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APIs · head to head

AWS API Gateway vs Zimpler

AWS API Gateway logo

AWS API Gateway

APIs

Fully managed API gateway service for creating and managing APIs at scale

From
Free
Rated
-
Zimpler logo

Zimpler

APIs

Nordic and Brazilian account-to-account payments for regulated high-risk sectors

From
On request
Rated
-

The short version

  • Only AWS API Gateway has a free tier, so it costs nothing to try first.
  • Each has a real cost: AWS API Gateway rEST APIs cost $3.50 per million calls against $1.00 for HTTP APIs, so the older and more featureful type is three and a half times dearer; Zimpler pricing is not published and is set by industry and risk profile, so smaller merchants cannot benchmark a quote and often discover they are paying well above a general-purpose provider.
  • They diverge on capability: AWS API Gateway covers REST APIs, Zimpler covers Bank payments.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which AWS API Gateway and Zimpler actually diverge.

Attributes where AWS API Gateway and Zimpler differ
AttributeAWS API GatewayZimpler
Starting priceFreeOn request
Pricing modelusage-basedquote
Free tierYesNo
PlatformsAWS CloudWeb, REST API
Founded2006Unknown

Identical on both: user rating (Not yet rated), category (APIs).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AWS API Gateway

  • REST APIs
  • WebSocket APIs
  • HTTP APIs
  • Lambda
  • EC2
  • DynamoDB
  • CloudWatch
  • IAM

Only in Zimpler

  • Bank payments
  • BankID identity
  • Payouts
  • Recurring payments
  • Risk screening
  • Brazil coverage

What people use each for

The jobs each tool is most often brought in to do.

AWS API Gateway

  • Fronting Lambda functions with an HTTP endpointnot Zimpler
  • REST and HTTP API management with throttling and keysnot Zimpler
  • WebSocket APIs for real-time clientsnot Zimpler
  • Private APIs reachable only inside a VPCnot Zimpler
  • Publishing a developer portal for API consumersnot Zimpler

Zimpler

  • A Swedish gambling operator needing deposit and verified identity in a single customer flownot AWS API Gateway
  • A Nordic merchant wanting instant bank payouts rather than card refundsnot AWS API Gateway
  • A trading platform where confirming account ownership before funding is a regulatory requirementnot AWS API Gateway
  • A European operator expanding into Brazil and wanting one provider across both marketsnot AWS API Gateway

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AWS API Gateway

  • REST APIs cost $3.50 per million calls against $1.00 for HTTP APIs, so the older and more featureful type is three and a half times dearer
  • Data transfer out is charged at $0.09 per GB on top of request pricing
  • WebSocket APIs bill connection minutes as well as messages, at $0.25 per million minutes
  • Private APIs avoid data transfer charges but incur AWS PrivateLink costs instead
  • The developer portal is $125 a month, with additional portal products at $12.50 each
  • The free tier lasts 12 months rather than being ongoing

Zimpler

  • Pricing is not published and is set by industry and risk profile, so smaller merchants cannot benchmark a quote and often discover they are paying well above a general-purpose provider.
  • As a payment facilitator carrying merchant risk, it declines or offboards merchants on risk grounds, which makes it a dependency you cannot assume will persist.
  • Its strength is concentrated in the Nordics, and coverage in southern and eastern Europe is thinner than pan-European account-to-account specialists.
  • Revenue concentration in iGaming ties the provider to a sector under constant regulatory change, so licence changes in one market affect the supplier as well as the merchant.
  • Bank transfers have no chargeback protection, so disputes are handled commercially and consumers used to card protections may resist the payment method.

Pricing, plan by plan

AWS API Gateway

Free
  • Free Tier (12 months)Free
    • 1M REST API calls per month
    • 1M HTTP API calls per month
    • 1M WebSocket messages plus 750K connection minutes per month
  • HTTP APIs$1/per million requests (first 300M)
    • First 300M: $1.00 per million
    • Next 132M: $0.90 per million
    • Data transfer varies by volume
  • REST APIs$3.5/per million API calls
    • Edge Optimized and Regional: $3.50 per million (first tier)
    • Higher volumes: $2.80 then $2.38 per million
    • Data transfer: $0.09 per GB
  • WebSocket APIs$1/per million messages
    • Messages: $1.00 per million
    • Connection minutes: $0.25 per million minutes

Zimpler

On request
  • Zimpler payments$undefined/year
    • Per-transaction pricing quoted by industry, risk and volume
    • Separate pricing for payouts and identity verification
    • Merchant underwriting required, with sector restrictions

Which should you pick?

Choose AWS API Gateway if

  • You need rest apis.
  • You want to start without paying.
  • You work on AWS Cloud.
  • You also want websocket apis.

Choose Zimpler if

  • You need bank payments.
  • You work on Web, REST API.
  • You also want bankid identity.

Questions people ask

Is AWS API Gateway or Zimpler better?
Neither clearly leads. AWS API Gateway starts at Free and Zimpler at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AWS API Gateway or Zimpler?
AWS API Gateway has a free tier; the other does not. Paid plans start at Free for AWS API Gateway and On request for Zimpler.
Does AWS API Gateway or Zimpler run on more platforms?
AWS API Gateway runs on AWS Cloud. Zimpler runs on Web, REST API.
Can I use AWS API Gateway for free?
Yes. AWS API Gateway has a free tier, so you can try it without paying. Zimpler starts at On request.
What is AWS API Gateway best used for?
AWS API Gateway is most often used for fronting lambda functions with an http endpoint, rest and http api management with throttling and keys, websocket apis for real-time clients, private apis reachable only inside a vpc. Of those, fronting lambda functions with an http endpoint and rest and http api management with throttling and keys are not what Zimpler is typically brought in for.
What can AWS API Gateway do that Zimpler cannot?
AWS API Gateway covers REST APIs, WebSocket APIs, HTTP APIs, Lambda. Zimpler covers Bank payments, BankID identity, Payouts, Recurring payments.

Answered from the vendors’ own pages

AWS API Gateway: How much does AWS API Gateway cost?

AWS API Gateway pricing varies by API type. HTTP APIs cost $1.00 per million requests for the first 300M monthly, then $0.90 per million. REST APIs cost $3.50 per million, and WebSocket APIs cost $1.00 per million messages plus $0.25 per million connection minutes. Data transfer charges ($0.09 per GB) apply separately.

Source
Zimpler: Which markets does Zimpler cover?

Sweden and the Nordics primarily, plus the wider EU and Brazil. It is strongest where national electronic identity schemes exist.

AWS API Gateway: Is AWS API Gateway free?

New AWS customers receive 12 months of free tier access including 1 million REST API calls, 1 million HTTP API calls, and 1 million WebSocket messages plus 750,000 connection minutes per month. Starting July 15, 2025, new customers receive up to $200 in AWS Free Tier credits.

Source
Zimpler: Does it handle identity verification?

Yes. In the Nordics it captures BankID identity alongside the payment, which removes a separate verification step.

AWS API Gateway: What is the price difference between HTTP and REST APIs?

HTTP APIs are significantly cheaper at $1.00 per million requests compared to REST APIs at $3.50 per million (first tier). REST API pricing decreases to $2.80 and $2.38 per million for higher volumes, while HTTP API pricing drops to $0.90 per million after 300M monthly requests.

Source
Zimpler: Is pricing published?

No. It is quoted per merchant based on sector, risk and volume, and merchants must pass underwriting first.

AWS API Gateway: How much does an API Gateway Portal cost?

API Gateway Portals require a base fee of $125 per month (includes 10 PortalProducts with 40 endpoints each) plus $12.50 per month for each additional PortalProduct beyond the included 10.

Source
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