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Databases · head to head

Cloudinary vs Octopus Deploy

Cloudinary logo

Cloudinary

Databases

Image and video API for developers

From
Free
Free plan
Yes
Visit CloudinaryFull review
Octopus Deploy logo

Octopus Deploy

Developer Tools

Continuous delivery and runbook automation for releases

From
Free
Free plan
Yes
Visit Octopus DeployFull review

The short version

  • Free plans on both; paid from $99/mo and $2080/yr.
  • Where Cloudinary falls short: free plan includes only 25 monthly credits and is limited to 3 users and 1 account.
  • Where Octopus Deploy falls short: free tier caps at 10 projects, 10 tenants, 10 machines, 10 users, 5 concurrent tasks and 1 space.
  • Prices and features on this page were last checked on 13 November 2026.

Where they differ

Only the attributes on which Cloudinary and Octopus Deploy actually diverge.

Attributes where Cloudinary and Octopus Deploy differ
AttributeCloudinaryOctopus Deploy
Pricing modelFreemiumSubscription
CategoryDatabasesDeveloper Tools

Identical on both: starting price (Free), free tier (Yes), platforms (Web).

What people use each for

The jobs each tool is most often brought in to do.

Cloudinary

  • Automating image transformations and delivery across multiple devicesnot Octopus Deploy
  • Generating AI-powered image captions and alternative text at scalenot Octopus Deploy
  • Transcoding and optimizing video with automatic subtitle generationnot Octopus Deploy
  • Building workflow automation for content teams without codingnot Octopus Deploy

Octopus Deploy

  • Automating software deployments across development, testing, productionnot Cloudinary
  • Automating emergency tasks like website failover and incident responsenot Cloudinary
  • Managing multi-tenant deployments without duplicating configurationnot Cloudinary
  • Tracking DORA metrics and enforcing deployment approval gatesnot Cloudinary

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Cloudinary

  • Free plan includes only 25 monthly credits and is limited to 3 users and 1 account
  • Enterprise plan pricing is custom; rates not published
  • Monthly billing is more expensive than annual; yearly plan is $89/month for Plus ($224/month for Advanced)

Octopus Deploy

  • Free tier caps at 10 projects, 10 tenants, 10 machines, 10 users, 5 concurrent tasks and 1 space
  • Annual billing is the only option for both Octopus Cloud and Octopus Server; there is no monthly plan
  • Professional cloud tier is $4,330 per year and Enterprise cloud is $24,600 per year, with tenants and machines sold as add-ons beyond the free allotment

Pricing, plan by plan

Cloudinary

Free
  • FreeFree
    • Upload widget
    • API
    • Search
  • Plus$99/mo
    • All Free features
    • S3 bucket backup
    • Auto-tagging search
  • Advanced$249/mo
    • All Plus features
    • Custom domain (CNAME)
    • Optional HTTPS SSL
  • EnterpriseOn request
    • Multi-CDN infrastructure
    • Enterprise SLAs
    • Designated success manager

Octopus Deploy

Free
  • FreeFree
    • 10 projects
    • 10 tenants
    • 10 machines
  • Professional (Cloud)$4,330/yr
    • Up to 100 projects
    • Unlimited spaces and users
    • Tenants and machines available as add-ons
  • Professional (Server)$2,080/yr
    • Up to 100 projects
    • Unlimited spaces and users
    • Tenants and machines available as add-ons
  • Enterprise (Cloud)$24,600/yr
    • 100+ projects supported
    • Unlimited spaces and users
    • 20 concurrent tasks

Which should you pick?

Choose Cloudinary if

  • You want to start without paying.
Cloudinary review

Choose Octopus Deploy if

  • You want to start without paying.
Octopus Deploy review

Questions people ask

Is Cloudinary or Octopus Deploy better?
Neither clearly leads. Cloudinary starts at Free and Octopus Deploy at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Cloudinary or Octopus Deploy?
Cloudinary starts at Free and Octopus Deploy at Free.
Does Cloudinary or Octopus Deploy run on more platforms?
Both run on Web, so platform support will not decide this one for you.
Can I use Cloudinary for free?
Both have a free tier, so you can try either at no cost before committing.
What is Cloudinary best used for?
Cloudinary is most often used for automating image transformations and delivery across multiple devices, generating ai-powered image captions and alternative text at scale, transcoding and optimizing video with automatic subtitle generation, building workflow automation for content teams without coding. Of those, automating image transformations and delivery across multiple devices and generating ai-powered image captions and alternative text at scale are not what Octopus Deploy is typically brought in for.

Answered from the vendors’ own pages

Cloudinary: What are included in Cloudinary's free plan?

Cloudinary's free plan includes upload widget, API access, search, remote fetch, auto-backup, revision tracking, image and video transformations, video transcoding, and CDN delivery. The free plan includes 25 monthly credits, 3 users, and 1 account with community support.

Source
Octopus Deploy: How much does Octopus Deploy cost?

Octopus Deploy offers a free tier at $0/year with limits on projects (10), users (10), and tenants (10). Professional plans start at $2,080/year for self-hosted or $4,330/year for cloud hosting.

Source
Cloudinary: How does Cloudinary's credit system work?

Cloudinary credits measure usage: one credit equals 1,000 transformations, or 1 GB managed storage, or 1 GB image bandwidth, or 2 GB video bandwidth. The free plan grants 25 credits per month, Plus plan 225 monthly credits, and Advanced plan 600 monthly credits.

Source
Octopus Deploy: What does the free Octopus Deploy tier include?

The free tier includes 10 projects, 10 tenants, 10 machines, 10 users, 5 concurrent tasks, 1TB file storage, 100GB database storage, and community support only.

Source
Cloudinary: What is the difference between Cloudinary Plus and Advanced plans?

Plus plan costs $99/month (or $89/month annually) and includes S3 backup, auto-tagging, and expedited support for up to 3 users across 2 accounts with 225 credits. Advanced is $249/month ($224/month annually), adds custom domain (CNAME) and SSL options for 5 users across 3 accounts with 600 credits.

Source
Octopus Deploy: Can I try Octopus Deploy for free before purchasing?

Yes, a free tier is available with unlimited duration but capped usage, plus a 30-day free trial with full Enterprise features is offered to evaluate the platform.

Source
Cloudinary: Does Cloudinary offer annual billing discounts?

Yes. Cloudinary's annual billing provides discounts: Plus plan is $89/month when billed yearly (versus $99/month monthly), and Advanced plan is $224/month when billed yearly (versus $249/month monthly).

Source
Octopus Deploy: What are the Enterprise pricing differences between Cloud and Server hosting?

Enterprise Cloud hosting costs $24,600/year and includes 20 concurrent tasks and 24/7 support. Enterprise Server self-hosted costs $15,600/year with flexible concurrent task configuration and 24/7 support.

Source
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