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Dashlane vs VWO

Dashlane logo

Dashlane

Software

Password management made easy for businesses

From
$4.99/month
Rated
-
Full reviewWebsite
VWO logo

VWO

Software

Experience Optimization Platform

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only VWO has a free tier, so it costs nothing to try first.
  • Each has a real cost: Dashlane highest pricing among major password managers at $60/year with no monthly subscription option; VWO growth plan restricted to 1 workspace and 0 custom attributes
  • They diverge on capability: Dashlane covers Password manager, VWO covers A/B testing.

Where they differ

Only the attributes on which Dashlane and VWO actually diverge.

Attributes where Dashlane and VWO differ
AttributeDashlaneVWO
Starting price$4.99/monthFree
Pricing modelUnknownusage-based
Free tierNoYes
PlatformsWeb, Windows, macOS, iOS, Android, Browser ExtensionsWeb, iOS, Android, Server-side
Founded20092007

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Dashlane

  • Password manager
  • Digital wallet
  • Dark web monitoring
  • VPN for WiFi protection
  • Two-factor authentication
  • Password generator
  • Secure sharing
  • Security dashboard

Only in VWO

  • A/B testing
  • Multivariate testing
  • Heatmaps
  • Session recordings
  • Analytics
  • Google Analytics
  • SSL encryption
  • Cloud deployment

Both cover

  • Slack

What people use each for

The jobs each tool is most often brought in to do.

Dashlane

  • Password managementnot VWO
  • Identity protectionnot VWO
  • Secure credential sharingnot VWO
  • Compliance requirementsnot VWO
  • VPN protectionnot VWO

VWO

  • A/B testing and multivariate testingnot Dashlane
  • Conversion rate optimisationnot Dashlane
  • Behavioural analytics and session recordingsnot Dashlane
  • Feature experimentation and progressive rolloutsnot Dashlane

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Dashlane

  • Highest pricing among major password managers at $60/year with no monthly subscription option
  • Restricted free tier with only 25 passwords on single device compared to Bitwarden's unlimited free tier
  • No traditional desktop application, users must rely on browser extension or mobile apps
  • Closed-source code prevents independent security verification unlike open-source competitors
  • Limited 2FA options supporting only authenticator apps, not biometric or SMS authentication

VWO

  • Growth plan restricted to 1 workspace and 0 custom attributes
  • Single Sign-On (SSO) and API access limited to Enterprise tier only
  • Growth plan offers only 8-hour first response time for support

Pricing, plan by plan

Dashlane

$4.99/month
  • Premium$4.99/month
    • Secure vault
    • Password generation

VWO

Free

No published plan breakdown. See the VWO review.

Which should you pick?

Choose Dashlane if

  • You need password manager.
  • You work on Web, Windows, macOS, iOS, Android, Browser Extensions.
  • You also want digital wallet.
Dashlane review

Choose VWO if

  • You need a/b testing.
  • You want to start without paying.
  • You work on Web, iOS, Android, Server-side.
  • You also want multivariate testing.
VWO review

Questions people ask

Is Dashlane or VWO better?
Neither clearly leads. Dashlane starts at $4.99/month and VWO at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Dashlane or VWO?
VWO has a free tier; the other does not. Paid plans start at $4.99/month for Dashlane and Free for VWO.
Does Dashlane or VWO run on more platforms?
Dashlane runs on Web, Windows, macOS, iOS, Android, Browser Extensions. VWO runs on Web, iOS, Android, Server-side.
Can I use VWO for free?
Yes. VWO has a free tier, so you can try it without paying. Dashlane starts at $4.99/month.
What is Dashlane best used for?
Dashlane is most often used for password management, identity protection, secure credential sharing, compliance requirements. Of those, password management and identity protection are not what VWO is typically brought in for.
What can Dashlane do that VWO cannot?
Dashlane covers Password manager, Digital wallet, Dark web monitoring, VPN for WiFi protection. VWO covers A/B testing, Multivariate testing, Heatmaps, Session recordings. Both handle Slack.

Answered from the vendors’ own pages

Dashlane: What happened to Dashlane's free plan?

Dashlane discontinued its free plan in September 2025. The entry-level plan now starts at $4.99/month (billed annually) for Premium, or businesses can use a 30-day money-back guarantee to test the service.

Source
Dashlane: What platforms does Dashlane support?

Dashlane is available on Windows, macOS, iOS, Android, and Chromebook. Browser extensions work with Chrome, Firefox, Edge, Opera, and Brave. However, Dashlane no longer has a traditional desktop application.

Source
Dashlane: Does Dashlane support SSO integration?

Yes, Dashlane integrates with SAML 2.0 Identity Providers for SSO, plus SCIM for user provisioning and deprovisioning. However, the Safari browser extension does not support self-hosted SSO due to Apple limitations.

Source
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Related pages

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