SEO · alternatives
Alternatives to OnCrawl
20 seo tools sit alongside OnCrawl in this directory. Below is what separates each from OnCrawl on the figures we hold, price, model, tier count and rating, and a direct comparison for every one.
- Alternatives listed
- 20
- With a free tier
- 5
- Cheaper to start
- -
- OnCrawl starts at
- On request
Why people look past OnCrawl
Only what the record supports. Each point below is a figure on the OnCrawl entry measured against the tools listed beside it.
There is no free tier
The record for OnCrawl carries no free tier, so evaluating it means paying first. 5 of the 20 alternatives below can be used without paying.
There is only one tier
OnCrawl publishes a single plan, OnCrawl at On request. There is no smaller tier to drop to if the fit is wrong or the budget moves.
What each alternative does differently
Ordered by the aggregated rating on each catalogue entry. Differences are drawn from price, pricing model, tier count and rating, the fields the category listing carries. For a feature-level difference, follow the head-to-head link on each card: those pages read both full records.
Enterprise technical SEO platform that also renders pages for search bots when engineering cannot
Priced and rated the same as OnCrawl on the figures we hold. The difference, if there is one, is in the feature records.
Website intelligence platform, formerly DeepCrawl, that can fail a build on SEO and accessibility regressions
Priced and rated the same as OnCrawl on the figures we hold. The difference, if there is one, is in the feature records.
Desktop crawler for technical SEO audits and site analysis
- Can be used without paying; OnCrawl cannot.
- Publishes an entry price of £199/year, where OnCrawl does not.
- Sold on a subscription model rather than quote.
- 2 tiers to OnCrawl's 1.
WordPress SEO plugin with a free tier that undercuts Yoast on schema and feature count
- Can be used without paying; OnCrawl cannot.
- Sold on a Freemium, paid tiers billed annually only model rather than quote.
- 4 tiers to OnCrawl's 1.
Google's free tool for monitoring how a site appears in Search
- Can be used without paying; OnCrawl cannot.
- Sold on a Open source, no licence fee model rather than quote.
The longest-established WordPress SEO plugin, free core with a flat-rate Premium tier
- Can be used without paying; OnCrawl cannot.
- Sold on a Freemium, per site per year model rather than quote.
- 2 tiers to OnCrawl's 1.
Every OnCrawl alternative at a glance
A dash means the catalogue entry carries no figure, not that the answer is nothing.
| Tool | Entry price | Model | Tiers | Head to head |
|---|---|---|---|---|
| OnCrawl (this page) | On request | Quote | 1 | |
| BotifyIf you want the same crawl-plus-log combination from a larger, more established enterprise vendor | On request | Quote | 1 | vs OnCrawl |
| LumarIf you want crawl and log analysis with a stronger existing presence among large publishers | On request | Quote | 1 | vs OnCrawl |
| Screaming Frog SEO SpiderIf you only need crawl-based technical audits and do not have server logs to analyse | Free, then £199/year | Subscription | 2 | vs OnCrawl |
| Rank Math | Free | Freemium, paid tiers billed annually only | 4 | vs OnCrawl |
| Google Search Console | Free | Open source, no licence fee | 1 | vs OnCrawl |
| Yoast SEO | Free | Freemium, per site per year | 2 | vs OnCrawl |
| MarketMuse | Free | Freemium | 4 | vs OnCrawl |
| Mangools | On request | Per month by usage volume | 3 | vs OnCrawl |
| Linkody | On request | Per month by tracked domains and backlinks | 5 | vs OnCrawl |
| AccuRanker | On request | Per month by tracked keyword count | 3 | vs OnCrawl |
| Keyword Insights | On request | Per month by credit volume, with pay-as-you-go available | 3 | vs OnCrawl |
| Advanced Web Ranking | On request | Per month by tracked keyword count | 3 | vs OnCrawl |
| Nightwatch | On request | Per month by tracked keywords, sites and AI usage volume | 3 | vs OnCrawl |
| Wincher | On request | Quote | 1 | vs OnCrawl |
| SISTRIX | On request | Quote | 1 | vs OnCrawl |
| seoClarity | On request | Quote | 1 | vs OnCrawl |
| SpyFu | $29/month | Subscription | 3 | vs OnCrawl |
| Majestic | $41.67/month | Subscription | 3 | vs OnCrawl |
| Sitebulb | $95/month | Subscription | 3 | vs OnCrawl |
| Frase | $49/month | Subscription | 4 | vs OnCrawl |
Ratings are aggregated from third-party sources and imported with each catalogue entry; Softwr hosts no reviews of these products. How each figure is used is set out on the OnCrawl badges page.
Cheaper ways to solve the same problem
Free to start (5)
These publish a tier that costs nothing, so they can be evaluated before any money changes hands.
- Screaming Frog SEO Spider , Free, then £199/year
- Rank Math , Free
- Google Search Console , Free
- Yoast SEO , Free
- MarketMuse , Free
What you would be giving up
OnCrawl is most often brought in for a large publisher or marketplace diagnosing wasted crawl budget on parameterised or low-value urls, a technical seo team that needs server log data joined to crawl data, not just a crawl report on its own, an enterprise site comparing crawl-plus-log platforms against botify or lumar before committing to a multi-year contract, a team wanting custom segmentation of crawl and log data without writing sql against a raw export. Anything replacing it has to cover the ones you actually depend on, and a cheaper tool that misses one of them is not cheaper.
Two things this page cannot settle. It compares on price, model, tier count and rating, because those are the fields the category listing carries, feature-level differences need both full records, which is what the head-to-head pages load. And the ratings are third-party aggregates imported with each entry rather than reviews written here, so a 0.2 difference between two tools is noise rather than a finding.
If OnCrawl is broadly right and the question is cost, the OnCrawl pricing breakdown covers every tier and what each one adds. If you want the whole field rather than a shortlist, the SEO category lists everything the directory holds, and best seo tools ranks them.
OnCrawl runs on web. Platform coverage is not carried on the category listing for the alternatives, so it is one more thing to check on each head-to-head page rather than here.
Questions about OnCrawl alternatives
- What are the main alternatives to OnCrawl?
- 20 other seo tools are listed in this directory, led by Botify, Lumar, Screaming Frog SEO Spider, Rank Math. They are ordered by the aggregated rating on each catalogue entry, not by any Softwr ranking.
- What is the best free alternative to OnCrawl?
- 5 of the alternatives listed here can be used without paying: Screaming Frog SEO Spider, Rank Math, Google Search Console, Yoast SEO, MarketMuse.
- Why do people look for an alternative to OnCrawl?
- On the figures on record, 2 things stand out: there is no free tier; there is only one tier. Each is set out with the numbers behind it above.
- What would I give up by switching from OnCrawl?
- OnCrawl is most often brought in for a large publisher or marketplace diagnosing wasted crawl budget on parameterised or low-value urls, a technical seo team that needs server log data joined to crawl data, not just a crawl report on its own, an enterprise site comparing crawl-plus-log platforms against botify or lumar before committing to a multi-year contract, a team wanting custom segmentation of crawl and log data without writing sql against a raw export. Anything you replace it with has to cover the ones you actually rely on, the side-by-side comparisons linked from each alternative below put the two feature records against each other.
- Is there an open-source alternative to OnCrawl?
- None of the seo tools listed here are recorded as open source. That is what the licence field on each entry says, and the field is not always filled in, so it is worth checking directly for any tool you are serious about.
- How were these OnCrawl alternatives chosen?
- They are the tools filed in the same category, SEO, ordered by the aggregated rating on each entry. There is no editorial shortlist, and nothing on this page is paid: no sponsored placement runs on alternatives pages and the order cannot be bought. Softwr has not used these products.
- Where can I compare OnCrawl against one of these directly?
- Every alternative below has a side-by-side page against OnCrawl covering price, platforms, features and what each one is used for. Those pages read the full record for both products rather than the summary shown here.
- Does this list cover every seo tool?
- No. It covers what this directory holds in the SEO category, 20 tools beside OnCrawl. The category page lists the rest of the catalogue as it grows.