Surveys · head to head
Google Forms vs SurveyCTO

Google Forms
Surveys
Survey tool bundled with Google Workspace that cannot be disabled separately from Drive and Docs
- From
- Free
- Rated
- -

SurveyCTO
Surveys
Offline field survey platform priced by submissions rather than seats, built for research data quality
- From
- Free
- Rated
- -
The short version
- Each has a real cost: Google Forms forms has no service toggle of its own and is governed by the Drive and Docs service, so an administrator cannot disable it for an organisational unit without also disabling Docs, Sheets, Slides and Drive for those same users.; SurveyCTO pricing is by submission volume, forms and storage rather than by users, so a small team running continuous high-volume collection can pay more than a 200-person survey team that runs for six weeks
- They diverge on capability: Google Forms covers Bundled with every Workspace edition, SurveyCTO covers Offline collection.
- Prices and features above were last checked on 1 September 2026.
Where they differ
Only the attributes on which Google Forms and SurveyCTO actually diverge.
| Attribute | Google Forms | SurveyCTO |
|---|---|---|
| Pricing model | Included with Google Workspace, not sold separately | Per month by submission volume |
| Platforms | Web, iOS, Android | Web, Android, iOS |
Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Surveys).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Google Forms
- Bundled with every Workspace edition
- Linked Sheets responses
- Per-unit external sharing controls
- Auto-close
- Gemini assistance
- Locked mode quizzes
Only in SurveyCTO
- Offline collection
- XLSForm authoring
- Automated quality checks
- Audio auditing
- Case management
- Random assignment
- Server region selection
What people use each for
The jobs each tool is most often brought in to do.
Google Forms
- Schools and universities running quizzes and collecting coursework where Workspace is already the standardnot SurveyCTO
- Internal data collection that must land in a Google Sheet for onward analysis without any export stepnot SurveyCTO
- Organisations that want a form tool with zero incremental cost and no procurement conversationnot SurveyCTO
- Simple public surveys where no respondent sign-in is required and no file uploads are involvednot SurveyCTO
SurveyCTO
- A household survey with 200 enumerators across a country where paying per seat would cost more than the fieldworknot Google Forms
- An impact evaluation that needs audio auditing and timing metadata to prove interviews were conducted as reportednot Google Forms
- A panel study revisiting the same households annually and needing offline case assignment to find them againnot Google Forms
- A statistics unit that must keep data inside a specific region and produce a SOC 2 report for its fundernot Google Forms
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Google Forms
- Forms has no service toggle of its own and is governed by the Drive and Docs service, so an administrator cannot disable it for an organisational unit without also disabling Docs, Sheets, Slides and Drive for those same users.
- Data Regions covers Forms only for data at rest and not during processing, Business Starter gets no data regions at all, and Forms is excluded from client-side encryption and unmentioned in Assured Controls, so the residency guarantees are weaker than for Gmail or Drive.
- Google Vault has no Forms-specific retention rule, hold or export, reaching forms only as Drive files, which means survey responses are reliably retainable only when they are routed to a linked Google Sheet.
- Adding a file upload question requires every respondent to sign in to a Google account, which destroys anonymity and excludes anyone without one, and uploaded files consume the form owner personal Drive quota rather than an organisational pool.
- File uploads are disabled when a form lives in a shared drive, so the ownership pattern that survives a staff departure and the upload feature are mutually exclusive, and a deleted owner Drive files are recoverable for only twenty days.
SurveyCTO
- Pricing is by submission volume, forms and storage rather than by users, so a small team running continuous high-volume collection can pay more than a 200-person survey team that runs for six weeks
- Forms are authored in XLSForm spreadsheet syntax, which is precise and versionable but has a real learning curve, and organisations without someone comfortable in it stall at form design
- Overage is charged at 100 US dollars per 1,000 extra submissions, which is easy to trigger on the Basic tier at 5,000 a month and produces surprise invoices during an active field round
- Server region selection only appears on the Pro tier and a custom GDPR data processing agreement only on Advanced, so European data protection requirements push the price to at least 315 and often 630 dollars a month regardless of volume
- It is built for structured research fieldwork, not for business process forms, so it has no dispatch, no invoicing and no formatted document output, and a field service business would be buying the wrong tool
Pricing, plan by plan
Google Forms
Free- Personal Google accountFree
- Free with any personal Google account
- 300 pieces of content per form, counting questions, descriptions, images and videos
- 75 sections per form
- Google Workspace Business Starter$undefined/year
- Included in the subscription price, not sold separately
- No data regions coverage at all at this tier
- Forms governed by the Drive and Docs service toggle
- Business Standard, Business Plus, Frontline Standard, Education Standard, Enterprise Essentials$undefined/year
- Included in the subscription price, not sold separately
- Fundamental data regions, one organisation-wide at-rest policy
- Forms covered at rest only, not during processing
- Frontline Plus, Enterprise Plus, or the Data Regions add-on$undefined/year
- Included in the subscription price, not sold separately
- Enterprise data regions with per-unit and per-group policies
- Forms still excluded from client-side encryption and unnamed in Assured Controls
SurveyCTO
Free- CommunityFree
- Permanent free subscription for testing and training
- 10 forms
- 200 monthly submissions
- Basic$225/month
- Billed annually, 250 USD month to month
- 100 forms
- 10 GB storage
- Pro$315/month
- Billed annually, 350 USD month to month
- 500 forms
- 25 GB storage
- Advanced$630/month
- Billed annually, 700 USD month to month
- Unlimited forms, storage and submissions
- Advanced offline case management
Which should you pick?
Choose Google Forms if
- You need bundled with every workspace edition.
- You want to start without paying.
- You work on Web, iOS, Android.
- You also want linked sheets responses.
Choose SurveyCTO if
- You need offline collection.
- You want to start without paying.
- You work on Web, Android, iOS.
- You also want xlsform authoring.
Questions people ask
- Is Google Forms or SurveyCTO better?
- Neither clearly leads. Google Forms starts at Free and SurveyCTO at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Google Forms or SurveyCTO?
- Google Forms starts at Free and SurveyCTO at Free.
- Does Google Forms or SurveyCTO run on more platforms?
- Google Forms runs on Web, iOS, Android. SurveyCTO runs on Web, Android, iOS.
- Can I use Google Forms for free?
- Both have a free tier, so you can try either at no cost before committing.
- What is Google Forms best used for?
- Google Forms is most often used for schools and universities running quizzes and collecting coursework where workspace is already the standard, internal data collection that must land in a google sheet for onward analysis without any export step, organisations that want a form tool with zero incremental cost and no procurement conversation, simple public surveys where no respondent sign-in is required and no file uploads are involved. Of those, schools and universities running quizzes and collecting coursework where workspace is already the standard and internal data collection that must land in a google sheet for onward analysis without any export step are not what SurveyCTO is typically brought in for.
- What can Google Forms do that SurveyCTO cannot?
- Google Forms covers Bundled with every Workspace edition, Linked Sheets responses, Per-unit external sharing controls, Auto-close. SurveyCTO covers Offline collection, XLSForm authoring, Automated quality checks, Audio auditing.
Answered from the vendors’ own pages
Google Forms: Can I buy Google Forms separately?
No. It is bundled with Drive and the Docs editors in every Workspace edition and is free with a personal Google account. There is no standalone SKU.
SurveyCTO: Do I pay per enumerator?
No. Users and devices are unlimited on every paid tier. You pay for monthly submissions, forms and storage.
Google Forms: How many responses can one form take?
Google publishes no limit. The practical ceiling is the linked Google Sheet at ten million cells. The documented 300 figure is pieces of content per form, not questions and not responses.
SurveyCTO: Is there a free version?
Yes, a permanent community subscription with 10 forms, 200 monthly submissions and 200 MB of storage, intended for testing and training rather than production.
Google Forms: Can I turn Forms off but keep Drive?
No. Forms is controlled by the Drive and Docs service toggle. You can restrict external sharing of forms per organisational unit, but you cannot disable Forms alone.
SurveyCTO: What happens if I exceed my submissions?
Extra credits are 100 US dollars per 1,000, with discounts of 20 per cent or more at volume. Plan the tier around your peak field month, not your average.
Google Forms: Are responses covered by Vault?
Only as Drive files. There is no Forms-specific hold or export, so route responses to a linked Sheet if they need to be retained or produced in discovery.
SurveyCTO: Can I choose where the data is stored?
Only on Pro and above. If data residency matters, budget for at least the Pro tier.
Related pages
More on Google Forms
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