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Corefactors AI CRM vs Cresta

Corefactors AI CRM logo

Corefactors AI CRM

CRM

Indian RevOps CRM bundling sales, marketing, support and success in one per user subscription

From
899/month
Free plan
No
Full reviewWebsite
Cresta logo

Cresta

Customer Support

Real-time AI coaching and autonomous agents that sit on top of an existing contact centre platform

From
On request
Free plan
No
Full reviewWebsite

The short version

  • Each has a real cost: Corefactors AI CRM each of the four boxes is shallower than a category leader, so a business with a serious marketing automation or support requirement will end up buying a dedicated tool anyway and losing the shared record that justified the bundle.; Cresta cresta depends on the CCaaS platforms it integrates with, and NICE, Genesys and Five9 are all shipping native real-time assist and auto-QA of their own, so at renewal you may be paying twice for capability your platform vendor will bundle at a discount.
  • They diverge on capability: Corefactors AI CRM covers Sales Box, Cresta covers Real-time agent assist.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Corefactors AI CRM and Cresta actually diverge.

Attributes where Corefactors AI CRM and Cresta differ
AttributeCorefactors AI CRMCresta
Starting price899/monthOn request
Pricing modelPer user per monthquote
PlatformsWeb, iOS, AndroidWeb, API
CategoryCRMCustomer Support

Identical on both: free tier (No), user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Corefactors AI CRM

  • Sales Box
  • Marketing Box
  • Support Box
  • Success Box
  • Built-in cloud telephony
  • Lead distribution
  • Shared customer record
  • Reporting

Only in Cresta

  • Real-time agent assist
  • Autonomous AI Agent
  • Conversation intelligence
  • Automated quality management
  • Behavioural coaching
  • Knowledge surfacing
  • Multilingual deployment
  • Supervisor dashboards

What people use each for

The jobs each tool is most often brought in to do.

Corefactors AI CRM

  • An Indian SME where the same eight people run outbound calling, email campaigns and support tickets and cannot justify three separate subscriptionsnot Cresta
  • A business that wants call recording and IVR inside the CRM rather than integrating a separate telephony providernot Cresta
  • An education or real estate firm handling high inbound lead volume from IndiaMART and paid social that needs automatic distribution to callersnot Cresta
  • A team moving off Teleduce that wants continuity of the same platform under its current namenot Cresta

Cresta

  • A 1,500-seat telecommunications sales centre that wants conversion lift from live agent prompting without migrating off an incumbent Genesys deploymentnot Corefactors AI CRM
  • An insurance contact centre replacing manual QA sampling of two per cent of calls with automated scoring of every call for regulatory evidencenot Corefactors AI CRM
  • A retail support operation deploying autonomous voice agents on high-volume order status calls while keeping humans on complex claimsnot Corefactors AI CRM
  • A contact centre director who needs to prove which specific agent behaviours drive outcome differences, rather than relying on post-call survey scoresnot Corefactors AI CRM

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Corefactors AI CRM

  • Each of the four boxes is shallower than a category leader, so a business with a serious marketing automation or support requirement will end up buying a dedicated tool anyway and losing the shared record that justified the bundle.
  • Pricing rises across four tiers where each additional module is gated behind the next tier, so a company wanting only sales and support pays the Tree rate and carries marketing capability it does not use.
  • The product was rebranded from Teleduce, and documentation, third party reviews and integration guides are still split between both names, which makes evaluation and support searching harder than it should be.
  • It is built for the Indian market, and telephony, messaging and lead source integrations reflect that, so businesses selling into Europe or North America get less value from the parts that most differentiate it.
  • Published prices are per user per month with no free tier, so an organisation wanting occasional read-only access for delivery or finance staff has to buy full licences for them.

Cresta

  • Cresta depends on the CCaaS platforms it integrates with, and NICE, Genesys and Five9 are all shipping native real-time assist and auto-QA of their own, so at renewal you may be paying twice for capability your platform vendor will bundle at a discount.
  • Pricing is not published and contracts are seat-based and annual at enterprise scale, which in practice means six-figure commitments and a procurement cycle measured in months rather than weeks.
  • Real-time guidance only pays back where conversation outcomes are measurable and repeatable, so support teams handling long, varied, low-volume cases rarely recover the licence cost.
  • Deploying real-time assist requires agents to accept on-screen prompting mid-call, and contact centres with strong union representation or experienced tenured agents frequently see adoption resistance that no amount of model quality fixes.
  • Automated quality scoring changes what agents are measured on, and organisations that switch from human QA without rewriting their evaluation rubric and appeals process create industrial-relations problems that surface months after go-live.

Pricing, plan by plan

Corefactors AI CRM

899/month
  • Seed$899/month
    • Around 599 INR per user per month on annual billing
    • Core Sales Box lead and pipeline management
    • Basic reporting
  • Sapling$1899/month
    • Around 1,399 INR per user per month on annual billing
    • Everything in Seed
    • Marketing Box campaign capability
  • Tree$2399/month
    • Around 1,899 INR per user per month on annual billing
    • Everything in Sapling
    • Support Box ticketing and deeper automation
  • Orchard$3999/month
    • Around 3,599 INR per user per month on annual billing
    • Everything in Tree
    • Success Box and advanced reporting

Cresta

On request
  • Cresta$undefined/year
    • AI Agent
    • Agent Assist
    • Conversation Intelligence

Which should you pick?

Choose Corefactors AI CRM if

  • You need sales box.
  • You work on Web, iOS, Android.
  • You also want marketing box.
Corefactors AI CRM review

Choose Cresta if

  • You need real-time agent assist.
  • You work on Web, API.
  • You also want autonomous ai agent.
Cresta review

Questions people ask

Is Corefactors AI CRM or Cresta better?
Neither clearly leads. Corefactors AI CRM starts at 899/month and Cresta at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Corefactors AI CRM or Cresta?
Corefactors AI CRM starts at 899/month and Cresta at On request.
Does Corefactors AI CRM or Cresta run on more platforms?
Corefactors AI CRM runs on Web, iOS, Android. Cresta runs on Web, API.
What is Corefactors AI CRM best used for?
Corefactors AI CRM is most often used for an indian sme where the same eight people run outbound calling, email campaigns and support tickets and cannot justify three separate subscriptions, a business that wants call recording and ivr inside the crm rather than integrating a separate telephony provider, an education or real estate firm handling high inbound lead volume from indiamart and paid social that needs automatic distribution to callers, a team moving off teleduce that wants continuity of the same platform under its current name. Of those, an indian sme where the same eight people run outbound calling, email campaigns and support tickets and cannot justify three separate subscriptions and a business that wants call recording and ivr inside the crm rather than integrating a separate telephony provider are not what Cresta is typically brought in for.
What can Corefactors AI CRM do that Cresta cannot?
Corefactors AI CRM covers Sales Box, Marketing Box, Support Box, Success Box. Cresta covers Real-time agent assist, Autonomous AI Agent, Conversation intelligence, Automated quality management.

Answered from the vendors’ own pages

Corefactors AI CRM: Is this the same product as Teleduce?

Yes. Teleduce was rebranded to Corefactors AI CRM and is sold under that name now.

Cresta: Does Cresta replace my contact centre platform?

No. It is designed to sit on top of NICE, Genesys, Five9, Amazon Connect and similar platforms, which is why it is chosen where a full CCaaS migration is not feasible.

Corefactors AI CRM: What does it cost?

Four per user tiers, Seed, Sapling, Tree and Orchard, at roughly 899, 1,899, 2,399 and 3,999 INR per month, or about 599, 1,399, 1,899 and 3,599 INR on annual billing.

Cresta: What does it cost?

Cresta does not publish pricing. Contracts are seat-based and annual, and at the enterprise scale it sells into they are typically six figures per year.

Corefactors AI CRM: Does it include telephony?

Yes. Cloud telephony with click to call, IVR and call recording is built in, which is unusual at this price point.

Cresta: Is it viable for a contact centre under 100 seats?

Rarely. The commercial model, implementation effort and required outcome measurement all assume several hundred seats or more.

Corefactors AI CRM: Do I have to buy all four modules?

Effectively yes at the higher tiers, because modules unlock by tier rather than being individually selectable.

Cresta: Who owns Cresta?

It is an independent venture-backed company, having raised roughly 282 million USD in total including a 125 million USD Series D in November 2024 co-led by World Innovation Lab and the Qatar Investment Authority.

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