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APIs · head to head

AWS API Gateway vs Unit

AWS API Gateway logo

AWS API Gateway

APIs

Fully managed API gateway service for creating and managing APIs at scale

From
Free
Rated
-
Full reviewWebsite
Unit logo

Unit

APIs

Banking as a service platform for embedding deposit accounts, cards and payments, with a sponsor bank behind it

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only AWS API Gateway has a free tier, so it costs nothing to try first.
  • Each has a real cost: AWS API Gateway rEST APIs cost $3.50 per million calls against $1.00 for HTTP APIs, so the older and more featureful type is three and a half times dearer; Unit your product depends on a sponsor bank you do not contract with directly, and 2024 showed what that means: Thread Bank received an FDIC enforcement action naming its banking as a service programmes and Blue Ridge Bank went under an OCC consent order and offboarded fintech partners.
  • They diverge on capability: AWS API Gateway covers REST APIs, Unit covers Deposit accounts.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which AWS API Gateway and Unit actually diverge.

Attributes where AWS API Gateway and Unit differ
AttributeAWS API GatewayUnit
Starting priceFreeOn request
Pricing modelusage-basedquote
Free tierYesNo
PlatformsAWS CloudWeb, iOS, Android
Founded2006Unknown

Identical on both: user rating (Not yet rated), category (APIs).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AWS API Gateway

  • REST APIs
  • WebSocket APIs
  • HTTP APIs
  • Lambda
  • EC2
  • DynamoDB
  • CloudWatch
  • IAM

Only in Unit

  • Deposit accounts
  • Card issuing
  • Payments
  • White label components
  • Compliance operations
  • Lending
  • Programme reporting
  • Sandbox

What people use each for

The jobs each tool is most often brought in to do.

AWS API Gateway

  • Fronting Lambda functions with an HTTP endpointnot Unit
  • REST and HTTP API management with throttling and keysnot Unit
  • WebSocket APIs for real-time clientsnot Unit
  • Private APIs reachable only inside a VPCnot Unit
  • Publishing a developer portal for API consumersnot Unit

Unit

  • A vertical SaaS platform for contractors that wants to hold customer funds and issue expense cards without pursuing a charternot AWS API Gateway
  • A payroll or benefits platform embedding accounts so employees can be paid ahead of schedulenot AWS API Gateway
  • A marketplace that wants seller balances to sit in real accounts under its own brand rather than as ledger entries at a processornot AWS API Gateway
  • A company that needs interchange revenue from a card programme to make the unit economics of its core product worknot AWS API Gateway

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AWS API Gateway

  • REST APIs cost $3.50 per million calls against $1.00 for HTTP APIs, so the older and more featureful type is three and a half times dearer
  • Data transfer out is charged at $0.09 per GB on top of request pricing
  • WebSocket APIs bill connection minutes as well as messages, at $0.25 per million minutes
  • Private APIs avoid data transfer charges but incur AWS PrivateLink costs instead
  • The developer portal is $125 a month, with additional portal products at $12.50 each
  • The free tier lasts 12 months rather than being ongoing

Unit

  • Your product depends on a sponsor bank you do not contract with directly, and 2024 showed what that means: Thread Bank received an FDIC enforcement action naming its banking as a service programmes and Blue Ridge Bank went under an OCC consent order and offboarded fintech partners.
  • Programme approval by the bank is a separate gate from signing with Unit, and it can add months and impose product restrictions that were not visible during the commercial conversation.
  • Compliance obligations are shared but the operational load lands on you, and platforms consistently underestimate the staffing needed for disputes, escalations and the bank ongoing oversight requests.
  • Pricing is unpublished and blends platform fees, per-account and per-transaction charges and interchange sharing, which makes it hard to model unit economics before you have volume and easy to be surprised by the minimum.
  • Migrating a live deposit programme to a different provider or bank is extremely disruptive because it involves moving customer accounts and card credentials, so switching costs are far higher than for ordinary software.

Pricing, plan by plan

AWS API Gateway

Free
  • Free Tier (12 months)Free
    • 1M REST API calls per month
    • 1M HTTP API calls per month
    • 1M WebSocket messages plus 750K connection minutes per month
  • HTTP APIs$1/per million requests (first 300M)
    • First 300M: $1.00 per million
    • Next 132M: $0.90 per million
    • Data transfer varies by volume
  • REST APIs$3.5/per million API calls
    • Edge Optimized and Regional: $3.50 per million (first tier)
    • Higher volumes: $2.80 then $2.38 per million
    • Data transfer: $0.09 per GB
  • WebSocket APIs$1/per million messages
    • Messages: $1.00 per million
    • Connection minutes: $0.25 per million minutes

Unit

On request
  • Unit Banking as a Service$undefined/year
    • Platform fee plus per-account and per-transaction charges, quoted
    • Interchange sharing arrangements negotiated per programme
    • Minimum commitment typical

Which should you pick?

Choose AWS API Gateway if

  • You need rest apis.
  • You want to start without paying.
  • You work on AWS Cloud.
  • You also want websocket apis.
AWS API Gateway review

Choose Unit if

  • You need deposit accounts.
  • You work on Web, iOS, Android.
  • You also want card issuing.
Unit review

Questions people ask

Is AWS API Gateway or Unit better?
Neither clearly leads. AWS API Gateway starts at Free and Unit at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AWS API Gateway or Unit?
AWS API Gateway has a free tier; the other does not. Paid plans start at Free for AWS API Gateway and On request for Unit.
Does AWS API Gateway or Unit run on more platforms?
AWS API Gateway runs on AWS Cloud. Unit runs on Web, iOS, Android.
Can I use AWS API Gateway for free?
Yes. AWS API Gateway has a free tier, so you can try it without paying. Unit starts at On request.
What is AWS API Gateway best used for?
AWS API Gateway is most often used for fronting lambda functions with an http endpoint, rest and http api management with throttling and keys, websocket apis for real-time clients, private apis reachable only inside a vpc. Of those, fronting lambda functions with an http endpoint and rest and http api management with throttling and keys are not what Unit is typically brought in for.
What can AWS API Gateway do that Unit cannot?
AWS API Gateway covers REST APIs, WebSocket APIs, HTTP APIs, Lambda. Unit covers Deposit accounts, Card issuing, Payments, White label components.

Answered from the vendors’ own pages

AWS API Gateway: How much does AWS API Gateway cost?

AWS API Gateway pricing varies by API type. HTTP APIs cost $1.00 per million requests for the first 300M monthly, then $0.90 per million. REST APIs cost $3.50 per million, and WebSocket APIs cost $1.00 per million messages plus $0.25 per million connection minutes. Data transfer charges ($0.09 per GB) apply separately.

Source
Unit: Who actually holds the money?

A chartered partner bank, not Unit. Deposits sit at the sponsor bank and FDIC insurance flows from that bank, so its condition is your condition.

AWS API Gateway: Is AWS API Gateway free?

New AWS customers receive 12 months of free tier access including 1 million REST API calls, 1 million HTTP API calls, and 1 million WebSocket messages plus 750,000 connection minutes per month. Starting July 15, 2025, new customers receive up to $200 in AWS Free Tier credits.

Source
Unit: What happened with Unit sponsor banks in 2024?

Thread Bank received an FDIC enforcement action that explicitly named its banking as a service and lending as a service programmes, and Blue Ridge Bank was under an OCC consent order from January 2024 and offboarded fintech partners. Blue Ridge exited the order in late 2025.

AWS API Gateway: What is the price difference between HTTP and REST APIs?

HTTP APIs are significantly cheaper at $1.00 per million requests compared to REST APIs at $3.50 per million (first tier). REST API pricing decreases to $2.80 and $2.38 per million for higher volumes, while HTTP API pricing drops to $0.90 per million after 300M monthly requests.

Source
Unit: What does Unit cost?

Not published. Expect a platform fee, per-account and per-transaction charges, an interchange share and a minimum commitment.

AWS API Gateway: How much does an API Gateway Portal cost?

API Gateway Portals require a base fee of $125 per month (includes 10 PortalProducts with 40 endpoints each) plus $12.50 per month for each additional PortalProduct beyond the included 10.

Source
Unit: Do we need our own compliance team?

Yes. Unit supplies tooling and the bank sets the rules, but disputes, escalations and evidence for bank oversight require named people on your side.

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