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Research · head to head

Aurelius vs Productboard

Aurelius logo

Aurelius

Research

UX research repository for tagging notes, building insights and finding them again years later

From
$49/month
Rated
-
Full reviewWebsite
Productboard logo

Productboard

Technology

Product management system that helps you understand what customers need

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only Productboard has a free tier, so it costs nothing to try first.
  • Each has a real cost: Aurelius aurelius does not recruit participants or run unmoderated studies, so it is always a second tool alongside a testing or recruitment platform and never the whole research budget.; Productboard per-maker pricing escalates quickly for larger product organizations
  • They diverge on capability: Aurelius covers Research repository, Productboard covers Customer insights portal.
  • Prices and features above were last checked on 31 August 2026.

Where they differ

Only the attributes on which Aurelius and Productboard actually diverge.

Attributes where Aurelius and Productboard differ
AttributeAureliusProductboard
Starting price$49/monthFree
Pricing modelFlat monthly fee, unlimited usersUnknown
Free tierNoYes
PlatformsWebWeb, Mobile, API
CategoryResearchTechnology
FoundedUnknown2014

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Aurelius

  • Research repository
  • Analysis board
  • Tagging
  • Insights and recommendations
  • Transcription
  • AI assist
  • Automatic report builder
  • Universal search

Only in Productboard

  • Customer insights portal
  • Feature prioritization
  • Dynamic roadmaps
  • User feedback management
  • Product hierarchy
  • Custom scoring
  • Release planning
  • Stakeholder alignment

What people use each for

The jobs each tool is most often brought in to do.

Aurelius

  • A research team of three whose findings currently live in individual Miro boards and Google Docs that nobody outside the team can find six months laternot Productboard
  • A product organisation that wants every designer and product manager to search past research without paying forty repository seatsnot Productboard
  • A consultancy running discovery for multiple clients that needs tagged evidence kept separate per client but searchable internallynot Productboard
  • A team preparing a repeat study who need to know what was already learned about the same problem two years ago before they recruit anyonenot Productboard

Productboard

  • Product roadmappingnot Aurelius
  • Feature prioritizationnot Aurelius
  • Customer feedback managementnot Aurelius
  • Stakeholder alignmentnot Aurelius
  • Product strategynot Aurelius

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Aurelius

  • Aurelius does not recruit participants or run unmoderated studies, so it is always a second tool alongside a testing or recruitment platform and never the whole research budget.
  • Integrations are thin, with Zapier, Jira and Slack rather than direct connections to the call recording and testing tools most teams already run, so getting material in often means manual upload.
  • The tag vocabulary is only as good as the discipline applied to it, and repositories where several researchers invent overlapping tags become unsearchable within a year with no built-in governance to prevent it.
  • Unlimited users is genuinely unlimited but permissions are basic below Enterprise, so a team that needs client-safe or stakeholder-only views has to buy the quoted tier for something that reads as a table-stakes control.
  • It is a small independent vendor competing with much better funded repositories, which is a real procurement risk for an organisation storing years of research in it, and enterprise assurance material such as penetration test reports sits behind the top tier.

Productboard

  • Per-maker pricing escalates quickly for larger product organizations
  • Connection to Jira often functions as one-way integration with limitations
  • Manual feedback collection processes are time-consuming and error-prone
  • Lacks strategic product management functions beyond feedback centralization

Pricing, plan by plan

Aurelius

$49/month
  • Professional$49/month
    • Unlimited users
    • Unlimited projects and storage
    • Notes, tags and documents
  • Premium$199/month
    • Everything in Professional
    • Recommendations
    • Universal search across projects
  • Enterprise$undefined/year
    • Everything in Premium
    • SSO with SAML 2.0
    • IP allowlisting

Productboard

Free
  • StarterFree
    • 50 feedback notes
    • 1 Teamspace
    • 1 Objective
  • Spark$15/month
    • Feedback portal
    • Prioritization boards
    • Roadmap views

Which should you pick?

Choose Aurelius if

  • You need research repository.
  • You also want analysis board.
Aurelius review

Choose Productboard if

  • You need customer insights portal.
  • You want to start without paying.
  • You work on Web, Mobile, API.
  • You also want feature prioritization.
Productboard review

Questions people ask

Is Aurelius or Productboard better?
Neither clearly leads. Aurelius starts at $49/month and Productboard at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Aurelius or Productboard?
Productboard has a free tier; the other does not. Paid plans start at $49/month for Aurelius and Free for Productboard.
Does Aurelius or Productboard run on more platforms?
Aurelius runs on Web. Productboard runs on Web, Mobile, API.
Can I use Productboard for free?
Yes. Productboard has a free tier, so you can try it without paying. Aurelius starts at $49/month.
What is Aurelius best used for?
Aurelius is most often used for a research team of three whose findings currently live in individual miro boards and google docs that nobody outside the team can find six months later, a product organisation that wants every designer and product manager to search past research without paying forty repository seats, a consultancy running discovery for multiple clients that needs tagged evidence kept separate per client but searchable internally, a team preparing a repeat study who need to know what was already learned about the same problem two years ago before they recruit anyone. Of those, a research team of three whose findings currently live in individual miro boards and google docs that nobody outside the team can find six months later and a product organisation that wants every designer and product manager to search past research without paying forty repository seats are not what Productboard is typically brought in for.
What can Aurelius do that Productboard cannot?
Aurelius covers Research repository, Analysis board, Tagging, Insights and recommendations. Productboard covers Customer insights portal, Feature prioritization, Dynamic roadmaps, User feedback management.

Answered from the vendors’ own pages

Aurelius: Does the price really include unlimited users?

Yes. Professional at 49 US dollars a month and Premium at 199, both billed yearly, both with unlimited users, projects and storage.

Productboard: What is included in the Spark plan?

Productboard Spark at USD 15/maker/month (annual) or USD 19/maker/month (monthly) includes the feedback portal, prioritization boards, roadmap views, and AI features. Spark includes 250 AI credits per maker per month.

Source
Aurelius: Can I run usability tests in it?

No. Aurelius stores and analyses research; it does not recruit participants or host sessions. Pair it with a testing tool.

Productboard: Is there a free plan available?

Yes. Productboard offers a free Starter plan with 50 feedback notes, 1 Teamspace, 1 Objective, and 1 Product Portal.

Source
Aurelius: What is the difference between Professional and Premium?

Premium adds universal cross-project search, collections, recommendations and Zapier. If your value comes from finding old research, Premium is the tier that delivers it.

Productboard: How many AI credits do new users get?

New signups receive 150 free AI credits to trial AI features, plus the included 250 credits per maker per month on paid plans.

Source
Aurelius: Is there single sign-on?

Only on Enterprise, along with IP allowlisting, Jira and advanced permissions. Everything below is quoted separately.

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