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Agriculture · head to head

AgriWater vs Lely Horizon

A

AgriWater

Agriculture

Smart irrigation management platform

From
$45/month
Rated
-
Full reviewWebsite
Lely Horizon logo

Lely Horizon

Agriculture

Dairy herd management software billed per lactating cow that only runs a Lely robot barn

From
On request
Rated
-
Full reviewWebsite

The short version

  • Each has a real cost: AgriWater company status: AgriWater's parent company Puricare has ceased trading; current product availability and support status unclear; Lely Horizon billing is per lactating cow, so the software cost grows with the herd indefinitely and a farm that expands from 120 to 200 cows takes a permanent software cost increase it did not budget when it bought the robots.
  • They diverge on capability: AgriWater covers Irrigation scheduling, Lely Horizon covers Per-cow milking data.
  • Prices and features above were last checked on 1 September 2026.

Where they differ

Only the attributes on which AgriWater and Lely Horizon actually diverge.

Attributes where AgriWater and Lely Horizon differ
AttributeAgriWaterLely Horizon
Starting price$45/monthOn request
Pricing modelsubscriptionquote
PlatformsWeb, Ios, AndroidWeb, iOS, Android, Windows
Founded2017Unknown

Identical on both: free tier (No), user rating (Not yet rated), category (Agriculture).

What each one covers

Drawn from each product's published feature list. An absence here means we hold no record of it - not that the product lacks it.

Only in AgriWater

  • Irrigation scheduling
  • Soil moisture monitoring
  • Water usage tracking
  • Pump automation
  • Weather forecasting
  • Valley Irrigation
  • Lindsay Zimmatic
  • Netafim

Only in Lely Horizon

  • Per-cow milking data
  • Health and fertility alerts
  • Work list generation
  • Feed management
  • Farm Management Support
  • Multi-site view
  • Mobile alerts
  • Reporting and benchmarking

What people use each for

The jobs each tool is most often brought in to do.

AgriWater

  • Irrigation optimizationnot Lely Horizon
  • Water conservationnot Lely Horizon
  • Compliance reportingnot Lely Horizon
  • Remote monitoringnot Lely Horizon

Lely Horizon

  • A 180-cow dairy running four Astronaut robots that needs the attention list to replace walking the barn twice a daynot AgriWater
  • A farm adding Vector automatic feeding that wants ration delivery driven by the same cow data as milkingnot AgriWater
  • A dairy manager tracking transition cow health across two sites from one accountnot AgriWater
  • A Lely advisor benchmarking a client's robot utilisation against comparable farms before recommending a fourth boxnot AgriWater

Where each one falls short

Documented limitations, not opinions. Every one is a constraint you would hit in normal use.

AgriWater

  • Company status: AgriWater's parent company Puricare has ceased trading; current product availability and support status unclear
  • Limited publicly available documentation and technical specifications

Lely Horizon

  • Billing is per lactating cow, so the software cost grows with the herd indefinitely and a farm that expands from 120 to 200 cows takes a permanent software cost increase it did not budget when it bought the robots.
  • Horizon is not optional: the barn equipment depends on it, so the subscription cannot be cancelled in a difficult year the way a discretionary analytics tool can, which removes any negotiating position at renewal.
  • It manages Lely equipment and effectively nothing else, so a farm running a Lely robot alongside a conventional parlour or another manufacturer's feeder ends up with two systems and no combined cow record.
  • The migration from the older T4C system was compulsory and rebuilt the interface and reporting, and farms that had years of T4C reports and custom lists found the equivalents either missing or shaped differently, costing retraining time.
  • Everything is bought and supported through the local Lely Center, so pricing, response time and the quality of advice vary by dealer with no published rate card, and a farm with a weak local centre has no practical alternative supplier.

Pricing, plan by plan

AgriWater

$45/month
  • Basic$45/month
    • Irrigation scheduling
    • Soil moisture data
    • Weather integration
  • Professional$125/month
    • All Basic features
    • Pump control
    • Water usage analytics
  • EnterpriseFree
    • Multi-site management
    • API access
    • Custom integrations

Lely Horizon

On request
  • Horizon Basic$undefined/month
    • Core robot operation and monitoring
    • Per lactating cow subscription
    • Invoiced digitally by the local Lely Center
  • Horizon Control$undefined/month
    • Adds herd management and fertility tooling
    • Per lactating cow subscription
  • Horizon Advance$undefined/month
    • Adds analysis, benchmarking and advisor tooling
    • Per lactating cow subscription

Which should you pick?

Choose AgriWater if

  • You need irrigation scheduling.
  • You work on Web, Ios, Android.
  • You also want soil moisture monitoring.
AgriWater review

Choose Lely Horizon if

  • You need per-cow milking data.
  • You work on Web, iOS, Android, Windows.
  • You also want health and fertility alerts.
Lely Horizon review

Questions people ask

Is AgriWater or Lely Horizon better?
Neither clearly leads. AgriWater starts at $45/month and Lely Horizon at On request, and user ratings are close enough to be indistinguishable. Choose on capability and platform support.
Which is cheaper, AgriWater or Lely Horizon?
AgriWater starts at $45/month and Lely Horizon at On request.
Does AgriWater or Lely Horizon run on more platforms?
AgriWater runs on Web, Ios, Android. Lely Horizon runs on Web, iOS, Android, Windows.
What is AgriWater best used for?
AgriWater is most often used for irrigation optimization, water conservation, compliance reporting, remote monitoring. Of those, irrigation optimization and water conservation are not what Lely Horizon is typically brought in for.
What can AgriWater do that Lely Horizon cannot?
AgriWater covers Irrigation scheduling, Soil moisture monitoring, Water usage tracking, Pump automation. Lely Horizon covers Per-cow milking data, Health and fertility alerts, Work list generation, Feed management.

Answered from the vendors’ own pages

AgriWater: What is AgriWater technology?

AgriWater is a nature-based water treatment technology that accelerates regenerative outcomes in agriculture by increasing the effectiveness of existing irrigation water and creating favorable conditions for soil microbial activity. It is a compact water treatment system easily incorporated into existing water distribution networks.

Source
Lely Horizon: How is Lely Horizon priced?

As a subscription per lactating cow milked by the Astronaut robots, in Basic, Control and Advance tiers. Lely does not publish rates; the local Lely Center quotes them.

AgriWater: How widely has AgriWater been tested?

AgriWater has been scientifically researched and practically proven on over 300 operational farms in more than 10 countries on 4 continents, covering around 60,000 hectares of land and managing more than 400 billion litres of water per year.

Lely Horizon: Can I run Horizon without Lely robots?

No. It is the control and management layer for Lely equipment and has no meaningful function without it.

AgriWater: Who developed AgriWater?

AgriWater was developed by R&D company Puricare as part of a suite of applications and services.

Lely Horizon: What happened to T4C?

Horizon replaced it. Migration was required rather than optional, and reporting was rebuilt rather than ported.

Lely Horizon: Does the subscription end when the robot is paid off?

No. It continues for as long as the robots are milking, which is the cost most robot business cases understate.

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