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Technology · head to head

Attio vs Vitally

Attio logo

Attio

Technology

The CRM built for the next generation of companies

From
Free
Rated
-
Vitally logo

Vitally

Customer Success

Customer Success for High-Growth B2B SaaS

From
$299/month
Rated
-

The short version

  • Only Attio has a free tier, so it costs nothing to try first.
  • Each has a real cost: Attio the free plan stops at 3 seats and 50,000 records; Vitally high minimum pricing around $299/month may be prohibitive for early-stage companies
  • They diverge on capability: Attio covers Custom data model, Vitally covers Product analytics.
  • Prices and features above were last checked on 30 August 2026.

Where they differ

Only the attributes on which Attio and Vitally actually diverge.

Attributes where Attio and Vitally differ
AttributeAttioVitally
Starting priceFree$299/month
Pricing modelfreemiumUnknown
Free tierYesNo
PlatformsWeb, Ios, Android, ApiWeb, API
CategoryTechnologyCustomer Success
Founded20212017

Identical on both: user rating (Not yet rated).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Attio

  • Custom data model
  • Flexible views
  • Email integration
  • Calendar sync
  • Automations
  • Mobile app
  • Real-time collaboration
  • Templates

Only in Vitally

  • Product analytics
  • Health scores
  • Task management
  • Automation
  • Customer hubs
  • Salesforce
  • HubSpot
  • Intercom

Both cover

  • Segment

What people use each for

The jobs each tool is most often brought in to do.

Attio

  • Sales pipelinenot Vitally
  • Customer managementnot Vitally
  • Deal trackingnot Vitally
  • Investor relationsnot Vitally
  • Partnership managementnot Vitally

Vitally

  • Customer Successnot Attio
  • Product Analyticsnot Attio
  • B2b Saasnot Attio

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Attio

  • The free plan stops at 3 seats and 50,000 records
  • Outbound email is capped at 200 messages a month on the free plan and 1,000 on Plus
  • Call Intelligence, sequences, advanced reporting and permission controls all require the Pro tier
  • Custom objects are capped at 3 on free, 5 on Plus and 12 on Pro, with unlimited objects reserved for Enterprise
  • File storage is capped at 50 GB on the free and Plus tiers

Vitally

  • High minimum pricing around $299/month may be prohibitive for early-stage companies
  • Custom pricing requires sales conversations, making budget transparency difficult
  • Prefers multi-year contracts, limiting flexibility for shorter commitment terms

Pricing, plan by plan

Attio

Free
  • FreeFree
    • Up to 3 seats
    • 50000 records
    • 3 objects
  • Plus$44/month
    • Up to 10 seats
    • 250000 records
    • 5 objects
  • Pro$99/month
    • Unlimited seats
    • 1000000 records
    • 12 objects
  • EnterpriseFree
    • Custom pricing
    • Unlimited objects
    • Custom record limits

Vitally

$299/month

No published plan breakdown. See the Vitally review.

Which should you pick?

Choose Attio if

  • You need custom data model.
  • You want to start without paying.
  • You work on Web, Ios, Android, Api.
  • You also want flexible views.

Choose Vitally if

  • You need product analytics.
  • You work on Web, API.
  • You also want health scores.

Questions people ask

Is Attio or Vitally better?
Neither clearly leads. Attio starts at Free and Vitally at $299/month, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Attio or Vitally?
Attio has a free tier; the other does not. Paid plans start at Free for Attio and $299/month for Vitally.
Does Attio or Vitally run on more platforms?
Attio runs on Web, Ios, Android, Api. Vitally runs on Web, API.
Can I use Attio for free?
Yes. Attio has a free tier, so you can try it without paying. Vitally starts at $299/month.
What is Attio best used for?
Attio is most often used for sales pipeline, customer management, deal tracking, investor relations. Of those, sales pipeline and customer management are not what Vitally is typically brought in for.
What can Attio do that Vitally cannot?
Attio covers Custom data model, Flexible views, Email integration, Calendar sync. Vitally covers Product analytics, Health scores, Task management, Automation. Both handle Segment.

Answered from the vendors’ own pages

Attio: How much does Attio cost per user?

Attio's Plus plan is $44/user/month (or $35/month annually with 20% discount). Pro is $99/user/month (or $79/month annually). The Free plan includes up to 3 seats at no cost.

Source
Vitally: How is Vitally priced?

Vitally starts at approximately $299/month and scales based on account volume, seats, and features. Pricing is custom-quoted, and Vitally prefers multi-year contracts offering 15-30% discounts compared to 12-month terms.

Source
Attio: What are Attio's seat and record limits for each plan?

Free plan includes up to 3 seats with 50,000 records. Plus supports up to 10 seats with 250,000 records. Pro offers unlimited seats with 1 million records. Enterprise has custom record limits.

Source
Vitally: What is Vitally's core approach to customer success?

Vitally combines customer data from CRMs, product analytics, billing, and support tools into a single source of truth. The platform centers on work management features like Hubs (team workspaces), Projects, Docs, and AI-powered Playbooks.

Source
Attio: Are there additional costs for Attio beyond the per-user subscription?

Yes, workspace credits are available as add-ons ($70-$475/month depending on volume). Annual billing provides a 20% discount on the base per-user cost.

Source
Vitally: Does Vitally have AI capabilities?

Yes, Vitally includes an AI Copilot that assists with task automation, playbook generation, and insights across customer success workflows.

Source
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