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Manufacturing · head to head

GENESIS Version 11 vs Oden Technologies

GENESIS Version 11 logo

GENESIS Version 11

Manufacturing

Iconics SCADA and visualisation under Mitsubishi Electric, now sold with unlimited tag licensing

From
On request
Rated
-
Full reviewWebsite
Oden Technologies logo

Oden Technologies

Manufacturing

Process analytics for continuous production, strongest in plastics extrusion and moulding

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: GENESIS Version 11 the name has changed twice, from GENESIS64 to GENESIS Version 11 with an Iconics-to-Mitsubishi ownership shift, so documentation, forum answers and integrator experience are split across three product identities.; Oden Technologies the depth is in plastics and continuous processing, so a discrete job shop with short runs and frequent changeovers does not generate the repetition the analysis needs and will get little from it.
  • They diverge on capability: GENESIS Version 11 covers Unlimited tag licensing, Oden Technologies covers High frequency data collection.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which GENESIS Version 11 and Oden Technologies actually diverge.

Attributes where GENESIS Version 11 and Oden Technologies differ
AttributeGENESIS Version 11Oden Technologies
PlatformsWindows, Web, iOS, AndroidWeb, API

Identical on both: starting price (On request), pricing model (quote), free tier (No), user rating (Not yet rated), category (Manufacturing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in GENESIS Version 11

  • Unlimited tag licensing
  • GraphWorX
  • Hyper Historian
  • AnalytiX
  • Web and mobile clients
  • BACnet and building protocols
  • Alarm and notification
  • Energy AnalytiX

Only in Oden Technologies

  • High frequency data collection
  • Reference run analysis
  • Scrap and yield analytics
  • Line and plant dashboards
  • PLC and historian connectivity
  • Alerting on process drift

What people use each for

The jobs each tool is most often brought in to do.

GENESIS Version 11

  • A university or hospital estate adding buildings every year that no longer wants a licence negotiation for each expansionnot Oden Technologies
  • A data centre operator needing power and cooling status overlaid on a 3D floor model rather than a line diagramnot Oden Technologies
  • A water utility wanting pump station status on a GIS map alongside historised flow and pressure datanot Oden Technologies
  • A Mitsubishi Electric factory automation site wanting supervisory visualisation from the same vendor as the controllersnot Oden Technologies

Oden Technologies

  • A plastics extrusion plant losing material to scrap when settings drift between shifts and operatorsnot GENESIS Version 11
  • A moulder that wants to know which parameter combination produced its best historical run of a given partnot GENESIS Version 11
  • A continuous processor whose historian holds years of data that nobody has turned into operating guidancenot GENESIS Version 11
  • A multi site group wanting comparable line performance figures across plants that currently report differentlynot GENESIS Version 11

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

GENESIS Version 11

  • The name has changed twice, from GENESIS64 to GENESIS Version 11 with an Iconics-to-Mitsubishi ownership shift, so documentation, forum answers and integrator experience are split across three product identities.
  • Unlimited licensing sets a high floor: a small site with a few hundred points pays for capacity it cannot use, and tag-priced competitors remain cheaper below a few thousand points.
  • It is a Windows and Microsoft-stack product, depending on SQL Server and Windows services, so Linux-first or containerised deployment strategies do not apply to it.
  • Mitsubishi Electric now owns it outright, and roadmap priorities follow that group’s factory automation strategy rather than the independent building-automation direction Iconics previously set.
  • The 3D and GIS visualisation that distinguishes it takes real modelling effort to populate, and estates that skip that work end up with an expensive licence driving conventional 2D screens.

Oden Technologies

  • The depth is in plastics and continuous processing, so a discrete job shop with short runs and frequent changeovers does not generate the repetition the analysis needs and will get little from it.
  • It depends on fast process data from PLCs or a historian, so a plant with older machines that have no controller data must pay for instrumentation before the software does anything, which is the opposite of a low friction rollout.
  • Realising the benefit requires process engineers who can act on the findings, and a plant without that capability ends up with analysis nobody converts into standard operating conditions.
  • Pricing is per line and not published, so a plant with many small lines pays in proportion to line count rather than to output value, and the economics favour fewer high value lines.
  • It overlaps with historian and SCADA investments a plant may already have, and buyers frequently have to justify why an existing AVEVA or Ignition estate cannot be made to do a version of the same job.

Pricing, plan by plan

GENESIS Version 11

On request
  • GENESIS Version 11$undefined/year
    • Unlimited tags, users and connected devices within a licence
    • Licensed by product module rather than by point count
    • Sold and configured through Mitsubishi Electric and Iconics system integrators

Oden Technologies

On request
  • Oden$undefined/year
    • Per line data collection and analytics
    • Reference run and yield analysis
    • Connectivity to PLCs and historians

Which should you pick?

Choose GENESIS Version 11 if

  • You need unlimited tag licensing.
  • You work on Windows, Web, iOS, Android.
  • You also want graphworx.
GENESIS Version 11 review

Choose Oden Technologies if

  • You need high frequency data collection.
  • You work on Web, API.
  • You also want reference run analysis.
Oden Technologies review

Questions people ask

Is GENESIS Version 11 or Oden Technologies better?
Neither clearly leads. GENESIS Version 11 starts at On request and Oden Technologies at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, GENESIS Version 11 or Oden Technologies?
GENESIS Version 11 starts at On request and Oden Technologies at On request.
Does GENESIS Version 11 or Oden Technologies run on more platforms?
GENESIS Version 11 runs on Windows, Web, iOS, Android. Oden Technologies runs on Web, API.
What is GENESIS Version 11 best used for?
GENESIS Version 11 is most often used for a university or hospital estate adding buildings every year that no longer wants a licence negotiation for each expansion, a data centre operator needing power and cooling status overlaid on a 3d floor model rather than a line diagram, a water utility wanting pump station status on a gis map alongside historised flow and pressure data, a mitsubishi electric factory automation site wanting supervisory visualisation from the same vendor as the controllers. Of those, a university or hospital estate adding buildings every year that no longer wants a licence negotiation for each expansion and a data centre operator needing power and cooling status overlaid on a 3d floor model rather than a line diagram are not what Oden Technologies is typically brought in for.
What can GENESIS Version 11 do that Oden Technologies cannot?
GENESIS Version 11 covers Unlimited tag licensing, GraphWorX, Hyper Historian, AnalytiX. Oden Technologies covers High frequency data collection, Reference run analysis, Scrap and yield analytics, Line and plant dashboards.

Answered from the vendors’ own pages

GENESIS Version 11: Is GENESIS64 discontinued?

It has been superseded. GENESIS Version 11 is the current release and the name GENESIS64 is retired.

Oden Technologies: Is it suitable for a machine shop?

Not really. It is built for continuous and repetitive high volume processes, not short run discrete machining.

GENESIS Version 11: Does version 11 really have no tag limits?

Yes, tag, user and device counting was removed in version 11. Licensing is by module instead.

Oden Technologies: Does it need a historian?

No, it can collect directly from PLCs, but it will read from an existing historian where one is present.

GENESIS Version 11: Who owns Iconics now?

Mitsubishi Electric, which took full ownership. Iconics continues to operate under its own name from Massachusetts.

Oden Technologies: What is the main measurable outcome?

Scrap reduction and throughput improvement on repeated products, rather than labour savings.

GENESIS Version 11: Can it act as a building management system on its own?

It is the supervisory and analytics layer. It reads BACnet and building controllers but does not replace field-level plant controllers.

Oden Technologies: Will it work on machines without PLC data?

No. Those machines need instrumenting first, and that cost belongs in the business case.

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