Heap starts at Free and Postman at Free.
Does Heap or Postman run on more platforms?
Heap runs on Web, iOS, Android. Postman runs on Web, Windows, macOS, Linux.
Can I use Heap for free?
Both have a free tier, so you can try either at no cost before committing.
What is Heap best used for?
Heap is most often used for user behavior analysis, conversion optimization, product adoption, customer journey mapping. Of those, user behavior analysis and conversion optimization are not what Postman is typically brought in for.
What can Heap do that Postman cannot?
Heap covers Autocapture, Retroactive analytics, Session replay, Funnel analysis. Postman covers API client, Automated testing, Mock servers, Documentation.

Answered from the vendors’ own pages

Heap: What does Heap's autocapture feature do?

Heap's autocapture is a single code snippet that automatically captures every click, swipe, tap, pageview, and form fill on your website and apps without requiring manual event setup. Once installed, Heap captures the entire digital experience of every user on every platform with no ongoing engineering maintenance needed.

Source
Postman: What is the cost of Postman?

Postman has a free plan limited to 1 user, 25 collection runs/month, 1,000 API calls/month. Team plans start at $14/user/month for Basic. Professional at $29/user/month, and Enterprise at $49/user/month.

Source
Heap: What are Heap's pricing plans and how much do they cost?

Heap offers a Free plan for up to 10,000 monthly sessions. Growth, Pro, and Premier plans use custom session-based pricing that requires contacting sales for a quote. Free includes basic charts and 6 months data history. Growth adds the Sense AI assistant. Pro adds account analytics. Premier adds data warehouse integration and dedicated customer success management.

Source
Postman: Can I use Postman offline?

Postman requires an internet connection to sync collections to the cloud. Since 2023, the Scratch Pad local-only mode was removed. Users must sign in with a Postman account, and collections sync to cloud by default. Offline work is possible but limited without cloud sync features.

Source
Heap: Does Heap include session replay and A/B testing?

Heap includes integrated session replay showing exactly what users did on your site. However, Heap does not include built-in A/B testing or feature flags. Teams requiring these capabilities must use separate tools or integrate with third-party platforms.

Source
Postman: Does Postman have team collaboration?

Team collaboration is not available on the free plan (limited to 1 user). Team plans start at $14/user/month and include shared workspaces, real-time collaboration, and team management features.

Source
Heap: What integrations does Heap support?

Heap supports over 100 integrations connecting to business tools including marketing platforms, CRMs, and data warehouses. This allows insights to reach relevant teams and ensures data flows to other business systems automatically.

Source
Postman: What are the free plan limits?

Free plan allows: 1 user only, 25 collection runs per month, 1,000 API calls/month, and 1,000 mock server calls/month. No CI/CD integration or advanced security features.

Source
Heap: Does Heap offer self-hosting or is it cloud-only?

Heap is cloud-only and does not offer self-hosted options. Organizations requiring on-premises deployment should consider alternatives like PostHog which supports self-hosting alongside its cloud product.

Source
Postman: Does Postman work with other development tools?

Postman integrates with Git repositories, offers a Node.js runner (Newman) for automation, and connects with popular CI/CD platforms. Teams using git-native workflows may prefer alternatives like Bruno.

Source
Heap: What is Sense and how does it help with analytics?

Sense Chat is Heap's AI assistant that enables users to access analytics without extensive technical knowledge. It allows teams to ask questions about user behavior and get answers directly without lengthy onboarding or technical expertise, making insights more accessible to non-technical stakeholders.

Source
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