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APIs · head to head

AWS API Gateway vs Marqeta

AWS API Gateway logo

AWS API Gateway

APIs

Fully managed API gateway service for creating and managing APIs at scale

From
Free
Rated
-
Full reviewWebsite
Marqeta logo

Marqeta

APIs

Card issuing and transaction processing APIs with just-in-time funding

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only AWS API Gateway has a free tier, so it costs nothing to try first.
  • Each has a real cost: AWS API Gateway rEST APIs cost $3.50 per million calls against $1.00 for HTTP APIs, so the older and more featureful type is three and a half times dearer; Marqeta you still need a sponsor bank and a BIN, so the timeline and compliance burden of launching are set by a bank you must separately court and satisfy.
  • They diverge on capability: AWS API Gateway covers REST APIs, Marqeta covers Just-in-time funding.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which AWS API Gateway and Marqeta actually diverge.

Attributes where AWS API Gateway and Marqeta differ
AttributeAWS API GatewayMarqeta
Starting priceFreeOn request
Pricing modelusage-basedquote
Free tierYesNo
PlatformsAWS CloudWeb, REST API
Founded2006Unknown

Identical on both: user rating (Not yet rated), category (APIs).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AWS API Gateway

  • REST APIs
  • WebSocket APIs
  • HTTP APIs
  • Lambda
  • EC2
  • DynamoDB
  • CloudWatch
  • IAM

Only in Marqeta

  • Just-in-time funding
  • Virtual and physical issuing
  • Spend controls
  • Programme management tools
  • Multi-region issuing
  • Webhooks and ledger data

What people use each for

The jobs each tool is most often brought in to do.

AWS API Gateway

  • Fronting Lambda functions with an HTTP endpointnot Marqeta
  • REST and HTTP API management with throttling and keysnot Marqeta
  • WebSocket APIs for real-time clientsnot Marqeta
  • Private APIs reachable only inside a VPCnot Marqeta
  • Publishing a developer portal for API consumersnot Marqeta

Marqeta

  • A delivery marketplace funding courier cards only at the moment a courier pays for the ordernot AWS API Gateway
  • An expense platform issuing a virtual card per subscription with merchant locksnot AWS API Gateway
  • A lender issuing a card that draws on an approved credit line rather than a stored balancenot AWS API Gateway
  • A fintech wanting the same issuing stack across US and European programmesnot AWS API Gateway

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AWS API Gateway

  • REST APIs cost $3.50 per million calls against $1.00 for HTTP APIs, so the older and more featureful type is three and a half times dearer
  • Data transfer out is charged at $0.09 per GB on top of request pricing
  • WebSocket APIs bill connection minutes as well as messages, at $0.25 per million minutes
  • Private APIs avoid data transfer charges but incur AWS PrivateLink costs instead
  • The developer portal is $125 a month, with additional portal products at $12.50 each
  • The free tier lasts 12 months rather than being ongoing

Marqeta

  • You still need a sponsor bank and a BIN, so the timeline and compliance burden of launching are set by a bank you must separately court and satisfy.
  • Pricing carries minimum monthly platform commitments, so a programme with modest card volume pays for capacity it never uses.
  • Programme revenue depends heavily on interchange, which means regulated debit interchange caps and European interchange caps materially change the business case by market.
  • Disputes, chargebacks and fraud losses sit with the programme, and teams that assumed the processor absorbed them discover a real operations headcount requirement.
  • Just-in-time funding makes your own authorisation endpoint a hard availability dependency; if it is slow or down, cards decline at the point of sale.

Pricing, plan by plan

AWS API Gateway

Free
  • Free Tier (12 months)Free
    • 1M REST API calls per month
    • 1M HTTP API calls per month
    • 1M WebSocket messages plus 750K connection minutes per month
  • HTTP APIs$1/per million requests (first 300M)
    • First 300M: $1.00 per million
    • Next 132M: $0.90 per million
    • Data transfer varies by volume
  • REST APIs$3.5/per million API calls
    • Edge Optimized and Regional: $3.50 per million (first tier)
    • Higher volumes: $2.80 then $2.38 per million
    • Data transfer: $0.09 per GB
  • WebSocket APIs$1/per million messages
    • Messages: $1.00 per million
    • Connection minutes: $0.25 per million minutes

Marqeta

On request
  • Marqeta card issuing$undefined/year
    • Minimum monthly platform fee plus per-transaction and per-active-card charges
    • Interchange share negotiated between programme, processor and sponsor bank
    • Sponsor bank required, with its own fees and approval process

Which should you pick?

Choose AWS API Gateway if

  • You need rest apis.
  • You want to start without paying.
  • You work on AWS Cloud.
  • You also want websocket apis.
AWS API Gateway review

Choose Marqeta if

  • You need just-in-time funding.
  • You work on Web, REST API.
  • You also want virtual and physical issuing.
Marqeta review

Questions people ask

Is AWS API Gateway or Marqeta better?
Neither clearly leads. AWS API Gateway starts at Free and Marqeta at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AWS API Gateway or Marqeta?
AWS API Gateway has a free tier; the other does not. Paid plans start at Free for AWS API Gateway and On request for Marqeta.
Does AWS API Gateway or Marqeta run on more platforms?
AWS API Gateway runs on AWS Cloud. Marqeta runs on Web, REST API.
Can I use AWS API Gateway for free?
Yes. AWS API Gateway has a free tier, so you can try it without paying. Marqeta starts at On request.
What is AWS API Gateway best used for?
AWS API Gateway is most often used for fronting lambda functions with an http endpoint, rest and http api management with throttling and keys, websocket apis for real-time clients, private apis reachable only inside a vpc. Of those, fronting lambda functions with an http endpoint and rest and http api management with throttling and keys are not what Marqeta is typically brought in for.
What can AWS API Gateway do that Marqeta cannot?
AWS API Gateway covers REST APIs, WebSocket APIs, HTTP APIs, Lambda. Marqeta covers Just-in-time funding, Virtual and physical issuing, Spend controls, Programme management tools.

Answered from the vendors’ own pages

AWS API Gateway: How much does AWS API Gateway cost?

AWS API Gateway pricing varies by API type. HTTP APIs cost $1.00 per million requests for the first 300M monthly, then $0.90 per million. REST APIs cost $3.50 per million, and WebSocket APIs cost $1.00 per million messages plus $0.25 per million connection minutes. Data transfer charges ($0.09 per GB) apply separately.

Source
Marqeta: Do I need a sponsor bank?

Yes. Marqeta is an issuer processor, not a bank. Card programmes run on a sponsor bank BIN, and that bank approves and supervises your programme.

AWS API Gateway: Is AWS API Gateway free?

New AWS customers receive 12 months of free tier access including 1 million REST API calls, 1 million HTTP API calls, and 1 million WebSocket messages plus 750,000 connection minutes per month. Starting July 15, 2025, new customers receive up to $200 in AWS Free Tier credits.

Source
Marqeta: How does the pricing really work?

A minimum monthly platform fee plus per-transaction and per-active-card charges, offset by a negotiated share of interchange. The interchange split is the substance of the deal.

AWS API Gateway: What is the price difference between HTTP and REST APIs?

HTTP APIs are significantly cheaper at $1.00 per million requests compared to REST APIs at $3.50 per million (first tier). REST API pricing decreases to $2.80 and $2.38 per million for higher volumes, while HTTP API pricing drops to $0.90 per million after 300M monthly requests.

Source
Marqeta: What is just-in-time funding?

Marqeta calls your endpoint at authorisation so you decide and fund each transaction, rather than pre-loading balances onto cards.

AWS API Gateway: How much does an API Gateway Portal cost?

API Gateway Portals require a base fee of $125 per month (includes 10 PortalProducts with 40 endpoints each) plus $12.50 per month for each additional PortalProduct beyond the included 10.

Source
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