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Software · head to head

Awin vs Groove

Awin logo

Awin

Software

Global affiliate network with 1M+ publishers

From
Free
Rated
-
Full reviewWebsite
Groove logo

Groove

Software

Simple, powerful support for growing businesses

From
$12/month
Rated
-
Full reviewWebsite

The short version

  • Only Awin has a free tier, so it costs nothing to try first.
  • Each has a real cost: Awin pricing not published, available by quote only; Groove billed per ticket at $1 rather than per agent, so support cost scales with how many customers get in touch
  • They diverge on capability: Awin covers Global publisher network, Groove covers Shared inbox.

Where they differ

Only the attributes on which Awin and Groove actually diverge.

Attributes where Awin and Groove differ
AttributeAwinGroove
Starting priceFree$12/month
Pricing modelquotesubscription
Free tierYesNo
PlatformsWeb, MobileWeb, Ios, Android
Founded20002011

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Awin

  • Global publisher network
  • Cross-device tracking
  • Payment processing
  • Compliance tools
  • Publisher recruitment
  • Shopify
  • Magento
  • WooCommerce

Only in Groove

  • Shared inbox
  • Knowledge base
  • Live chat
  • Automation rules
  • Reporting
  • Collision detection
  • Slack
  • Salesforce

Both cover

  • Web support

What people use each for

The jobs each tool is most often brought in to do.

Awin

  • Affiliate network for content creators and publishersnot Groove

Groove

  • Shared inbox and help desk ticketing for small support teamsnot Awin
  • Handling email, chat and messaging support in one queuenot Awin

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Awin

  • Pricing not published, available by quote only
  • Commission structure and payment thresholds not disclosed

Groove

  • Billed per ticket at $1 rather than per agent, so support cost scales with how many customers get in touch
  • A minimum of 250 tickets a month applies, which is a $3,000 annual commitment before any usage
  • A quiet month still pays the 250 ticket floor
  • No mailbox limit is published

Pricing, plan by plan

Awin

Free

No published plan breakdown. See the Awin review.

Groove

$12/month
  • Standard$12/month
    • 1 mailbox
    • Knowledge base
    • Live chat
  • Plus$20/month
    • 5 mailboxes
    • Full reporting
    • Rules
  • Pro$35/month
    • 25 mailboxes
    • Salesforce
    • Enterprise SSO

Which should you pick?

Choose Awin if

  • You need global publisher network.
  • You want to start without paying.
  • You work on Web, Mobile.
  • You also want cross-device tracking.
Awin review

Choose Groove if

  • You need shared inbox.
  • You work on Web, Ios, Android.
  • You also want knowledge base.
Groove review

Questions people ask

Is Awin or Groove better?
Neither clearly leads. Awin starts at Free and Groove at $12/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Awin or Groove?
Awin has a free tier; the other does not. Paid plans start at Free for Awin and $12/month for Groove.
Does Awin or Groove run on more platforms?
Awin runs on Web, Mobile. Groove runs on Web, Ios, Android.
Can I use Awin for free?
Yes. Awin has a free tier, so you can try it without paying. Groove starts at $12/month.
What is Awin best used for?
Awin is most often used for affiliate network for content creators and publishers. Of those, affiliate network for content creators and publishers is not what Groove is typically brought in for.
What can Awin do that Groove cannot?
Awin covers Global publisher network, Cross-device tracking, Payment processing, Compliance tools. Groove covers Shared inbox, Knowledge base, Live chat, Automation rules. Both handle Web support.
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Related pages

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