Agriculture · head to head
AgriWater vs Connecterra

Connecterra
Agriculture
Sensor-agnostic dairy data platform, billed on average yearly herd size rather than per sensor
- From
- On request
- Rated
- -
The short version
- Each has a real cost: AgriWater company status: AgriWater's parent company Puricare has ceased trading; current product availability and support status unclear; Connecterra nothing is published as a number: billing is on average yearly herd size but no rate is given at any tier, so a farm cannot estimate the cost before entering a sales process.
- They diverge on capability: AgriWater covers Irrigation scheduling, Connecterra covers Analytics.
- Prices and features above were last checked on 1 September 2026.
Where they differ
Only the attributes on which AgriWater and Connecterra actually diverge.
| Attribute | AgriWater | Connecterra |
|---|---|---|
| Starting price | $45/month | On request |
| Pricing model | subscription | quote |
| Founded | 2017 | Unknown |
Identical on both: free tier (No), platforms (Web, Ios, Android), user rating (Not yet rated), category (Agriculture).
What each one covers
Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.
Only in AgriWater
- Irrigation scheduling
- Soil moisture monitoring
- Water usage tracking
- Pump automation
- Weather forecasting
- Valley Irrigation
- Lindsay Zimmatic
- Netafim
Only in Connecterra
- Analytics
- Copilot
- Decision support
- Advisor collaboration
- Data integration
- Data API
- Emissions and sustainability reporting
- Multi-farm benchmarking
What people use each for
The jobs each tool is most often brought in to do.
AgriWater
- Irrigation optimizationnot Connecterra
- Water conservationnot Connecterra
- Compliance reportingnot Connecterra
- Remote monitoringnot Connecterra
Connecterra
- A dairy that already owns activity collars and wants better analysis without replacing 400 collarsnot AgriWater
- A nutritionist who needs one view across a dozen client herds instead of a dozen vendor loginsnot AgriWater
- A processor or co-operative pulling herd emissions data through an API for supply-chain reportingnot AgriWater
- A farm running a Lely robot and a separate feeding system that wants one combined cow picturenot AgriWater
Where each one falls short
Documented limitations, not opinions. Every one is a constraint you would hit in normal use.
AgriWater
- Company status: AgriWater's parent company Puricare has ceased trading; current product availability and support status unclear
- Limited publicly available documentation and technical specifications
Connecterra
- Nothing is published as a number: billing is on average yearly herd size but no rate is given at any tier, so a farm cannot estimate the cost before entering a sales process.
- Connecterra depends entirely on other companies’ data: if a milking or feeding manufacturer restricts its API or prices access, the platform loses a data source it does not control and the farm loses part of its dashboard.
- The company abandoned its own sensor hardware, which was the original product, so farms that bought Ida collars early found the strategy they invested in discontinued underneath them.
- Billing on average yearly herd size means a farm that grows mid-contract is charged retrospectively on a number it did not agree at signing, which surprises operations in an expansion phase.
- It is a small venture-backed Dutch company in a market where the deep-pocketed incumbents are equipment makers who can bundle analytics free with hardware, so the independent layer is structurally the easiest line for a farm to cut.
Pricing, plan by plan
AgriWater
$45/month- Basic$45/month
- Irrigation scheduling
- Soil moisture data
- Weather integration
- Professional$125/month
- All Basic features
- Pump control
- Water usage analytics
- EnterpriseFree
- Multi-site management
- API access
- Custom integrations
Connecterra
On request- Farmer$undefined/year
- Billed on average yearly herd size
- Analytics, Copilot and decision support
- No custom integration fee charged to farmers
- Farm Advisor$undefined/year
- For nutritionists, vets and consultants
- Multi-farm view across clients
- Custom pricing for organisations with 10 or more staff
- Referral$undefined/year
- Free advisor access to up to 3 connected farms
- Intended as a route in for consultants
- Enterprise$undefined/year
- Data API access
- Aggregated herd data for agribusiness
- Customised contract
Which should you pick?
Choose AgriWater if
- You need irrigation scheduling.
- You work on Web, Ios, Android.
- You also want soil moisture monitoring.
Choose Connecterra if
- You need analytics.
- You work on Web, iOS, Android.
- You also want copilot.
Questions people ask
- Is AgriWater or Connecterra better?
- Neither clearly leads. AgriWater starts at $45/month and Connecterra at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
- Which is cheaper, AgriWater or Connecterra?
- AgriWater starts at $45/month and Connecterra at On request.
- Does AgriWater or Connecterra run on more platforms?
- AgriWater runs on Web, Ios, Android. Connecterra runs on Web, iOS, Android.
- What is AgriWater best used for?
- AgriWater is most often used for irrigation optimization, water conservation, compliance reporting, remote monitoring. Of those, irrigation optimization and water conservation are not what Connecterra is typically brought in for.
- What can AgriWater do that Connecterra cannot?
- AgriWater covers Irrigation scheduling, Soil moisture monitoring, Water usage tracking, Pump automation. Connecterra covers Analytics, Copilot, Decision support, Advisor collaboration.
Answered from the vendors’ own pages
AgriWater: What is AgriWater technology?
AgriWater is a nature-based water treatment technology that accelerates regenerative outcomes in agriculture by increasing the effectiveness of existing irrigation water and creating favorable conditions for soil microbial activity. It is a compact water treatment system easily incorporated into existing water distribution networks.
SourceConnecterra: Do I need to buy Connecterra sensors?
No. The company discontinued its own collars and now reads data from sensors and systems you already have.
AgriWater: How widely has AgriWater been tested?
AgriWater has been scientifically researched and practically proven on over 300 operational farms in more than 10 countries on 4 continents, covering around 60,000 hectares of land and managing more than 400 billion litres of water per year.
Connecterra: How is it priced?
On average yearly herd size, quoted rather than published, with separate farmer, advisor and enterprise tiers.
AgriWater: Who developed AgriWater?
AgriWater was developed by R&D company Puricare as part of a suite of applications and services.
Connecterra: Is there a free option?
Only the referral tier for advisors covering up to three connected farms. There is no free farmer tier.
Connecterra: What happened to Ida?
Ida was the original collar and app. The hardware was dropped and the intelligence became the platform sold today.
Related pages
More on Connecterra
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