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E-Commerce · head to head

Ecwid vs PrestaShop

Ecwid logo

Ecwid

E-Commerce

Sell anywhere ecommerce platform

From
Free
Rated
-
Full reviewWebsite
PrestaShop logo

PrestaShop

E-Commerce

Open-source ecommerce platform for online merchants

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Ecwid the $5 a month Starter plan caps the catalogue at 10 products; PrestaShop no specific pricing tiers or costs disclosed on homepage
  • They diverge on capability: Ecwid covers Omnichannel selling, PrestaShop covers Product catalog management.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Ecwid and PrestaShop actually diverge.

Attributes where Ecwid and PrestaShop differ
AttributeEcwidPrestaShop
Pricing modelsubscriptionfreemium
Founded20092007

Identical on both: starting price (Free), free tier (Yes), platforms (Web), user rating (Not yet rated), category (E-Commerce).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Ecwid

  • Omnichannel selling
  • Product catalog
  • Payment processing
  • Inventory management
  • Email marketing
  • Mobile app
  • API access

Only in PrestaShop

  • Product catalog management
  • Order management
  • Payment gateway integration
  • Shipping module
  • Customer management
  • SEO tools
  • Mobile-responsive design

Both cover

  • Analytics

What people use each for

The jobs each tool is most often brought in to do.

Ecwid

  • E-commerce store setup with no transaction fees charged by Ecwidnot PrestaShop
  • Multi-channel selling across Instagram, Facebook, TikTok, and Pinterestnot PrestaShop
  • Automated email marketing with abandoned cart recovery campaignsnot PrestaShop
  • Inventory management and order tracking across all sales channelsnot PrestaShop
  • AI-powered product photo background removal and enhancementnot PrestaShop

PrestaShop

  • Fully customizable ecommerce platform for startups to enterprisesnot Ecwid
  • Stores handling millions in annual revenuenot Ecwid
  • Access to thousands of modules and themesnot Ecwid
  • Payment solutions integration with Stripe, Alma, Klarnanot Ecwid

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Ecwid

  • The $5 a month Starter plan caps the catalogue at 10 products
  • Staff accounts start at the Business plan, and are limited to 2 until the Unlimited plan
  • Abandoned cart recovery requires the Business plan at $65 a month
  • In person selling through POS integration is Unlimited only, at $149 a month
  • The Venture plan at $35 a month still caps products at 100

PrestaShop

  • No specific pricing tiers or costs disclosed on homepage
  • Requires navigation to dedicated pricing pages for cost details

Pricing, plan by plan

Ecwid

Free
  • FreeFree
    • Up to 10 products
    • Basic storefront
    • Standard payment methods
  • Unlimited$99.08/month
    • Unlimited products
    • Advanced features
    • Priority support

PrestaShop

Free
  • Classic$undefined/mo
    • Download source code and install from scratch
    • Self-hosted ecommerce platform
  • Hosted$undefined/mo
    • CivicPlus handles technical aspects
    • Ready-to-use store

Which should you pick?

Choose Ecwid if

  • You need omnichannel selling.
  • You want to start without paying.
  • You also want product catalog.
Ecwid review

Choose PrestaShop if

  • You need product catalog management.
  • You want to start without paying.
  • You also want order management.
PrestaShop review

Questions people ask

Is Ecwid or PrestaShop better?
Neither clearly leads. Ecwid starts at Free and PrestaShop at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Ecwid or PrestaShop?
Ecwid starts at Free and PrestaShop at Free.
Does Ecwid or PrestaShop run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Ecwid for free?
Both have a free tier, so you can try either at no cost before committing.
What is Ecwid best used for?
Ecwid is most often used for e-commerce store setup with no transaction fees charged by ecwid, multi-channel selling across instagram, facebook, tiktok, and pinterest, automated email marketing with abandoned cart recovery campaigns, inventory management and order tracking across all sales channels. Of those, e-commerce store setup with no transaction fees charged by ecwid and multi-channel selling across instagram, facebook, tiktok, and pinterest are not what PrestaShop is typically brought in for.
What can Ecwid do that PrestaShop cannot?
Ecwid covers Omnichannel selling, Product catalog, Payment processing, Inventory management. PrestaShop covers Product catalog management, Order management, Payment gateway integration, Shipping module. Both handle Analytics.

Answered from the vendors’ own pages

Ecwid: Does Ecwid charge transaction fees?

Ecwid states on its site: no transaction fees. However, pricing tiers and their specific features are not disclosed on the vendor's public pages.

Source
PrestaShop: How much does PrestaShop cost?

PrestaShop offers two models: Classic (free download with self-installation) and Hosted (vendor-managed). Specific pricing figures are not displayed on the homepage. Visit the pricing pages or contact PrestaShop directly for cost details.

Source
Ecwid: Is there a free version of Ecwid?

Ecwid offers a free tier to launch a store and start selling. Specific upgrade tiers and costs are not listed on the vendor's website.

Source
PrestaShop: Does PrestaShop have a free version?

Yes, the Classic plan is free and allows you to download the source code and install your store from scratch.

Source
Ecwid: How much does Ecwid cost?

Ecwid does not publish pricing details on its website. The vendor directs users to contact sales or view pricing, but specific rates are not displayed publicly.

Source
PrestaShop: What payment methods does PrestaShop support?

PrestaShop integrates with payment solutions including Stripe, Alma, and Klarna.

Source
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