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Affiliate Marketing · head to head

FirstPromoter vs PartnerStack

FirstPromoter logo

FirstPromoter

Affiliate Marketing

Referral tracking for SaaS and subscription businesses

From
$49/month
Rated
-
PartnerStack logo

PartnerStack

Affiliate Marketing

B2B partner ecosystem platform for SaaS companies

From
$800/month
Rated
-

The short version

  • Each has a real cost: FirstPromoter plans are capped by affiliate-driven revenue, so Starter at $49 a month stops at $5,000 a month and Business at $99 stops at $15,000; PartnerStack pricing is not published; the plan and price are set during a sales demo
  • They diverge on capability: FirstPromoter covers Recurring commission tracking, PartnerStack covers Partner marketplace.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which FirstPromoter and PartnerStack actually diverge.

Attributes where FirstPromoter and PartnerStack differ
AttributeFirstPromoterPartnerStack
Starting price$49/month$800/month
Pricing modelUnknownsubscription
PlatformsWeb (SaaS)Web
Founded20172015

Identical on both: free tier (No), user rating (Not yet rated), category (Affiliate Marketing).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in FirstPromoter

  • Recurring commission tracking
  • Multi-tier rewards
  • Coupon attribution
  • Public leaderboards
  • Custom signup pages
  • Braintree
  • Paddle
  • Chargebee

Only in PartnerStack

  • Partner marketplace
  • Automated payouts
  • Multi-program support
  • Partner portal
  • Revenue attribution
  • Salesforce
  • HubSpot
  • Zapier

Both cover

  • Stripe
  • Web support

What people use each for

The jobs each tool is most often brought in to do.

FirstPromoter

  • Running an affiliate or referral programme for a SaaS productnot PartnerStack
  • Tracking referral revenue through Stripenot PartnerStack
  • Paying affiliates and issuing invoicesnot PartnerStack
  • Multi-tier commission structures on the higher plansnot PartnerStack

PartnerStack

  • Running an affiliate or referral programmenot FirstPromoter
  • Partner lead and deal registration for a reseller channelnot FirstPromoter
  • Paying partners across geographiesnot FirstPromoter
  • Onboarding and training partnersnot FirstPromoter
  • Finding partners through the PartnerStack marketplacenot FirstPromoter

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

FirstPromoter

  • Plans are capped by affiliate-driven revenue, so Starter at $49 a month stops at $5,000 a month and Business at $99 stops at $15,000
  • Starter is limited to 1,000 affiliates, 3 campaigns and 2 websites
  • Multi-tiered commissions, invoicing and Stripe payouts require the Business tier
  • Fraud and refund protection, automated payouts, SSO and custom roles are Enterprise only, from $149 a month
  • There is no free tier, only a 14 day trial

PartnerStack

  • Pricing is not published; the plan and price are set during a sales demo
  • The entry Launch tier makes you choose between affiliate link tracking and lead or deal registration rather than offering both
  • Advanced integrations, learning management and MDF management require the Growth tier
  • Custom workflows and a dedicated customer success manager are Enterprise only

Pricing, plan by plan

FirstPromoter

$49/month
  • Starter$49/month
    • Up to $5,000/month affiliate revenue
    • 2 campaigns maximum
    • 1,000 affiliates maximum
  • Business$99/month
    • Up to $15,000/month affiliate revenue
    • Unlimited campaigns
    • Unlimited affiliates
  • Enterprise$149/month
    • $30,000+/month affiliate revenue
    • Unlimited campaigns
    • Unlimited affiliates

PartnerStack

$800/month
  • Launch$800/month
    • Partner portal
    • Automated payouts
    • Analytics dashboard

Which should you pick?

Choose FirstPromoter if

  • You need recurring commission tracking.
  • You work on Web (SaaS).
  • You also want multi-tier rewards.

Choose PartnerStack if

  • You need partner marketplace.
  • You also want automated payouts.

Questions people ask

Is FirstPromoter or PartnerStack better?
Neither clearly leads. FirstPromoter starts at $49/month and PartnerStack at $800/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, FirstPromoter or PartnerStack?
FirstPromoter starts at $49/month and PartnerStack at $800/month.
Does FirstPromoter or PartnerStack run on more platforms?
FirstPromoter runs on Web (SaaS). PartnerStack runs on Web.
What is FirstPromoter best used for?
FirstPromoter is most often used for running an affiliate or referral programme for a saas product, tracking referral revenue through stripe, paying affiliates and issuing invoices, multi-tier commission structures on the higher plans. Of those, running an affiliate or referral programme for a saas product and tracking referral revenue through stripe are not what PartnerStack is typically brought in for.
What can FirstPromoter do that PartnerStack cannot?
FirstPromoter covers Recurring commission tracking, Multi-tier rewards, Coupon attribution, Public leaderboards. PartnerStack covers Partner marketplace, Automated payouts, Multi-program support, Partner portal. Both handle Stripe, Web support.

Answered from the vendors’ own pages

FirstPromoter: Does FirstPromoter offer a free trial?

Yes, FirstPromoter offers a 14-day free trial with no credit card required. After the trial, subscription pricing starts at $49/month for the Starter plan.

Source
PartnerStack: What is PartnerStack used for?

PartnerStack helps partnership teams easily scale their program revenue by automating a variety of partner referral and sales motions in a single dashboard, supporting affiliate, referral, co-sell and influencer programs.

Source
FirstPromoter: What are FirstPromoter's pricing tiers based on?

FirstPromoter pricing is based on monthly tracked revenue from your affiliate program. The Starter plan ($49/month) supports up to $5,000/month affiliate revenue with 2 campaigns, the Business plan ($99/month) supports up to $15,000/month, and the Enterprise plan ($149+/month) supports $30,000+/month.

Source
PartnerStack: How does PartnerStack automate commissions?

PartnerStack automates the entire commission process from tracking partner-sourced revenue to calculating payouts and issuing payments, consolidating all approved commissions into a single monthly invoice and distributing earnings to every partner.

Source
FirstPromoter: Which billing platforms does FirstPromoter integrate with?

FirstPromoter integrates with Stripe, Chargebee, Paddle, Recurly, and Braintree. The platform ties commissions to subscription billing events like renewals, upgrades, and cancellations.

Source
PartnerStack: Does PartnerStack provide partner recruitment tools?

Yes. PartnerStack AI automatically identifies and ranks the best-fit partners for your program using data from across the PartnerStack Network, and leverages AI-generated invites to scale your outreach with personalized messages.

Source
FirstPromoter: Does FirstPromoter support multi-level affiliate commissions?

Yes, FirstPromoter supports multi-level commissions tracking up to 3 levels deep, allowing affiliates to earn from their own referrals and referrals they bring in.

Source
PartnerStack: How many partners are in the PartnerStack ecosystem?

PartnerStack hosts over 80,000 active vetted partners in its ecosystem, with over 800 partner programs ranging from startups to publicly traded corporations.

Source
FirstPromoter: Can I customize the affiliate portal branding in FirstPromoter?

Yes, FirstPromoter provides a white-label partner portal that you can customize with your domain and branding. However, FirstPromoter's logo appears on portal pages unless you upgrade to higher tiers.

Source
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