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Agriculture · head to head

Agrivi vs METER Group ZENTRA

Agrivi logo

Agrivi

Agriculture

Smart farm management system

From
$29/month
Rated
-
METER Group ZENTRA logo

METER Group ZENTRA

Agriculture

Research-grade soil, plant and atmosphere sensors with the ZENTRA Cloud data platform

From
On request
Rated
-

The short version

  • Each has a real cost: Agrivi no public pricing information disclosed on vendor website; METER Group ZENTRA hardware costs several times what commodity soil probes cost, so a farm that only needs a rough irrigation trigger is paying for calibration accuracy it will never use.
  • They diverge on capability: Agrivi covers Production planning, METER Group ZENTRA covers TEROS soil sensors.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which Agrivi and METER Group ZENTRA actually diverge.

Attributes where Agrivi and METER Group ZENTRA differ
AttributeAgriviMETER Group ZENTRA
Starting price$29/monthOn request
Pricing modelsubscriptionPer device subscription
Founded2013Unknown

Identical on both: free tier (No), platforms (Web, Ios, Android), user rating (Not yet rated), category (Agriculture).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in Agrivi

  • Production planning
  • Task management
  • Inventory tracking
  • Financial analysis
  • Crop database
  • Weather services
  • Satellite imagery
  • GDPR

Only in METER Group ZENTRA

  • TEROS soil sensors
  • Water potential measurement
  • ZL6 data loggers
  • ZENTRA Cloud
  • Threshold alerts
  • Open API
  • ATMOS weather stations

What people use each for

The jobs each tool is most often brought in to do.

Agrivi

  • Farm management record keeping across fields, inputs and field activitiesnot METER Group ZENTRA
  • Supply chain traceability from farm to food processornot METER Group ZENTRA
  • Integrating IoT sensor and machinery data into a farm data platformnot METER Group ZENTRA
  • Agri-input companies and public sector bodies engaging growers digitallynot METER Group ZENTRA

METER Group ZENTRA

  • A university soil physics group that needs measurements defensible enough for peer reviewnot Agrivi
  • An irrigation district accounting for water applied and lost across a schemenot Agrivi
  • A vineyard managing deficit irrigation from water potential rather than volumetric moisture alonenot Agrivi
  • An environmental consultancy monitoring a remediation or drainage site where the data may be contestednot Agrivi

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

Agrivi

  • No public pricing information disclosed on vendor website
  • Customers must book a meeting with sales team to discuss pricing
  • No pricing tiers, plan names, or trial option details available

METER Group ZENTRA

  • Hardware costs several times what commodity soil probes cost, so a farm that only needs a rough irrigation trigger is paying for calibration accuracy it will never use.
  • ZENTRA Cloud is a per-device subscription, so a large sensor network carries a recurring bill that grows linearly with every probe added and is easy to underestimate at design stage.
  • The three-year subscription bundled with the ZL6 Pro means the renewal decision arrives exactly when a typical research grant has ended, which is how long-running datasets get abandoned.
  • METER sells measurement rather than recommendations; there is no irrigation scheduling engine, so someone has to turn the numbers into decisions or buy a second platform that will.
  • Installation quality dominates results with soil sensors, and a badly installed TEROS probe produces confidently wrong data, so the accuracy you paid for depends on field technique the vendor cannot supply.

Pricing, plan by plan

Agrivi

$29/month
  • Essential$29/month
    • 5 fields
    • Basic tracking
    • Weather
  • Professional$99/month
    • Unlimited fields
    • Full analytics
    • API access

METER Group ZENTRA

On request
  • ZENTRA Cloud$undefined/year
    • Priced per activated device, pay for what you use
    • Three year subscription included with the ZL6 Pro logger
    • Cellular data included in the device subscription

Which should you pick?

Choose Agrivi if

  • You need production planning.
  • You work on Web, Ios, Android.
  • You also want task management.

Choose METER Group ZENTRA if

  • You need teros soil sensors.
  • You work on Web, iOS, Android.
  • You also want water potential measurement.

Questions people ask

Is Agrivi or METER Group ZENTRA better?
Neither clearly leads. Agrivi starts at $29/month and METER Group ZENTRA at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, Agrivi or METER Group ZENTRA?
Agrivi starts at $29/month and METER Group ZENTRA at On request.
Does Agrivi or METER Group ZENTRA run on more platforms?
Agrivi runs on Web, Ios, Android. METER Group ZENTRA runs on Web, iOS, Android.
What is Agrivi best used for?
Agrivi is most often used for farm management record keeping across fields, inputs and field activities, supply chain traceability from farm to food processor, integrating iot sensor and machinery data into a farm data platform, agri-input companies and public sector bodies engaging growers digitally. Of those, farm management record keeping across fields, inputs and field activities and supply chain traceability from farm to food processor are not what METER Group ZENTRA is typically brought in for.
What can Agrivi do that METER Group ZENTRA cannot?
Agrivi covers Production planning, Task management, Inventory tracking, Financial analysis. METER Group ZENTRA covers TEROS soil sensors, Water potential measurement, ZL6 data loggers, ZENTRA Cloud.

Answered from the vendors’ own pages

Agrivi: How is Agrivi priced?

Agrivi does not publish pricing details publicly. Organizations interested in the platform must book a meeting with the Agrivi sales team to discuss pricing tailored to their specific agricultural operation needs.

Source
METER Group ZENTRA: Is ZENTRA Cloud included with the loggers?

A three-year subscription is included with the ZL6 Pro. Other loggers require a separate per-device subscription.

Agrivi: Is there a free trial available for Agrivi?

Agrivi does not disclose trial or evaluation options on their public website. Customers must contact the sales team directly to inquire about trial access or platform evaluation capabilities.

Source
METER Group ZENTRA: Do I need a separate cellular data plan?

No. Cellular data is covered within the device subscription rather than billed as a separate SIM contract.

METER Group ZENTRA: Will it tell me when to irrigate?

No. METER provides measurement, not scheduling recommendations. You either interpret the data yourself or feed it into a scheduling platform.

METER Group ZENTRA: Why is it more expensive than commodity soil probes?

Individual sensor calibration and documented measurement physics, which is what makes the data hold up in research, regulatory and legal contexts.

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