Crypto · head to head
CoinMarketCap vs Looker

CoinMarketCap
Crypto
The world's most-referenced price-tracking website
- From
- Free
- Rated
- -

Looker
Spreadsheets
Modern business intelligence platform by Google
- From
- On request
- Rated
- -
The short version
- Only CoinMarketCap has a free tier, so it costs nothing to try first.
- Each has a real cost: CoinMarketCap the free Basic plan gives historical data going back only 60 seconds, so it cannot answer any question about the past; Looker no pricing published on website; quote-based model requires contacting Google Cloud sales
- They diverge on capability: CoinMarketCap covers Price Tracking, Looker covers LookML Data Modeling.
- Prices and features above were last checked on 30 August 2026.
Where they differ
Only the attributes on which CoinMarketCap and Looker actually diverge.
| Attribute | CoinMarketCap | Looker |
|---|---|---|
| Starting price | Free | On request |
| Pricing model | freemium | Unknown |
| Free tier | Yes | No |
| Platforms | Web, Ios, Android | Web, Cloud (Google Cloud Platform) |
| Category | Crypto | Spreadsheets |
| Founded | 2013 | 2008 |
Identical on both: user rating (Not yet rated).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in CoinMarketCap
- Price Tracking
- Market Cap Rankings
- Portfolio Tracker
- Crypto News
- Binance
- Exchanges
- Ios support
- Android support
Only in Looker
- LookML Data Modeling
- Embedded Analytics
- Version Control
- Data Actions
- BigQuery
- Snowflake
- Redshift
- PostgreSQL
Both cover
- API Access
- Web support
What people use each for
The jobs each tool is most often brought in to do.
CoinMarketCap
- Real-time cryptocurrency market tracking and analysisnot Looker
- Historical price data retrieval for researchnot Looker
- Exchange tracking and aggregationnot Looker
- Token information and metadata accessnot Looker
- Portfolio monitoring integrationsnot Looker
Looker
- Business intelligence and interactive dashboards for data-driven decision makingnot CoinMarketCap
- Embedded analytics for integrating BI capabilities into third-party applicationsnot CoinMarketCap
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
CoinMarketCap
- The free Basic plan gives historical data going back only 60 seconds, so it cannot answer any question about the past
- Three years of history requires the $29 Builder plan and all time history the $79 Startup plan
- Free is capped at 15,000 credits a month and 50 requests a minute
- Rate limits are tiered separately from credits, from 50 a minute on free to 1,200 on Professional
- Enterprise pricing is custom despite listing 30,000,000 credits
Looker
- No pricing published on website; quote-based model requires contacting Google Cloud sales
- Pricing typically based on user count, deployment type, and feature requirements with no transparency
Pricing, plan by plan
CoinMarketCap
Free- Keyless (Trial)Free
- No signup required
- Access to selected API endpoints
- Market listings, quotes, global metrics
- Basic (Free Authenticated)Free
- 15,000 monthly call credits
- 50 requests per minute
- Historical data access
Looker
On requestNo published plan breakdown. See the Looker review.
Which should you pick?
Choose CoinMarketCap if
- You need price tracking.
- You want to start without paying.
- You work on Web, Ios, Android.
- You also want market cap rankings.
Choose Looker if
- You need lookml data modeling.
- You work on Web, Cloud (Google Cloud Platform).
- You also want embedded analytics.
Questions people ask
- Is CoinMarketCap or Looker better?
- Neither clearly leads. CoinMarketCap starts at Free and Looker at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, CoinMarketCap or Looker?
- CoinMarketCap has a free tier; the other does not. Paid plans start at Free for CoinMarketCap and On request for Looker.
- Does CoinMarketCap or Looker run on more platforms?
- CoinMarketCap runs on Web, Ios, Android. Looker runs on Web, Cloud (Google Cloud Platform).
- Can I use CoinMarketCap for free?
- Yes. CoinMarketCap has a free tier, so you can try it without paying. Looker starts at On request.
- What is CoinMarketCap best used for?
- CoinMarketCap is most often used for real-time cryptocurrency market tracking and analysis, historical price data retrieval for research, exchange tracking and aggregation, token information and metadata access. Of those, real-time cryptocurrency market tracking and analysis and historical price data retrieval for research are not what Looker is typically brought in for.
- What can CoinMarketCap do that Looker cannot?
- CoinMarketCap covers Price Tracking, Market Cap Rankings, Portfolio Tracker, Crypto News. Looker covers LookML Data Modeling, Embedded Analytics, Version Control, Data Actions. Both handle API Access, Web support.
Answered from the vendors’ own pages
CoinMarketCap: Does CoinMarketCap offer a free API?
Yes, CoinMarketCap offers a free Basic tier with 15,000 monthly API call credits, 50 requests per minute, historical data access, and commercial use rights after creating a free Developer Portal account.
SourceLooker: How much does Looker cost?
Looker does not publish pricing on its website. The platform uses a custom quote model where organizations contact Google Cloud sales for personalized pricing. Pricing is typically based on factors including user count, deployment type (cloud-hosted versus self-hosted), and required feature set.
SourceCoinMarketCap: What are CoinMarketCap's rate limits?
The free Basic plan allows 50 requests per minute with 15,000 monthly call credits. Paid plans offer higher limits; specific rates require contacting sales.
SourceLooker: What are Looker's pricing tiers?
Looker offers subscription-based tiers typically including Standard with core BI capabilities, Advanced with enhanced features and integrations, and Premium with enterprise-grade features. Specific pricing and feature distinctions require contacting Google Cloud sales.
SourceCoinMarketCap: Can I use CoinMarketCap API for commercial purposes?
Yes, the free Basic plan explicitly allows commercial use after signup. Higher-tier commercial plans are also available.
SourceCoinMarketCap: How much historical cryptocurrency data does CoinMarketCap provide?
CoinMarketCap provides 16 years of historical data across 50 million+ tracked tokens and 941+ exchanges.
SourceRelated pages
More on CoinMarketCap
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