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Mobile Development · head to head

Adapty vs .NET MAUI

Adapty logo

Adapty

Mobile Development

In-app subscription and paywall platform, free below 5,000 USD of monthly revenue then 1 percent, with add-ons charged separately

From
Free
Rated
-
Full reviewWebsite
.NET MAUI logo

.NET MAUI

Mobile Development

Microsoft-maintained, free framework for native iOS, Android, Windows and macOS apps from one C# codebase

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Adapty the 1 percent headline is only the base rate; Refund Saver at 0.2 percent of revenue, Ads Manager at 3.5 percent of ad spend, Attribution at 0.03 USD per install and Adapty Mail at a 20 percent revenue share stack on top and are individually easy to switch on.; .NET MAUI its release and support lifecycle is tied to the underlying .NET version, so a team on an odd-numbered .NET release faces a support cutoff roughly every eighteen months and must budget upgrade work accordingly.
  • They diverge on capability: Adapty covers Visual paywall builder, .NET MAUI covers Single C# and XAML codebase.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Adapty and .NET MAUI actually diverge.

Attributes where Adapty and .NET MAUI differ
AttributeAdapty.NET MAUI
Pricing modelPer month by tracked revenueOpen source, no licence fee
PlatformsiOS, Android, Web, React Native, FlutterWindows, macOS, iOS, Android

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Mobile Development).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Adapty

  • Visual paywall builder
  • A/B testing on paywalls
  • Cross-platform entitlements
  • Subscription analytics
  • Refund Saver add-on
  • Attribution and Ads Manager add-ons

Only in .NET MAUI

  • Single C# and XAML codebase
  • Native UI rendering
  • Xamarin migration path
  • Hot Reload
  • Blazor Hybrid support
  • MVU and data binding

What people use each for

The jobs each tool is most often brought in to do.

Adapty

  • A growth marketer who needs to test paywall pricing weekly without an engineering ticket or an app releasenot .NET MAUI
  • A small subscription app that wants to stay free longer than the 2,500 USD threshold offered by the main competitornot .NET MAUI
  • Consolidating subscription analytics and paywall experimentation in one place rather than wiring an analytics tool to a billing SDKnot .NET MAUI
  • Automating Apple refund responses where a measurable share of revenue is lost to refund requestsnot .NET MAUI

.NET MAUI

  • A .NET shop extending an existing C# codebase or business logic layer into iOS and Androidnot Adapty
  • A team migrating a retired Xamarin.Forms app, since Microsoft provides an official upgrade pathnot Adapty
  • An organisation that wants one codebase spanning mobile and Windows desktop without a second languagenot Adapty
  • A company standardised on Visual Studio and Azure DevOps wanting mobile builds in the same pipelinenot Adapty

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Adapty

  • The 1 percent headline is only the base rate; Refund Saver at 0.2 percent of revenue, Ads Manager at 3.5 percent of ad spend, Attribution at 0.03 USD per install and Adapty Mail at a 20 percent revenue share stack on top and are individually easy to switch on.
  • Revenue is calculated before platform fees, so the fee applies to money Apple and Google have already taken a 15 to 30 percent cut of, making the effective rate on received cash noticeably higher than the quoted figure.
  • Adapty Mail at a 20 percent revenue share is a large ongoing cost for a channel most teams would otherwise run through an email platform they already pay a flat fee for.
  • The integration ecosystem, third-party tutorials and hiring pool are smaller than the category leader, so engineers are less likely to have used it before and edge cases have fewer public answers.
  • Paywall configuration and entitlement state live with the vendor, so a migration later means rebuilding both the billing integration and every paywall the marketing team has created.

.NET MAUI

  • Its release and support lifecycle is tied to the underlying .NET version, so a team on an odd-numbered .NET release faces a support cutoff roughly every eighteen months and must budget upgrade work accordingly.
  • Platform-specific control styling and native look-and-feel have historically needed more manual work and workaround packages than Flutter delivers out of the box.
  • macOS and desktop support are less mature than the iOS and Android targets, so teams wanting a strong Mac app experience often still reach for native AppKit or a dedicated tool.
  • The talent pool of mobile developers fluent in MAUI specifically is smaller than for Flutter or React Native, even though C# itself is common.
  • Third-party control libraries such as Syncfusion and Telerik fill real gaps in the built-in component set, meaning a serious app often carries an additional commercial licence cost despite the framework itself being free.

Pricing, plan by plan

Adapty

Free
  • Pro under thresholdFree
    • Free until monthly revenue reaches 5,000 USD
    • All core features, no tiers and no fixed costs
    • Paywall builder and A/B testing included
  • Pro$undefined/month
    • 1 percent of monthly revenue above the 5,000 USD threshold
    • Refund Saver adds 0.2 percent of monthly revenue
    • Ads Manager adds 3.5 percent of monthly ad spend
  • Enterprise$undefined/year
    • Quoted
    • White-glove onboarding
    • 24/7 dedicated Slack support and a success manager

.NET MAUI

Free
  • .NET MAUIFree
    • MIT licensed, unlimited apps
    • Bundled with the free .NET SDK
    • Visual Studio Community edition available at no cost for individuals and small teams

Which should you pick?

Choose Adapty if

  • You need visual paywall builder.
  • You want to start without paying.
  • You work on iOS, Android, Web, React Native, Flutter.
  • You also want a/b testing on paywalls.
Adapty review

Choose .NET MAUI if

  • You need single c# and xaml codebase.
  • You want to start without paying.
  • You work on Windows, macOS, iOS, Android.
  • You also want native ui rendering.
.NET MAUI review

Questions people ask

Is Adapty or .NET MAUI better?
Neither clearly leads. Adapty starts at Free and .NET MAUI at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Adapty or .NET MAUI?
Adapty starts at Free and .NET MAUI at Free.
Does Adapty or .NET MAUI run on more platforms?
Adapty runs on iOS, Android, Web, React Native, Flutter. .NET MAUI runs on Windows, macOS, iOS, Android.
Can I use Adapty for free?
Both have a free tier, so you can try either at no cost before committing.
What is Adapty best used for?
Adapty is most often used for a growth marketer who needs to test paywall pricing weekly without an engineering ticket or an app release, a small subscription app that wants to stay free longer than the 2,500 usd threshold offered by the main competitor, consolidating subscription analytics and paywall experimentation in one place rather than wiring an analytics tool to a billing sdk, automating apple refund responses where a measurable share of revenue is lost to refund requests. Of those, a growth marketer who needs to test paywall pricing weekly without an engineering ticket or an app release and a small subscription app that wants to stay free longer than the 2,500 usd threshold offered by the main competitor are not what .NET MAUI is typically brought in for.
What can Adapty do that .NET MAUI cannot?
Adapty covers Visual paywall builder, A/B testing on paywalls, Cross-platform entitlements, Subscription analytics. .NET MAUI covers Single C# and XAML codebase, Native UI rendering, Xamarin migration path, Hot Reload.

Answered from the vendors’ own pages

Adapty: How much does it cost above the free threshold?

1 percent of monthly revenue, measured in USD before platform fees, with billing starting once you exceed 5,000 USD in a 30 day period.

.NET MAUI: Is .NET MAUI really free for commercial apps?

Yes. It ships under the MIT licence as part of the free .NET SDK, with no separate mobile licence fee from Microsoft.

Adapty: Is the free tier really more generous than RevenueCat?

On the base product yes, 5,000 USD against 2,500 USD of monthly revenue, but add-ons are priced separately where the competitor bundles more into its single rate.

.NET MAUI: Is this the same as Xamarin?

It is the successor. Xamarin.Forms was retired in 2024 and Microsoft provides migration tooling from it to MAUI.

Adapty: Can marketing change paywalls without a release?

Yes, that is the main reason teams choose it; paywalls are configured server side and published without going through app review.

.NET MAUI: How long is each .NET version supported?

Even-numbered releases get Long Term Support (around three years); odd-numbered releases get roughly eighteen months, and MAUI follows that same .NET release cadence.

Adapty: What does Refund Saver actually do?

It responds to Apple refund requests with transaction evidence to contest them, and it costs an additional 0.2 percent of monthly revenue.

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