Business Intelligence · head to head
Cyfe vs Looker

Looker
Spreadsheets
Modern business intelligence platform by Google
- From
- On request
- Rated
- -
The short version
- Only Cyfe has a free tier, so it costs nothing to try first.
- Each has a real cost: Cyfe dashboards are the billing unit, at 2 on the $29 Starter plan and 5 on the $39 Standard plan; Looker no pricing published on website; quote-based model requires contacting Google Cloud sales
- They diverge on capability: Cyfe covers Pre-built Widgets, Looker covers LookML Data Modeling.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which Cyfe and Looker actually diverge.
Identical on both: user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in Cyfe
- Pre-built Widgets
- Custom Metrics
- Historical Data
- White-labeling
- Embedding
- Google Analytics
Only in Looker
- LookML Data Modeling
- Embedded Analytics
- API Access
- Version Control
- Data Actions
- BigQuery
- Snowflake
- Redshift
Both cover
- Salesforce
- Web support
- Mobile support
What people use each for
The jobs each tool is most often brought in to do.
Cyfe
- Building business dashboards from marketing, sales and finance sourcesnot Looker
- Displaying live metrics on office screens and shared public URLsnot Looker
Looker
- Business intelligence and interactive dashboards for data-driven decision makingnot Cyfe
- Embedded analytics for integrating BI capabilities into third-party applicationsnot Cyfe
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
Cyfe
- Dashboards are the billing unit, at 2 on the $29 Starter plan and 5 on the $39 Standard plan
- Users are capped separately, at 1 on Starter and 2 on Standard, so a two person team needs the second tier for seats alone
- Unlimited users only appears on the $119 Premier plan
- Additional dashboards beyond a plan are $5 each
- The Agency plan includes 10 clients with further clients at $19 each
Looker
- No pricing published on website; quote-based model requires contacting Google Cloud sales
- Pricing typically based on user count, deployment type, and feature requirements with no transparency
Pricing, plan by plan
Cyfe
Free- Starter$29/month
- 2 Dashboards
- 1 User
- 14-day free trial
- Standard$39/month
- 5 Dashboards
- 2 Users
- 14-day free trial
- Pro$65/month
- 10 Dashboards
- 5 Users
- 14-day free trial
- Premier$119/month
- 20 Dashboards
- Unlimited Users
- Additional dashboards available at $5 per dashboard
Looker
On requestNo published plan breakdown. See the Looker review.
Which should you pick?
Choose Cyfe if
- You need pre-built widgets.
- You want to start without paying.
- You work on Web, Mobile, Tv.
- You also want custom metrics.
Choose Looker if
- You need lookml data modeling.
- You work on Web, Cloud (Google Cloud Platform).
- You also want embedded analytics.
Questions people ask
- Is Cyfe or Looker better?
- Neither clearly leads. Cyfe starts at Free and Looker at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, Cyfe or Looker?
- Cyfe has a free tier; the other does not. Paid plans start at Free for Cyfe and On request for Looker.
- Does Cyfe or Looker run on more platforms?
- Cyfe runs on Web, Mobile, Tv. Looker runs on Web, Cloud (Google Cloud Platform).
- Can I use Cyfe for free?
- Yes. Cyfe has a free tier, so you can try it without paying. Looker starts at On request.
- What is Cyfe best used for?
- Cyfe is most often used for building business dashboards from marketing, sales and finance sources, displaying live metrics on office screens and shared public urls. Of those, building business dashboards from marketing, sales and finance sources and displaying live metrics on office screens and shared public urls are not what Looker is typically brought in for.
- What can Cyfe do that Looker cannot?
- Cyfe covers Pre-built Widgets, Custom Metrics, Historical Data, White-labeling. Looker covers LookML Data Modeling, Embedded Analytics, API Access, Version Control. Both handle Salesforce, Web support, Mobile support.
Answered from the vendors’ own pages
Cyfe: How much does Cyfe cost?
Cyfe offers five subscription plans: Starter at $29/month (2 dashboards, 1 user), Standard at $39/month (5 dashboards, 2 users), Pro at $65/month (10 dashboards, 5 users), Premier at $119/month (20 dashboards, unlimited users), and Agency at $190/month (100 dashboards, 15 users, 10 clients).
SourceLooker: How much does Looker cost?
Looker does not publish pricing on its website. The platform uses a custom quote model where organizations contact Google Cloud sales for personalized pricing. Pricing is typically based on factors including user count, deployment type (cloud-hosted versus self-hosted), and required feature set.
SourceCyfe: What features are included in all Cyfe plans?
All Cyfe tiers include unlimited history, TV mode for dashboard displays, public shareable URLs, custom logos and themes, custom SSL domain support, unlimited data exports, and embedded analytics capabilities. The 14-day free trial is available for every plan.
SourceLooker: What are Looker's pricing tiers?
Looker offers subscription-based tiers typically including Standard with core BI capabilities, Advanced with enhanced features and integrations, and Premium with enterprise-grade features. Specific pricing and feature distinctions require contacting Google Cloud sales.
SourceCyfe: What is included in Cyfe's Agency plan?
The Agency plan at $190/month includes 100 dashboards, 15 users, and 10 clients. Additional clients cost $19 each. The plan provides 100% white label branding, branded widgets, custom CSS, and full client management features.
SourceRelated pages
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