Surveys · pricing
Google Forms pricing
Google Forms publishes 4 tiers. Below is each one, what it adds over the tier beneath it, and where the ladder stops being worth climbing for most people.
As of 31 August 2026, Google Forms pricing is free across 4 published tiers. Figures are the vendor's list prices as recorded on this page's last check; the vendor's site is the final word.
- Entry price
- Free
- Model
- Included with Google Workspace, not sold separately
- Tiers
- 4
- Free tier
- Yes
Google Forms plans, side by side
Every published tier in ascending order of price, with the number of features each one lists. An absence here means the record does not itemise it, not that the tier lacks it.
| Plan | Price | Features listed | Step up from the tier below |
|---|---|---|---|
| Personal Google account | Free | 5 | Entry tier |
| Google Workspace Business Starter | On request | 3 | Priced on request |
| Business Standard, Business Plus, Frontline Standard, Education Standard, Enterprise Essentials | On request | 3 | Priced on request |
| Frontline Plus, Enterprise Plus, or the Data Regions add-on | On request | 3 | Priced on request |
What each tier adds
The set difference between each tier's feature list and the one beneath it. Where a tier lists nothing new, the vendor has either stopped repeating the inherited list or the tier raises limits rather than adding capability, the record does not distinguish the two, so this page does not either.
Personal Google account
FreeThe entry tier. It covers free with any personal google account, 300 pieces of content per form, counting questions, descriptions, images and videos, 75 sections per form, no documented response ceiling, no data regions and no admin controls.
Google Workspace Business Starter
On requestOver Personal Google account, this tier adds:
- Included in the subscription price, not sold separately
- No data regions coverage at all at this tier
- Forms governed by the Drive and Docs service toggle
Business Standard, Business Plus, Frontline Standard, Education Standard, Enterprise Essentials
On requestOver Google Workspace Business Starter, this tier adds:
- Fundamental data regions, one organisation-wide at-rest policy
- Forms covered at rest only, not during processing
Frontline Plus, Enterprise Plus, or the Data Regions add-on
On requestOver Business Standard, Business Plus, Frontline Standard, Education Standard, Enterprise Essentials, this tier adds:
- Enterprise data regions with per-unit and per-group policies
- Forms still excluded from client-side encryption and unnamed in Assured Controls
Where Google Forms stops being free
Personal Google account, Free
- Free with any personal Google account
- 300 pieces of content per form, counting questions, descriptions, images and videos
- 75 sections per form
- No documented response ceiling
- No data regions and no admin controls
No paid tier on record
Google Forms lists a free tier and no priced tier above it in the record we hold.
What the product covers
The full Google Forms feature record, grouped as the catalogue groups it. This is the product as a whole; the record does not map every feature onto a specific tier.
Other
- Bundled with every Workspace edition
- Linked Sheets responses
- Per-unit external sharing controls
- Auto-close
- Gemini assistance
- Locked mode quizzes
People bring Google Forms in for schools and universities running quizzes and collecting coursework where workspace is already the standard, internal data collection that must land in a google sheet for onward analysis without any export step, organisations that want a form tool with zero incremental cost and no procurement conversation, simple public surveys where no respondent sign-in is required and no file uploads are involved. If that is not the job you are buying for, the alternatives to Google Forms are worth a look before you commit to a tier.
How that compares in Surveys
Too few surveys tools in this directory publish a starting price to quote a meaningful median, so the table below is a like-for-like list rather than a ranking.
| Tool | Entry price | Model | Rated | Head to head |
|---|---|---|---|---|
| Google Forms (this page) | Free | Included with Google Workspace, not sold separately | - | |
| KoboToolbox | Free, then $21/month | Per month by submission count | - | vs Google Forms |
| QuestionPro | Free | Per user per month | - | vs Google Forms |
| Medallia | On request | quote | - | vs Google Forms |
| Device Magic | On request | quote | - | vs Google Forms |
| SurveyCTO | Free, then $225/month | Per month by submission volume | - | vs Google Forms |
| Qualtrics CoreXM | On request | quote | - | vs Google Forms |
Ratings are aggregated from third-party sources and imported with each catalogue entry, they are not reviews hosted on Softwr. How each figure is used is set out on the Google Forms badges page.
Before you pay for Google Forms
Three things this page cannot tell you, and all three change the bill. The record carries a price and a billing period but not the unit - per-seat and flat-rate pricing are indistinguishable in this data, so a five-person team may be looking at five times the figure above. It carries no annual rate, so any discount for paying yearly is not something this page can quote. And it carries no trial length.
What it can tell you is the shape of the ladder: 4 tiers between Free and On request, with the jump itemised above. Because there is a free tier, the cheapest way to answer the rest is to use it before paying anything.
Google Forms runs on web, ios, android, and is published by Google LLC of Mountain View, California, United States. The full record is on the Google Forms review, and the rest of the category is under best surveys tools.
Google Forms pricing questions
- How much does Google Forms cost?
- Google Forms publishes 4 tiers, from Free for Personal Google account up to On request for Frontline Plus, Enterprise Plus, or the Data Regions add-on. The entry tier costs nothing.
- Does Google Forms have a free plan?
- Yes. The Personal Google account tier costs nothing and covers free with any personal google account, 300 pieces of content per form, counting questions, descriptions, images and videos, 75 sections per form.
- What is the difference between Personal Google account and Google Workspace Business Starter on Google Forms?
- Google Workspace Business Starter costs On request against Free, and adds included in the subscription price, not sold separately, no data regions coverage at all at this tier, forms governed by the drive and docs service toggle.
- Which surveys tools can I use without paying?
- 4 of the 8 surveys tools listed alongside Google Forms have a free tier: KoboToolbox, QuestionPro, SurveyCTO, Sogolytics.
- What am I actually paying for with Google Forms?
- The record lists 6 features across 1 area: other. In practice it is brought in for schools and universities running quizzes and collecting coursework where workspace is already the standard, internal data collection that must land in a google sheet for onward analysis without any export step, organisations that want a form tool with zero incremental cost and no procurement conversation.
- Does Google Forms charge per user?
- The record carries a price and a billing period for each of its 4 tiers, but not the unit that price is charged in. Per-seat and flat-rate billing look identical in this data, so check the vendor's page before budgeting for a team.
- Are these Google Forms prices current?
- They are what the catalogue entry holds, refreshed when the entry is. Vendors change pricing without notice and nobody at Softwr re-verifies each tier by hand, so treat this as a structured summary and the vendor's own pricing page as the authority.
- What should I compare Google Forms against before paying?
- The closest surveys tools in this directory are KoboToolbox, QuestionPro, Medallia, Device Magic. Each has a side-by-side comparison with Google Forms covering price, platforms and features.