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Software · head to head

Fathom Analytics vs Vitally

Fathom Analytics logo

Fathom Analytics

Software

Website analytics made simple

From
$14/month
Rated
-
Full reviewWebsite
Vitally logo

Vitally

Software

Customer Success for High-Growth B2B SaaS

From
$299/month
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Fathom Analytics there is no free tier, only a 7 day trial; Vitally high minimum pricing around $299/month may be prohibitive for early-stage companies
  • They diverge on capability: Fathom Analytics covers Page view tracking, Vitally covers Product analytics.

Where they differ

Only the attributes on which Fathom Analytics and Vitally actually diverge.

Attributes where Fathom Analytics and Vitally differ
AttributeFathom AnalyticsVitally
Starting price$14/month$299/month
Pricing modelsubscriptionUnknown
PlatformsWebWeb, API
Founded20142017

Identical on both: free tier (No), user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Fathom Analytics

  • Page view tracking
  • Goal tracking
  • Real-time analytics
  • Referrer tracking
  • Privacy-focused
  • GDPR compliant
  • Cloud deployment
  • 20+ languages language support

Only in Vitally

  • Product analytics
  • Health scores
  • Task management
  • Automation
  • Customer hubs
  • Salesforce
  • HubSpot
  • Intercom

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Fathom Analytics

  • Privacy-focused web analytics without cookie bannersnot Vitally
  • A lightweight Google Analytics replacementnot Vitally
  • Tracking many sites from one accountnot Vitally
  • Long-term historical reporting while subscribednot Vitally

Vitally

  • Customer Successnot Fathom Analytics
  • Product Analyticsnot Fathom Analytics
  • B2b Saasnot Fathom Analytics

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Fathom Analytics

  • There is no free tier, only a 7 day trial
  • Priced on pageviews, from $45 a month at the 500,000 pageview level
  • Custom events count against the pageview allowance rather than being tracked separately
  • Site allowances come in packs, with additional 50-site packs at $10 a month
  • Data is retained forever only while the subscription is active

Vitally

  • High minimum pricing around $299/month may be prohibitive for early-stage companies
  • Custom pricing requires sales conversations, making budget transparency difficult
  • Prefers multi-year contracts, limiting flexibility for shorter commitment terms

Pricing, plan by plan

Fathom Analytics

$14/month
  • Starter$14/month
    • Unlimited page views
    • 1 site
    • Real-time analytics

Vitally

$299/month

No published plan breakdown. See the Vitally review.

Which should you pick?

Choose Fathom Analytics if

  • You need page view tracking.
  • You also want goal tracking.
Fathom Analytics review

Choose Vitally if

  • You need product analytics.
  • You work on Web, API.
  • You also want health scores.
Vitally review

Questions people ask

Is Fathom Analytics or Vitally better?
Neither clearly leads. Fathom Analytics starts at $14/month and Vitally at $299/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Fathom Analytics or Vitally?
Fathom Analytics starts at $14/month and Vitally at $299/month.
Does Fathom Analytics or Vitally run on more platforms?
Fathom Analytics runs on Web. Vitally runs on Web, API.
What is Fathom Analytics best used for?
Fathom Analytics is most often used for privacy-focused web analytics without cookie banners, a lightweight google analytics replacement, tracking many sites from one account, long-term historical reporting while subscribed. Of those, privacy-focused web analytics without cookie banners and a lightweight google analytics replacement are not what Vitally is typically brought in for.
What can Fathom Analytics do that Vitally cannot?
Fathom Analytics covers Page view tracking, Goal tracking, Real-time analytics, Referrer tracking. Vitally covers Product analytics, Health scores, Task management, Automation. Both handle Web support.

Answered from the vendors’ own pages

Vitally: How is Vitally priced?

Vitally starts at approximately $299/month and scales based on account volume, seats, and features. Pricing is custom-quoted, and Vitally prefers multi-year contracts offering 15-30% discounts compared to 12-month terms.

Source
Vitally: What is Vitally's core approach to customer success?

Vitally combines customer data from CRMs, product analytics, billing, and support tools into a single source of truth. The platform centers on work management features like Hubs (team workspaces), Projects, Docs, and AI-powered Playbooks.

Source
Vitally: Does Vitally have AI capabilities?

Yes, Vitally includes an AI Copilot that assists with task automation, playbook generation, and insights across customer success workflows.

Source
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Related pages

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