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Software · head to head

Aptean vs HubSpot

Aptean logo

Aptean

Software

ERP solutions for manufacturing and distribution

From
$1500/month
Rated
-
Full reviewWebsite
HubSpot logo

HubSpot

Software

Grow better with HubSpot

From
Free
Rated
-
Full reviewWebsite

The short version

  • Only HubSpot has a free tier, so it costs nothing to try first.
  • Each has a real cost: Aptean a portfolio of industry-specific products rather than one platform, spanning ERP, TMS, PLM, EAM, WMS, MES and more, so the evaluation is which Aptean product before any feature comparison; HubSpot free tier limited to 2 users and 1,000 contacts; severely restricts growing teams
  • They diverge on capability: Aptean covers Financial management, HubSpot covers CRM.

Where they differ

Only the attributes on which Aptean and HubSpot actually diverge.

Attributes where Aptean and HubSpot differ
AttributeApteanHubSpot
Starting price$1500/monthFree
Pricing modelsubscriptionfreemium
Free tierNoYes
PlatformsCloud, On-premise, WebWeb, Mobile, Cloud
Founded20172006

Identical on both: user rating (Not yet rated), category (Unknown).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Aptean

  • Financial management
  • Manufacturing
  • Supply chain
  • Inventory management
  • Quality management
  • REST APIs
  • EDI
  • IoT systems

Only in HubSpot

  • CRM
  • Email marketing
  • Marketing automation
  • Sales pipeline
  • Customer service
  • Content management
  • Analytics
  • Social media

What people use each for

The jobs each tool is most often brought in to do.

Aptean

  • Industry-specific ERP for manufacturing and distributionnot HubSpot
  • Transportation and warehouse managementnot HubSpot
  • Product lifecycle management for food and apparelnot HubSpot
  • Enterprise asset management and maintenancenot HubSpot
  • EDI and payment processing alongside the core systemsnot HubSpot

HubSpot

  • Small businesses and startups using CRM, email marketing, sales pipeline, and customer service in single platformnot Aptean
  • Organisations requiring integration with 2,000+ third-party applicationsnot Aptean
  • Teams leveraging AI agents for prospecting, service automation, and data analysisnot Aptean

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Aptean

  • A portfolio of industry-specific products rather than one platform, spanning ERP, TMS, PLM, EAM, WMS, MES and more, so the evaluation is which Aptean product before any feature comparison
  • Pricing is not published for any product
  • Aimed at mid-sized and large businesses rather than small operations

HubSpot

  • Free tier limited to 2 users and 1,000 contacts; severely restricts growing teams
  • Many advanced features (automation workflows, custom objects, advanced reporting) gated to paid tiers
  • Starter plan at $7/month per seat scales quickly for larger teams (300+ users would cost significantly more)
  • Free tier removes credit card requirement but lacks most enterprise capabilities

Pricing, plan by plan

Aptean

$1500/month
  • Standard$1500/month
    • Core ERP modules
    • Manufacturing
    • Supply chain
  • Premium$3000/month
    • Advanced modules
    • Analytics
    • Priority support

HubSpot

Free

No published plan breakdown. See the HubSpot review.

Which should you pick?

Choose Aptean if

  • You need financial management.
  • You work on Cloud, On-premise, Web.
  • You also want manufacturing.
Aptean review

Choose HubSpot if

  • You need crm.
  • You want to start without paying.
  • You work on Web, Mobile, Cloud.
  • You also want email marketing.
HubSpot review

Questions people ask

Is Aptean or HubSpot better?
Neither clearly leads. Aptean starts at $1500/month and HubSpot at Free, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Aptean or HubSpot?
HubSpot has a free tier; the other does not. Paid plans start at $1500/month for Aptean and Free for HubSpot.
Does Aptean or HubSpot run on more platforms?
Aptean runs on Cloud, On-premise, Web. HubSpot runs on Web, Mobile, Cloud.
Can I use HubSpot for free?
Yes. HubSpot has a free tier, so you can try it without paying. Aptean starts at $1500/month.
What is Aptean best used for?
Aptean is most often used for industry-specific erp for manufacturing and distribution, transportation and warehouse management, product lifecycle management for food and apparel, enterprise asset management and maintenance. Of those, industry-specific erp for manufacturing and distribution and transportation and warehouse management are not what HubSpot is typically brought in for.
What can Aptean do that HubSpot cannot?
Aptean covers Financial management, Manufacturing, Supply chain, Inventory management. HubSpot covers CRM, Email marketing, Marketing automation, Sales pipeline.
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