Softwr

Government · head to head

DemandStar vs Yoti

DemandStar logo

DemandStar

Government

Bid distribution network that is free for government agencies and charges the suppliers instead

From
Free
Free plan
Yes
Full reviewWebsite
Yoti logo

Yoti

Cybersecurity

Reusable digital identity, facial age estimation and identity verification

From
On request
Free plan
No
Full reviewWebsite

The short version

  • Only DemandStar has a free tier, so it costs nothing to try first.
  • Each has a real cost: DemandStar coverage is opt-in by agency, so a supplier paying for a state tier receives only participating agencies and must still monitor other portals for the rest.; Yoti age estimation returns a probabilistic range rather than a verified date of birth, so it only works with a safety buffer above the legal threshold and cannot prove an exact age.
  • They diverge on capability: DemandStar covers Free for agencies, Yoti covers Facial age estimation.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which DemandStar and Yoti actually diverge.

Attributes where DemandStar and Yoti differ
AttributeDemandStarYoti
Starting priceFreeOn request
Pricing modelFree for agencies, per year by geographic coverage for suppliersquote
Free tierYesNo
PlatformsWebWeb, iOS, Android, API
CategoryGovernmentCybersecurity

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in DemandStar

  • Free for agencies
  • Commodity code matching
  • eBidding
  • Plan holder lists
  • Supplier registration
  • Geographic subscription tiers

Only in Yoti

  • Facial age estimation
  • Reusable digital ID
  • Identity verification
  • UK right to work and rent
  • Digital ID for retail
  • Selective disclosure

What people use each for

The jobs each tool is most often brought in to do.

DemandStar

  • A city purchasing officer who wants wider bid distribution without running a procurement to buy softwarenot Yoti
  • A contractor who works in three adjacent counties and wants notifications only for that footprintnot Yoti
  • An agency needing sealed electronic bid submission to replace paper deliveries to the clerknot Yoti
  • A supplier testing whether public sector work is viable before committing to a national subscriptionnot Yoti

Yoti

  • A social platform meeting UK Online Safety Act age assurance duties without collecting identity documents from teenagersnot DemandStar
  • A supermarket removing staff interventions at self-checkout for age-restricted purchasesnot DemandStar
  • A UK employer running digital right-to-work checks under the certified trust framework rather than inspecting passportsnot DemandStar
  • A gambling operator needing an age gate with high completion rates before the account funding stepnot DemandStar

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

DemandStar

  • Coverage is opt-in by agency, so a supplier paying for a state tier receives only participating agencies and must still monitor other portals for the rest.
  • The free supplier tier charges around 5 US dollars per bid document download, which turns an apparently free plan into a metered one as soon as you actually pursue opportunities.
  • State pricing ranges from roughly 100 to 1,499 US dollars with the variation driven by agency density, so suppliers cannot predict cost from geography alone.
  • Because agencies pay nothing, they have little leverage over the roadmap and features are driven by what makes supplier subscriptions sell.
  • The brand is being folded into Euna OpenBid following the Euna Solutions consolidation, so suppliers and agencies should expect the name and portal to change.

Yoti

  • Age estimation returns a probabilistic range rather than a verified date of birth, so it only works with a safety buffer above the legal threshold and cannot prove an exact age.
  • Estimation accuracy varies by demographic and reported error margins widen at the age bands that matter most for eighteen-year thresholds, which pushes borderline users into a document fallback you still have to pay for.
  • Pricing is not published, so buyers cannot compare the cost of an estimation check against a document check without going through sales.
  • Regulatory acceptance of facial estimation differs by jurisdiction, so a method that satisfies Ofcom may not satisfy a regulator elsewhere and multi-market platforms need more than one approach.
  • The reusable digital identity app depends on consumer adoption, which is meaningful in the UK and thin elsewhere, limiting the reusability benefit outside its home market.

Pricing, plan by plan

DemandStar

Free
  • Government agencyFree
    • Post unlimited solicitations
    • Access the supplier network
    • eBidding and plan holder lists
  • Supplier freeFree
    • Bid notifications for one agency of your choice
    • Bid document downloads charged around 5 USD each
    • Supplier profile and registration
  • Supplier county$60/year
    • All participating agencies within one county
    • Unlimited bid document access for that county
    • Approximate rate, varies by county
  • Supplier state$100/year
    • All participating agencies within one state
    • Priced from around 100 to 1,499 USD depending on agency density

Yoti

On request
  • Yoti Age and Identity Services$undefined/year
    • Per-check pricing quoted by volume and method
    • Age estimation, document verification and digital ID priced differently
    • Right to work and right to rent checks quoted separately

Which should you pick?

Choose DemandStar if

  • You need free for agencies.
  • You want to start without paying.
  • You also want commodity code matching.
DemandStar review

Choose Yoti if

  • You need facial age estimation.
  • You work on Web, iOS, Android, API.
  • You also want reusable digital id.
Yoti review

Questions people ask

Is DemandStar or Yoti better?
Neither clearly leads. DemandStar starts at Free and Yoti at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, DemandStar or Yoti?
DemandStar has a free tier; the other does not. Paid plans start at Free for DemandStar and On request for Yoti.
Does DemandStar or Yoti run on more platforms?
DemandStar runs on Web. Yoti runs on Web, iOS, Android, API.
Can I use DemandStar for free?
Yes. DemandStar has a free tier, so you can try it without paying. Yoti starts at On request.
What is DemandStar best used for?
DemandStar is most often used for a city purchasing officer who wants wider bid distribution without running a procurement to buy software, a contractor who works in three adjacent counties and wants notifications only for that footprint, an agency needing sealed electronic bid submission to replace paper deliveries to the clerk, a supplier testing whether public sector work is viable before committing to a national subscription. Of those, a city purchasing officer who wants wider bid distribution without running a procurement to buy software and a contractor who works in three adjacent counties and wants notifications only for that footprint are not what Yoti is typically brought in for.
What can DemandStar do that Yoti cannot?
DemandStar covers Free for agencies, Commodity code matching, eBidding, Plan holder lists. Yoti covers Facial age estimation, Reusable digital ID, Identity verification, UK right to work and rent.

Answered from the vendors’ own pages

DemandStar: Is DemandStar free for governments?

Yes, entirely. Agencies post solicitations and access the supplier network at no cost; suppliers fund the platform.

Yoti: Does age estimation store my face?

The image is used to produce an estimate and then deleted rather than retained, which is the specific property that makes it usable for age assurance on minors.

DemandStar: What do suppliers pay?

Free for one agency with roughly 5 USD per document download, about 60 USD a year per county, 100 to 1,499 per state, and 2,699 for national coverage.

Yoti: Is it accepted for UK Online Safety Act compliance?

Facial age estimation is one of the methods regulators have accepted as highly effective age assurance. Confirm the current position with your own counsel for your content category.

DemandStar: Who owns DemandStar?

Euna Solutions, the public sector portfolio formerly known as GTY Technology, which also absorbed Bonfire and Ion Wave.

Yoti: Can it prove someone is exactly 21?

No. It gives a range. If you need a precise age you need a document or database check, which Yoti also sells.

DemandStar: Does it cover every agency?

No. Only agencies that have opted in, which is the main limitation for suppliers buying wide coverage.

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