Softwr

Mobile Development · head to head

Adapty vs Fastlane

Adapty logo

Adapty

Mobile Development

In-app subscription and paywall platform, free below 5,000 USD of monthly revenue then 1 percent, with add-ons charged separately

From
Free
Rated
-
Full reviewWebsite
Fastlane logo

Fastlane

Mobile Development

Open-source automation for building, testing, and releasing iOS and Android apps.

From
Free
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: Adapty the 1 percent headline is only the base rate; Refund Saver at 0.2 percent of revenue, Ads Manager at 3.5 percent of ad spend, Attribution at 0.03 USD per install and Adapty Mail at a 20 percent revenue share stack on top and are individually easy to switch on.; Fastlane requires command-line and Ruby familiarity to configure and maintain Fastfiles.
  • They diverge on capability: Adapty covers Visual paywall builder, Fastlane covers Screenshot automation.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Adapty and Fastlane actually diverge.

Attributes where Adapty and Fastlane differ
AttributeAdaptyFastlane
Pricing modelPer month by tracked revenueopen-source
PlatformsiOS, Android, Web, React Native, Flutterios, android

Identical on both: starting price (Free), free tier (Yes), user rating (Not yet rated), category (Mobile Development).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Adapty

  • Visual paywall builder
  • A/B testing on paywalls
  • Cross-platform entitlements
  • Subscription analytics
  • Refund Saver add-on
  • Attribution and Ads Manager add-ons

Only in Fastlane

  • Screenshot automation
  • Beta distribution
  • App store publishing
  • Code signing management
  • CI/CD integration
  • Plugin ecosystem

What people use each for

The jobs each tool is most often brought in to do.

Adapty

  • A growth marketer who needs to test paywall pricing weekly without an engineering ticket or an app releasenot Fastlane
  • A small subscription app that wants to stay free longer than the 2,500 USD threshold offered by the main competitornot Fastlane
  • Consolidating subscription analytics and paywall experimentation in one place rather than wiring an analytics tool to a billing SDKnot Fastlane
  • Automating Apple refund responses where a measurable share of revenue is lost to refund requestsnot Fastlane

Fastlane

  • Automating iOS and Android release pipelinesnot Adapty
  • Generating localized app store screenshotsnot Adapty
  • Distributing beta builds to testersnot Adapty
  • Managing code signing across a teamnot Adapty
  • Integrating mobile releases into CI/CDnot Adapty

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Adapty

  • The 1 percent headline is only the base rate; Refund Saver at 0.2 percent of revenue, Ads Manager at 3.5 percent of ad spend, Attribution at 0.03 USD per install and Adapty Mail at a 20 percent revenue share stack on top and are individually easy to switch on.
  • Revenue is calculated before platform fees, so the fee applies to money Apple and Google have already taken a 15 to 30 percent cut of, making the effective rate on received cash noticeably higher than the quoted figure.
  • Adapty Mail at a 20 percent revenue share is a large ongoing cost for a channel most teams would otherwise run through an email platform they already pay a flat fee for.
  • The integration ecosystem, third-party tutorials and hiring pool are smaller than the category leader, so engineers are less likely to have used it before and edge cases have fewer public answers.
  • Paywall configuration and entitlement state live with the vendor, so a migration later means rebuilding both the billing integration and every paywall the marketing team has created.

Fastlane

  • Requires command-line and Ruby familiarity to configure and maintain Fastfiles.
  • No hosted UI or dashboard; it is a local/CI toolkit rather than a managed service.
  • Community-maintained plugins vary in quality and maintenance status.
  • No built-in analytics or crash reporting; it must be paired with other tools for those needs.

Pricing, plan by plan

Adapty

Free
  • Pro under thresholdFree
    • Free until monthly revenue reaches 5,000 USD
    • All core features, no tiers and no fixed costs
    • Paywall builder and A/B testing included
  • Pro$undefined/month
    • 1 percent of monthly revenue above the 5,000 USD threshold
    • Refund Saver adds 0.2 percent of monthly revenue
    • Ads Manager adds 3.5 percent of monthly ad spend
  • Enterprise$undefined/year
    • Quoted
    • White-glove onboarding
    • 24/7 dedicated Slack support and a success manager

Fastlane

Free

No published plan breakdown. See the Fastlane review.

Which should you pick?

Choose Adapty if

  • You need visual paywall builder.
  • You want to start without paying.
  • You work on iOS, Android, Web, React Native, Flutter.
  • You also want a/b testing on paywalls.
Adapty review

Choose Fastlane if

  • You need screenshot automation.
  • You want to start without paying.
  • You work on ios, android.
  • You also want beta distribution.
Fastlane review

Questions people ask

Is Adapty or Fastlane better?
Neither clearly leads. Adapty starts at Free and Fastlane at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Adapty or Fastlane?
Adapty starts at Free and Fastlane at Free.
Does Adapty or Fastlane run on more platforms?
Adapty runs on iOS, Android, Web, React Native, Flutter. Fastlane runs on ios, android.
Can I use Adapty for free?
Both have a free tier, so you can try either at no cost before committing.
What is Adapty best used for?
Adapty is most often used for a growth marketer who needs to test paywall pricing weekly without an engineering ticket or an app release, a small subscription app that wants to stay free longer than the 2,500 usd threshold offered by the main competitor, consolidating subscription analytics and paywall experimentation in one place rather than wiring an analytics tool to a billing sdk, automating apple refund responses where a measurable share of revenue is lost to refund requests. Of those, a growth marketer who needs to test paywall pricing weekly without an engineering ticket or an app release and a small subscription app that wants to stay free longer than the 2,500 usd threshold offered by the main competitor are not what Fastlane is typically brought in for.
What can Adapty do that Fastlane cannot?
Adapty covers Visual paywall builder, A/B testing on paywalls, Cross-platform entitlements, Subscription analytics. Fastlane covers Screenshot automation, Beta distribution, App store publishing, Code signing management.

Answered from the vendors’ own pages

Adapty: How much does it cost above the free threshold?

1 percent of monthly revenue, measured in USD before platform fees, with billing starting once you exceed 5,000 USD in a 30 day period.

Fastlane: Is fastlane a free tool, and what is the licensing model?

Fastlane is open source and free to use. It is an open source platform aimed at simplifying Android and iOS deployment with contributions from over 700 community members.

Source
Adapty: Is the free tier really more generous than RevenueCat?

On the base product yes, 5,000 USD against 2,500 USD of monthly revenue, but add-ons are priced separately where the competitor bundles more into its single rate.

Fastlane: Does fastlane charge for support or commercial use?

The fastlane website does not mention pricing for support, training, or commercial services. Users are directed to documentation for getting started rather than a purchasing process.

Source
Adapty: Can marketing change paywalls without a release?

Yes, that is the main reason teams choose it; paywalls are configured server side and published without going through app review.

Fastlane: Can fastlane be used in commercial projects?

Yes, fastlane is an open source project. Commercial use is not addressed as a limitation on the website.

Source
Adapty: What does Refund Saver actually do?

It responds to Apple refund requests with transaction evidence to contest them, and it costs an additional 0.2 percent of monthly revenue.

Share

Related pages

More on Adapty

More on Fastlane

Keep looking

Other head to heads