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Agriculture · head to head

AgriWebb vs METER Group ZENTRA

AgriWebb logo

AgriWebb

Agriculture

Livestock management software for modern farmers

From
Free
Rated
-
Full reviewWebsite
METER Group ZENTRA logo

METER Group ZENTRA

Agriculture

Research-grade soil, plant and atmosphere sensors with the ZENTRA Cloud data platform

From
On request
Rated
-
Full reviewWebsite

The short version

  • Only AgriWebb has a free tier, so it costs nothing to try first.
  • Each has a real cost: AgriWebb priced per head of livestock, so the bill scales with the herd rather than with the features used; METER Group ZENTRA hardware costs several times what commodity soil probes cost, so a farm that only needs a rough irrigation trigger is paying for calibration accuracy it will never use.
  • They diverge on capability: AgriWebb covers Animal inventory management, METER Group ZENTRA covers TEROS soil sensors.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which AgriWebb and METER Group ZENTRA actually diverge.

Attributes where AgriWebb and METER Group ZENTRA differ
AttributeAgriWebbMETER Group ZENTRA
Starting priceFreeOn request
Pricing modelsubscriptionPer device subscription
Free tierYesNo
Founded2014Unknown

Identical on both: platforms (Web, Ios, Android), user rating (Not yet rated), category (Agriculture).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AgriWebb

  • Animal inventory management
  • Mob & paddock management
  • Grazing rotation planning
  • Treatment & health records
  • Weight & performance tracking
  • Compliance reporting
  • Financial analysis
  • Offline mobile access

Only in METER Group ZENTRA

  • TEROS soil sensors
  • Water potential measurement
  • ZL6 data loggers
  • ZENTRA Cloud
  • Threshold alerts
  • Open API
  • ATMOS weather stations

What people use each for

The jobs each tool is most often brought in to do.

AgriWebb

  • Livestock records and mob management for grazing operationsnot METER Group ZENTRA
  • Audit-ready compliance records on the Compliance tiernot METER Group ZENTRA
  • Paddock and grazing rotation planningnot METER Group ZENTRA
  • Weight gain and performance trackingnot METER Group ZENTRA
  • Recording treatments and chemical applications in the fieldnot METER Group ZENTRA

METER Group ZENTRA

  • A university soil physics group that needs measurements defensible enough for peer reviewnot AgriWebb
  • An irrigation district accounting for water applied and lost across a schemenot AgriWebb
  • A vineyard managing deficit irrigation from water potential rather than volumetric moisture alonenot AgriWebb
  • An environmental consultancy monitoring a remediation or drainage site where the data may be contestednot AgriWebb

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AgriWebb

  • Priced per head of livestock, so the bill scales with the herd rather than with the features used
  • Available in Australia, New Zealand, the United Kingdom, the United States and South Africa only
  • Movement planning and grazing planning are $300 a year each on top of the subscription
  • The Cibo Labs PastureKey add-on starts at $1,000 a year
  • Payments already made are non-refundable on cancellation

METER Group ZENTRA

  • Hardware costs several times what commodity soil probes cost, so a farm that only needs a rough irrigation trigger is paying for calibration accuracy it will never use.
  • ZENTRA Cloud is a per-device subscription, so a large sensor network carries a recurring bill that grows linearly with every probe added and is easy to underestimate at design stage.
  • The three-year subscription bundled with the ZL6 Pro means the renewal decision arrives exactly when a typical research grant has ended, which is how long-running datasets get abandoned.
  • METER sells measurement rather than recommendations; there is no irrigation scheduling engine, so someone has to turn the numbers into decisions or buy a second platform that will.
  • Installation quality dominates results with soil sensors, and a badly installed TEROS probe produces confidently wrong data, so the accuracy you paid for depends on field technique the vendor cannot supply.

Pricing, plan by plan

AgriWebb

Free
  • FreeFree
    • Basic animal records
    • Movement tracking
    • Simple reporting
  • Core$79/month
    • Unlimited animals
    • Mob management
    • Grazing management
  • Pro$149/month
    • Everything in Core
    • Advanced analytics
    • Financial tracking
  • Enterprise$undefined/month
    • Everything in Pro
    • Multi-property management
    • Custom integrations

METER Group ZENTRA

On request
  • ZENTRA Cloud$undefined/year
    • Priced per activated device, pay for what you use
    • Three year subscription included with the ZL6 Pro logger
    • Cellular data included in the device subscription

Which should you pick?

Choose AgriWebb if

  • You need animal inventory management.
  • You want to start without paying.
  • You work on Web, Ios, Android.
  • You also want mob & paddock management.
AgriWebb review

Choose METER Group ZENTRA if

  • You need teros soil sensors.
  • You work on Web, iOS, Android.
  • You also want water potential measurement.
METER Group ZENTRA review

Questions people ask

Is AgriWebb or METER Group ZENTRA better?
Neither clearly leads. AgriWebb starts at Free and METER Group ZENTRA at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AgriWebb or METER Group ZENTRA?
AgriWebb has a free tier; the other does not. Paid plans start at Free for AgriWebb and On request for METER Group ZENTRA.
Does AgriWebb or METER Group ZENTRA run on more platforms?
AgriWebb runs on Web, Ios, Android. METER Group ZENTRA runs on Web, iOS, Android.
Can I use AgriWebb for free?
Yes. AgriWebb has a free tier, so you can try it without paying. METER Group ZENTRA starts at On request.
What is AgriWebb best used for?
AgriWebb is most often used for livestock records and mob management for grazing operations, audit-ready compliance records on the compliance tier, paddock and grazing rotation planning, weight gain and performance tracking. Of those, livestock records and mob management for grazing operations and audit-ready compliance records on the compliance tier are not what METER Group ZENTRA is typically brought in for.
What can AgriWebb do that METER Group ZENTRA cannot?
AgriWebb covers Animal inventory management, Mob & paddock management, Grazing rotation planning, Treatment & health records. METER Group ZENTRA covers TEROS soil sensors, Water potential measurement, ZL6 data loggers, ZENTRA Cloud.

Answered from the vendors’ own pages

AgriWebb: How does AgriWebb pricing work?

AgriWebb uses variable pricing based on livestock numbers managed (cattle and sheep head count). Pricing is calculated per animal, offering monthly and yearly payment options with discounts for annual billing. No long-term contracts are required.

Source
METER Group ZENTRA: Is ZENTRA Cloud included with the loggers?

A three-year subscription is included with the ZL6 Pro. Other loggers require a separate per-device subscription.

AgriWebb: What are AgriWebb's three subscription tiers?

Essentials includes interactive farm map and basic records. Compliance (marked Most Popular) adds audit compliance, biosecurity tools, treatment records, and NLIS integration. Performance adds weight projections, grazing management, breeding records, financial reporting, and stocking rate analysis.

Source
METER Group ZENTRA: Do I need a separate cellular data plan?

No. Cellular data is covered within the device subscription rather than billed as a separate SIM contract.

AgriWebb: What add-ons does AgriWebb offer?

Movement Planning costs $300/year on Essentials. Grazing Planning costs $300/year on Performance. Cibo Labs PastureKey starts at $1,000/year on Performance. Pricing is variable based on livestock count across all tiers and add-ons.

Source
METER Group ZENTRA: Will it tell me when to irrigate?

No. METER provides measurement, not scheduling recommendations. You either interpret the data yourself or feed it into a scheduling platform.

METER Group ZENTRA: Why is it more expensive than commodity soil probes?

Individual sensor calibration and documented measurement physics, which is what makes the data hold up in research, regulatory and legal contexts.

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