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Developer Tools · head to head

Avo vs Ping Identity

Avo logo

Avo

Developer Tools

Analytics governance: define a tracking plan, generate typed code from it, and catch drift before release

From
Free
Free plan
Yes
Full reviewWebsite
Ping Identity logo

Ping Identity

Cybersecurity

Enterprise identity for workforce and customers, with a 5,000 user floor

From
$3/month
Free plan
No
Full reviewWebsite

The short version

  • Only Avo has a free tier, so it costs nothing to try first.
  • Each has a real cost: Avo editor seats are the metered unit and only five are included on the Team plan, so a company where many squads define their own events pays 50 dollars per additional editor and the real cost quickly exceeds the headline 250.; Ping Identity workforce pricing carries a 5,000 user annual minimum, so an organisation with 800 staff pays for 5,000 and the effective per user cost is over six times the list rate.
  • They diverge on capability: Avo covers Tracking plan, Ping Identity covers Single sign-on.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Avo and Ping Identity actually diverge.

Attributes where Avo and Ping Identity differ
AttributeAvoPing Identity
Starting priceFree$3/month
Pricing modelPer editor seat per monthPer user per month
Free tierYesNo
PlatformsWeb, iOS, Android, Web SDK, APIWeb, Linux, Windows
CategoryDeveloper ToolsCybersecurity

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Avo

  • Tracking plan
  • Code generation
  • Inspector
  • Branching and approvals
  • Schema sync
  • Stakeholder access
  • Audit trail
  • Data design standards

Only in Ping Identity

  • Single sign-on
  • Adaptive MFA
  • Identity orchestration
  • API access management
  • Directory services
  • Flexible deployment
  • ForgeRock capabilities

What people use each for

The jobs each tool is most often brought in to do.

Avo

  • A product team whose iOS and Android event names have drifted apart, making cross-platform funnels meaninglessnot Ping Identity
  • An analytics lead who wants tracking changes to go through review rather than appearing in production unannouncednot Ping Identity
  • A company migrating between analytics tools that needs a canonical event schema independent of any vendornot Ping Identity
  • An engineering organisation that wants event tracking mistakes caught by the compiler rather than by an analyst three months laternot Ping Identity

Ping Identity

  • A bank that must keep identity data on premises in one country while running SaaS identity elsewherenot Avo
  • An airline or telco with tens of millions of customer identities needing a directory that holds that scalenot Avo
  • An enterprise assembling authentication journeys that call several external verification and risk vendorsnot Avo
  • An existing ForgeRock customer deciding what its upgrade path looks like under Ping ownershipnot Avo

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Avo

  • Editor seats are the metered unit and only five are included on the Team plan, so a company where many squads define their own events pays 50 dollars per additional editor and the real cost quickly exceeds the headline 250.
  • Avo governs event definitions but does not fix historic data, so an organisation with years of inconsistent tracking still faces the backfill problem it cannot solve.
  • Code generation requires engineering teams to adopt generated modules in their build, and in practice some platform teams resist, leaving parts of the estate ungoverned and the plan only partly enforced.
  • Inspector event volume is capped by tier, at 100,000 on free and one million on enterprise, so a high-traffic consumer product samples rather than observes everything and drift can hide in the unobserved portion.
  • It is an additional tool in an analytics stack that already costs money, and justifying it requires the organisation to accept that its existing data is unreliable, which is a political argument as much as a budgetary one.

Ping Identity

  • Workforce pricing carries a 5,000 user annual minimum, so an organisation with 800 staff pays for 5,000 and the effective per user cost is over six times the list rate.
  • Adaptive multi-factor authentication is in the Plus tier only, doubling the per user price for a capability many buyers assume is standard in a modern identity platform.
  • ForgeRock no longer exists as an independent product, so customers who chose it specifically to avoid Ping now face a roadmap set by the vendor they did not pick.
  • Thoma Bravo ownership across both merged companies means the commercial priority is margin, and buyers report firmer renewal negotiations than they saw before 2022.
  • The portfolio has overlapping components from three product lineages, so scoping a deployment requires vendor architects and the licensing conversation is more complicated than the price list implies.

Pricing, plan by plan

Avo

Free
  • FreeFree
    • 2 editor seats
    • Unlimited comment seats
    • 100,000 events observed in Inspector
  • Team$250/month
    • 5 editor seats included
    • Additional editors at $50 per month annually
    • Approval workflows and branch audits
  • Enterprise$undefined/year
    • Custom seats and event volume
    • 1,000,000 events observed in Inspector
    • Enforceable approval and design standards

Ping Identity

$3/month
  • PingOne for Workforce Essential$3/month
    • Minimum 5,000 users billed annually
    • Single sign-on and directory services
    • OAuth 2.0, OpenID Connect, SAML and SCIM
  • PingOne for Workforce Plus$6/month
    • Minimum 5,000 users billed annually
    • Everything in Essential
    • Adaptive multi-factor authentication
  • PingOne for Customers Essential$35000/year
    • Flat annual fee
    • No-code identity orchestration
    • Unified customer profiles
  • PingOne for Customers Plus$50000/year
    • Flat annual fee
    • Everything in Essential
    • Adaptive MFA and device management

Which should you pick?

Choose Avo if

  • You need tracking plan.
  • You want to start without paying.
  • You work on Web, iOS, Android, Web SDK, API.
  • You also want code generation.
Avo review

Choose Ping Identity if

  • You need single sign-on.
  • You work on Web, Linux, Windows.
  • You also want adaptive mfa.
Ping Identity review

Questions people ask

Is Avo or Ping Identity better?
Neither clearly leads. Avo starts at Free and Ping Identity at $3/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Avo or Ping Identity?
Avo has a free tier; the other does not. Paid plans start at Free for Avo and $3/month for Ping Identity.
Does Avo or Ping Identity run on more platforms?
Avo runs on Web, iOS, Android, Web SDK, API. Ping Identity runs on Web, Linux, Windows.
Can I use Avo for free?
Yes. Avo has a free tier, so you can try it without paying. Ping Identity starts at $3/month.
What is Avo best used for?
Avo is most often used for a product team whose ios and android event names have drifted apart, making cross-platform funnels meaningless, an analytics lead who wants tracking changes to go through review rather than appearing in production unannounced, a company migrating between analytics tools that needs a canonical event schema independent of any vendor, an engineering organisation that wants event tracking mistakes caught by the compiler rather than by an analyst three months later. Of those, a product team whose ios and android event names have drifted apart, making cross-platform funnels meaningless and an analytics lead who wants tracking changes to go through review rather than appearing in production unannounced are not what Ping Identity is typically brought in for.
What can Avo do that Ping Identity cannot?
Avo covers Tracking plan, Code generation, Inspector, Branching and approvals. Ping Identity covers Single sign-on, Adaptive MFA, Identity orchestration, API access management.

Answered from the vendors’ own pages

Avo: Is the free tier usable in production?

Yes. It includes two editors, code generation and 100,000 events observed in Inspector, which is enough for a small team.

Ping Identity: Can I still buy ForgeRock?

Not as a separate product. Ping acquired ForgeRock in 2023 and the capabilities are sold within the Ping portfolio. Existing customers should ask about the specific migration path for their components.

Avo: What exactly does code generation give me?

Type-safe tracking functions per platform, so a wrong event name or property type fails at compile time rather than in production data.

Ping Identity: What is the real minimum spend?

PingOne for Workforce Essential is 3 USD per user per month with a 5,000 user annual minimum, so roughly 180,000 USD a year before anything else.

Avo: Does Avo replace Amplitude or Mixpanel?

No. It governs the events those tools receive; you still need an analytics product.

Ping Identity: Is MFA included?

Basic authentication policies are in Essential. Adaptive MFA and passwordless require the Plus tier at 6 USD per user per month.

Avo: How much is the Team plan?

250 US dollars a month billed annually for five editors, or 300 billed monthly, with extra editors at 50 dollars.

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